Amy Barratt

YouTube: Where Reach, Engagement, and ROI Align 🚀 Today's media landscape is fragmented, but one platform consistently attracts audiences: YouTube. 📈 It reaches 97% of online Australian adults and 90% of Kiwi adults, driving 2.2x higher long-term brand impact than other platforms. From building brand awareness to driving sales, YouTube offers effective engagement and proven ROI, allowing you to effectively reach your audience across various screens and formats. Ready to leverage the power of YouTube for your business? Learn more about how you can maximise your impact. ➡️ https://goo.gle/3N0nTW4 #ThinkWithGoogle

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Nzime Content 🎥 High-end #socialcontent creation, supported by strategies to grow #brands, drive conversion and gather advocacy … Meaning you communicate with, not at, your audience. #marketing #contentmarketing #contentcreator #contentstrategy #contentcreation #creativeagency #advertisingagency #videoproduction #photography #3drender

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Online visibility unlocks doors. So, maximise your business’ online presence with a multi-channel approach. How? With an optimised website and active social media platforms, you can amplify your brand and ensure that your messages reach your audience – in the Shire and beyond. Talk to your local digital marketing experts at the Shire Marketers today to see how you can make this happen. #onlinepresence #digitalmarketing #SutherlandShire #brandamplification #ShireMarketers

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Our General Manager of Media, Amy Dascanio, recently shared valuable insights in AdNews Australia State of the Market Report on Agency Outlook. Amy highlighted that agencies are required to adapt to current economic challenges, evolving media consumption, and martech advancements. With the rising trend of short-term gains and increased digital ad spend on performance-based strategies, brands must strike the right balance between immediate results and long-term strategic planning. 📈💡 #Marketing #BrandGrowth #DigitalAdvertising #Martech #AdNews

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Looking forward to presenting this webinar to upskill the industry on the importance of contracts and some key issues to consider. #influencermarketing #influencers #aimco

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Benefits of paid ads for Canberra businesses: ➡️ traffic ➡️ specific targeting ➡️ brand awareness ➡️ conversion tracking ➡️ competitive advantage ➡️ adjustable ➡️ global potential ➡️ full-control for advertisers ➡️ data transparency ➡️ cutting-edge technology ➡️ Better ROI ➡️ and sooo much more. Read our blog to learn more.

Join the FREE "Learn how to use TikTok for your business" webinar hosted by Adelaide Business Hub and NINKI Content Marketing. 📱 Understand TikTok's role in your marketing strategy 📈 Develop a basic TikTok strategy 🎥 Get practical tips for engaging content 📅 20th Aug, 10-11am Register here👇

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The new Children’s Advertising Code and Food and Beverage Advertising Code have come into effect for all new advertising in New Zealand. Our Advertising and Promotions Team explore the effect of these two new codes on advertisers. #ASA #NZAdvertisingCodes #CorporateAndCommercialLaw

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Speaker spotlight! 📣 Our General Manager of Retail Media, Lachlan Brahe, spoke at GroupM Australia & New Zealand's Next Era Academy: Connected Commerce event to share his insights on the evolving landscape of retail media.   Here are some key takeaways from the panel: 📈 Retail media is stepping up as traditional advertising channels face challenges like the shift to streaming, cookie depreciation, and the digitisation of in-store experiences. 🎯 By leveraging audience and data targeting, retail media enables brands to craft compelling stories that resonate emotionally and create unforgettable customer experiences. 🤖 AI is making waves in retail media. New technology can now track eye patterns on websites to optimise product placements throughout the purchasing journey. Ready to reach real customers, not window shoppers? Get in touch with your Cashrewards account manager or click down below to find out how you can bring your sales full circle. https://lnkd.in/gzEHVUmG #Cashrewards #CircuitbyCashrewards #retailmedia

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Great SEO shouldn't be a luxury reserved for big corporations. Our Pay-for-Performance model makes cutting-edge digital marketing accessible to businesses of all sizes. We take the risk, so you can focus on what you do best – running your business. Imagine having a dedicated digital team working to boost your online presence without breaking the bank.  Intrigued? Explore our packages! 💡🌐 https://lnkd.in/gigyt4fZ #seo #digitalmarketing #business #AffordableSEO #AustralianBusinesses

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Insight from our CEO, Sam Buchanan - MAICD, JP on how the evolving dynamics within the media landscape have catalysed the growth and success of independent agencies. As the industry continues to transform, the increasingly level playing field offers unprecedented opportunities for indies to thrive, read all about it in this B&T column: https://lnkd.in/giT8DxFp

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💬 𝗕𝗿𝗮𝗻𝗱 𝗠𝗲𝘀𝘀𝗮𝗴𝗶𝗻𝗴 𝗠𝗮𝘁𝘁𝗲𝗿𝘀! The secret to dominating the pie market isn’t just in the crust, it’s in the message. Brands that align with consumer expectations are seeing greater success. But who’s doing it right? Our study uncovers how the right messaging strategy can make all the difference. Get the full story below: https://lnkd.in/d32RxHYA

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“In the past, we all consumed much the same news. Now everybody's consuming their own private feed to some degree. And that's a real challenge for traditional journalism.” Pattrick Smellie, founding editor of BusinessDesk, recently joined our own Heather Claycomb, MBA, APR, FPRINZ and Kate Sarah Webber for a discussion on the ever-changing New Zealand media landscape, and what that means for media and business. Click below to keep reading more from our enlightening conversation with Pattrick.

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Have constrained resources impacted your digital strategy for 2025? Achievability doesn't mean scaled down ambition. A digital strategy that prioritises achievable outcomes ensures that your digital transformation, and your business, are sustainable. Learn more here: https://lnkd.in/gNPK-ivG

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🎾 Amplify your brand’s reach by aligning with top talent at the Australian Open! With millions of viewers across the globe, the Australian Open offers unmatched exposure. But it’s not just about visibility – it’s about creating genuine, memorable connections with a passionate and engaged audience. Here’s why it matters: Global Audience: Your brand will be front and centre with millions of eyes on the action, both in-stadium and across international broadcasts. Credibility & Prestige: Tennis has long been associated with excellence and sophistication, and aligning your brand with leading tennis stars strengthens your credibility. Real Engagement: Tennis fans aren’t just passive observers – they actively engage with the athletes and the brands that partner with them, making your message resonate deeply. Now’s the time to connect with these inspiring stars: Kimberly Birrell: After a series of strong performances, Kimberly’s tenacity and comeback story have captured the attention of tennis fans worldwide. Her resilience on the court makes her a powerful ambassador to boost your brand. Maya Joint: One of the brightest rising stars, Maya brings excitement and energy every time she steps on the court. Her growing presence makes her an ideal partner for brands looking to tap into a younger, engaged audience. Daria Saville: With her dynamic playstyle and determination, Daria has earned a dedicated fanbase both locally and internationally. Partnering with Daria ensures your brand connects with a diverse and passionate group of tennis enthusiasts. This is your chance to elevate your brand by partnering with these standout athletes. Make your mark at the Australian Open and beyond! https://lnkd.in/gprrnNKc #AustralianOpen #tennis #brandpartnerships #sportsmarketing #pickstar

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