Nine

Nine was proud to partner with IMAA - Independent Media Agencies Australia for the inaugural Victorian Sound-Byte event yesterday in Melbourne. The event gave Independent Media Agency professionals the opportunity to hear from industry talent and experts on the power of audio and how to integrate audio into marketing strategies. Nine's Ella May Ding featured on a panel discussing content trends and the art of engagement, where she noted the value of authentic brand partnerships for listeners, “If I align myself with a brand that I genuinely believe in, consume, or I’m curious to know more about, I feel like that translates with my audience,” she said. Thank you to IMAA for hosting this insightful event. #SoundByte #NineAudio #9Podcasts

We are incredibly proud to celebrate our trailblazers, Stephanie Drabble and Winnie Lui, who have been named finalists in the B&T Women in Media Awards. This recognition is a powerful testament to their dedication, talent and inspiring impact on our industry. We wish Stephanie and Winnie the best of luck in the awards. #WomenInMedia #Media #IndustryAwards

Nine’s tech teams recently came together to celebrate Spark Lite, our bi-annual conference where those across product, engineering, data, cyber security and group IT celebrate wins and hear the latest updates on strategy. We caught up with Lewis Evans, Melanie Ingrey, Jess Taylor and Sumsam Ali to hear what Spark Lite means to them, and what they were looking forward to presenting, hearing and celebrating at the conference. Discover more about our Tech teams: https://lnkd.in/g2MSgwaA #LifeAtNine #Technology #Teamwork

As The Block returns for its 21st season, the longevity of the format has proven to consistently deliver results for brands, with this year’s series featuring a raft of new and returning big-name sponsors and an innovative ‘sponsor village’ concept that provides integration for brands to tell their stories like never before. More: https://lnkd.in/g9jb3ju3 Stewart Gurney, Nine Powered’s Director of Strategy and Effectiveness, says The Block is a powerful platform for driving product usage and brand consideration. “Sponsorships and integration on the block are exceptionally well received by viewers. Our research proves that brand integrations within the show are more engaging and recalled versus stand alone TVCS and this translates into product/brand usage,” he said. Final sponsorship packages for Season 21 of The Block are available now. Contact your Nine representative today to capitalise on what is set to be a monumental Season 21. More: https://lnkd.in/giapyCq5 #TheBlock #SponsorshipEffectiveness #BrandIntegration

Congratulations to Nine's Head of AI Product Danica Bellchambers for being named in B&T's Best of the Best Chief Product & Technology Officers! This achievement recognises Danica's leadership in technology and digital transformation across the industry.  We are proud to have Danica on the team and look forward to supporting her in driving innovation in technology and data at Nine. #BestoftheBest #DigitalTransformation #AI

At Nine, our ways of working are as diverse as the roles themselves. Flexibility comes in all shapes and sizes, and depends on the role and team. Here’s what flexibility looks like to some of our people. We believe in creating a supportive culture where everyone can do their best work. Learn more about how we work: https://lnkd.in/g2RJhyXP #FlexibleWork #Balance #LifeAtNine

The Block reaches new heights with Season 21 becoming the highest rating launch episode since 2022. Fans are drawn to the country-charm of Daylesford, with the launch securing a Total TV reach of 2.7M and audience of 1.3M - up an incredible 17.7% year-on-year. Across digital, viewers are flocking to 9Now, with BVOD delivering a growth of 28.9% year-on-year with an audience of 174K. It's not too late to put your brand at the heart of Australia's most loved renovation program. More: https://lnkd.in/giapyCq5 #TheBlock #TotalTV #BVOD

A Current Affair has launched a new weekly podcast, That’s ACA, taking listeners and viewers behind the scenes of the show's most talked-about stories. More: https://lnkd.in/gAPJhCGt Each week, hosts Steve Marshall and Lizzie Pearl dissect the biggest stories, share their personal experiences on the road and talk to the program's stable of reporters about the weird and wonderful assignments that capture the nation's attention. “Our viewers are so invested in these stories and we're constantly asked what happens when the cameras are off" co-host Lizzie Pearl says. "This podcast is our chance to finally pull back the curtain, share the hilarious or heartfelt moments that don't make it to air and really celebrate the craft of storytelling with our audience and our colleagues.” New episodes of That’s ACA are released every Friday morning. The first three episodes are available now across all major podcast platforms and in video format on YouTube. #ACurrentAffair #Podcast #ThatsACA

The Australian Financial Review Magazine today celebrates 30 years of prestige with a 120-page gold-foiled special edition and watch supplement. More: https://lnkd.in/eZ-eb-pF “When AFR Magazine launched in 1995, it effectively created a new format for insert magazines in Australia utilising the highest quality paper and bigger, more luxurious pages” said AFR Magazine editor Matthew Drummond. “After three decades of sitting down with prime ministers, blue-chip corporate leaders, creative trailblazers and the entrepreneurs of sport, it’s still in a league of its own."   #AFRMagazine #AustralianFinancialReview #Publishing

Explore how Love Island Australia gave Snaffle the perfect stage to build relevance and drive real results. https://lnkd.in/gupZxaJD Ready to spark your next success story? Let's connect! https://lnkd.in/gv5dTFdm  #BigMarketingMoments #DigitalStategy #PoweredByNine