Roberto Croci

Roberto Croci Roberto Croci عضو مؤثر

Director @ Public Investment Fund | Executive MBA | Transformation, Innovation & Startups

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٥٨ ألف متابع أكثر من 500 زميل

نبذة عني

As the Director of Value Creation & Transformation at Public Investment Fund (PIF), I leverage my 20+ years of experience in innovation, startups, and new business development to support PIF's portfolio companies and strategic partners in achieving their growth and transformation goals. With a proven track record of bridging the gap between corporates and startups across more than 20 countries, I help organizations adopt the innovation mindset and leverage the technology and nimbleness that startups provide.

Prior to joining PIF, I built Microsoft's new division for startups from scratch, spearheading its expansion and innovation strategy, with the vision to foster a collaborative startup ecosystem to create a better, brighter future for people around the world. I also worked for Google, where I received multiple awards for inspiring and coaching my team and leading by example. I hold an Executive MBA from Harvard Business School, a certificate in exponential technologies from Singularity University, and a degree in industrial engineering from Politecnico di Milano. I am passionate about mentoring young people, speaking at prominent universities and events, and reading hardcover books.

الخدمات

مقالات Roberto

  • How VCs Can Help Startups Scale

    How VCs Can Help Startups Scale

    Startups are inherently ambitious; they aim to disrupt industries, capture markets, and solve problems in innovative…

    ٩ تعليق
  • How to Find the Right Co-Founder for Your Startup?

    How to Find the Right Co-Founder for Your Startup?

    Building a successful startup requires more than just a brilliant idea and a business plan. It requires a great team…

    ١٢ تعليق
  • Reflections on 2024: Lessons Learned and a Vision for the Future

    Reflections on 2024: Lessons Learned and a Vision for the Future

    As we near the end of 2024, I find myself reflecting on a year that was transformative and challenging—not only for me…

    ١٢ تعليق
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الإسهامات

النشاط

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الخبرة

  • رسم بياني Public Investment Fund (PIF)

    Director, Value Creation & Transformation

    Public Investment Fund (PIF)

    ⁩ - الحالي 2 عام 2 شهر

    Riyadh, Saudi Arabia

  • رسم بياني Skin In The Game

    Board Advisor

    Skin In The Game

    ⁩ - الحالي 2 عام 3 شهر

    London Area, United Kingdom

    Serving as a Advisory Board member at Skin In The Game and working with CEO, Scott Newall to unlock capital for early and growth stage startups in sports and human performance.
    Based out of London, UK, Skin In The Game is a FCA-regulated investment group of angels and family offices, investing in startups with the potential to transform how we live, train and play.
    Other Board Advisors to the group include Joe Foster, the Founder of Reebok and Alistair Brownlee MBE, 2x Olympic Champion,…

    Serving as a Advisory Board member at Skin In The Game and working with CEO, Scott Newall to unlock capital for early and growth stage startups in sports and human performance.
    Based out of London, UK, Skin In The Game is a FCA-regulated investment group of angels and family offices, investing in startups with the potential to transform how we live, train and play.
    Other Board Advisors to the group include Joe Foster, the Founder of Reebok and Alistair Brownlee MBE, 2x Olympic Champion, Triathlon.

  • رسم بياني London Technology Club

    Head of Dubai

    London Technology Club

    ⁩ - الحالي 2 عام 4 شهر

    Dubai, United Arab Emirates

  • رسم بياني Constructive Rebels

    Founder & CEO

    Constructive Rebels

    ⁩ - الحالي 2 عام 11 شهر

    Dubai, United Arab Emirates

    Constructive Rebels is a transformation company. We’ve built a proven system that helps individuals and organizations to overcome the barriers – such as fear, habits and routine - and to focus on the sources required to create breakthrough change. Grounded in years of experience from companies like Microsoft & Google, we are using new tools, and re-designed tools, to help individuals and organizations break rules that hold them back, in a constructive way, dream bigger, and create measures that…

    Constructive Rebels is a transformation company. We’ve built a proven system that helps individuals and organizations to overcome the barriers – such as fear, habits and routine - and to focus on the sources required to create breakthrough change. Grounded in years of experience from companies like Microsoft & Google, we are using new tools, and re-designed tools, to help individuals and organizations break rules that hold them back, in a constructive way, dream bigger, and create measures that can guide anyone navigating new territory.

