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A legend remembered

Google game honors Black video game pioneer Jerry Lawson on his birthday

Late engineer played key role in creating first cartridge-based console in 1976.

Benj Edwards | 41
On December 1, 2022, Google honored Black game pioneer Jerry Lawson with a Google Doodle game.
On December 1, 2022, Google honored Black game pioneer Jerry Lawson with a Google Doodle game. Credit: Google
On December 1, 2022, Google honored Black game pioneer Jerry Lawson with a Google Doodle game. Credit: Google

On Thursday, Google published a playable Google Doodle game honoring Black video game pioneer Jerry Lawson on what would have been his 82nd birthday. Lawson, who died in 2011, played a pivotal role in the development of the Fairchild Channel F console, which introduced the concept of programmable video game cartridges to the market in 1976.

On Google's home page, the Doodle shows a pixellated cartoon of Lawson beside a rendition of the Channel F console and a TV set. Upon clicking the image, the Doodle loads a custom web browser game inspired by Super Mario Maker that allows players to build and edit games using retro tile-based graphics. After a brief tutorial that introduces elements of Lawson's history, players can select preexisting games to edit or create their own.

Throughout the Doodle game, the motif of the Channel F's distinctive yellow cartridge (which allowed interchangeable games) ties the experience together.

Google's behind-the-scenes video on the creation of the Jerry Lawson Google Doodle game.

Ars Video

 

Channel F development began in 1975 after Fairchild licensed microprocessor-based game console technology from a Massachusetts-based firm called Alpex, which initially invented the cartridge concept. Knowing Lawson's history with video games (and his friendship with Atari's founders), Lawson's bosses at Fairchild assigned him to explore the engineering viability of the project.

While under development, E.R. Williams led the Channel F project, with Lawson handling electronic circuit design (and initially designing its unique eight-way joystick), Nicholas Talesfore leading industrial design, and Ron Smith covering mechanical engineering, with contributions from others as well. While Talesfore and Smith developed the Channel F's distinctive cartridge itself, Lawson often gets general credit for its invention due to his essential role in bringing the overall console to the market—and his historical importance as the first known Black video game engineer.

The Doodle game includes an introduction that reflects on Lawson's history.
The Doodle game includes an introduction that reflects on Lawson's history.
Lawson's Doodle game resembles Super Mario Maker, letting you pause the game and edit the level, tile-by-tile.
Lawson's Doodle game resembles Super Mario Maker, letting you pause the game and edit the level tile by tile.
In the Lawson Doodle game, you can pick from several pre-made games or create your own.
In the Lawson Doodle game, you can pick from several pre-made games or create your own.
When your character loses in the Lawson Doodle, it says "Try again, turkey!" which is a reference to one of Lawson's favorite epithets. The Channel F Tic-Tac-Toe game wrote "You Lose Turkey" upon your loss, and the developer included that to honor Lawson.
When your character loses in the Lawson Doodle, it says "Try again, turkey!" which is a reference to one of Lawson's favorite epithets. The vintage Channel F Tic-Tac-Toe game would spell out "You Lose Turkey" on the screen if you lost.

The Channel F launched in November 1976, beating competing cartridge-based consoles like the RCA Studio II and the Atari 2600 to market by two months and 11 months, respectively.

Channel F history aside, Google's Doodle itself—put together by Nate Swinehart—is a notable achievement that highlights Black pixel artists such as Lauren Brown and Davionne Gooden. It's legitimately fun to play, and any creations made with it can be shared with others online.

For more information on Jerry Lawson, check out this interview the author conducted in 2009 for Vintage Computing and Gaming, which is sadly the only in-depth interview with Lawson published during his lifetime before he passed in April 2011 from complications of diabetes. Due to efforts from Google and others, Lawson's pioneering legacy as a Black game engineer will live on.

Listing image: Google

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Benj Edwards Senior AI Reporter
Benj Edwards is Ars Technica's Senior AI Reporter and founder of the site's dedicated AI beat in 2022. He's also a tech historian with almost two decades of experience. In his free time, he writes and records music, collects vintage computers, and enjoys nature. He lives in Raleigh, NC.
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