    WHAT WE DO
    > Helping corporates and government entities drive innovation, through startups > Setting up successful growth labs and accelerators in-house > Breaking rules in a constructive way by doing experiments
    > Growth strategies, culture setting, decision-making for innovative leaders
    > Mentorship and venture building for growth-stage startups

    WHO WE SERVE
    For large corporates who want to be innovative as start-ups, and for growth-stage startups who want to think big

  • رسم بياني Capital Club Dubai

    Entrepreneurs Committee Member

    Capital Club Dubai

    ⁩ - الحالي 3 عام

    Dubai, United Arab Emirates

  • رسم بياني Microsoft

    Managing Director, Microsoft for Startups MEA

    Microsoft

    - 3 عام 5 شهر

    United Arab Emirates

    Started Microsoft for Startups Middle East & Africa new business unit from scratch.

    Responsible for the strategy, P&L, investments and initiatives of Microsoft’s transformation plans with startups and VCs for the Middle East & Africa region.

    Built and launched a new VC fund (fundraised $15m from UAE/Saudi government entities and deployed initial investments in 15 startups).

    Spearheading initiatives and strategic partnerships with governments, international organizations…

    Started Microsoft for Startups Middle East & Africa new business unit from scratch.

    Responsible for the strategy, P&L, investments and initiatives of Microsoft’s transformation plans with startups and VCs for the Middle East & Africa region.

    Built and launched a new VC fund (fundraised $15m from UAE/Saudi government entities and deployed initial investments in 15 startups).

    Spearheading initiatives and strategic partnerships with governments, international organizations, NGOs, VCs, investors, Family Offices, ecosystem players and enterprises to support innovative startups, skill the current and future workforce, influence policy-making and fuel a knowledge-based digital economy to enhance Middle East & Africa’s global competitiveness.

  • Google

    Google

    9 عام

    • رسم بياني Google

      Regional Head - Google Marketing Platforms - EMEA Emerging Markets

      Google

      - 4 عام 3 شهر

      Dub, United Arab Emirates

      Serve as head of sales & marketing, charged with formulating strategic direction by recruiting, onboarding and leading a team of +20 people, operating across Emerging markets to support aggressive growth on Google Marketing Platforms. Run Google Marketing Platforms business (commercial) in EMEA Emerging Markets (Middle East, Africa, Russia, Turkey, Israel) and regional sales transformation programs related to sales execution and pipeline generation. Growing the business (actual) to 150%…

      Serve as head of sales & marketing, charged with formulating strategic direction by recruiting, onboarding and leading a team of +20 people, operating across Emerging markets to support aggressive growth on Google Marketing Platforms. Run Google Marketing Platforms business (commercial) in EMEA Emerging Markets (Middle East, Africa, Russia, Turkey, Israel) and regional sales transformation programs related to sales execution and pipeline generation. Growing the business (actual) to 150% YoY.

      Planning and executing digital marketing strategies. Designed and rolled out a new sales operating model for the region including cadence, collaboration, organization, roles and responsibilities, including KPIs.

      Coaching first line of managers to successfully lead, motivate and manage their teams.

      Got the highest rate across the EMEA management team in the annual Google Geist manager survey across all relevant dimensions, including Retention, Performance Management, Career Development, Well-being, Priorities, Acting on Feedback, Getting Work Done and Managing Teams.

    • رسم بياني Google

      Regional Head of Sales, Google Analytics 360 - Southern & Eastern Europe, Middle East and Africa

      Google

      - 2 عام 9 شهر

      Paris Area, France

      Hired, built and managed a team of Sales Executives across 9+ countries to launch, commercialize and sell Google's suite of Analytics products in Southern Europe (France, Italy, Spain), Eastern Europe (Russia, Poland, Czech Republic), Middle East, Turkey and Africa.

      Responsible for defining and executing our Go-to-Market in Strategic Accounts segment, as well as aligning with Global team (working closely with Global Director).

      Coaching our strategic sales team, leading internal…

      Hired, built and managed a team of Sales Executives across 9+ countries to launch, commercialize and sell Google's suite of Analytics products in Southern Europe (France, Italy, Spain), Eastern Europe (Russia, Poland, Czech Republic), Middle East, Turkey and Africa.

      Responsible for defining and executing our Go-to-Market in Strategic Accounts segment, as well as aligning with Global team (working closely with Global Director).

      Coaching our strategic sales team, leading internal and external ecosystem, driving pipeline development, engaging directly with c-level executives and value realization.

      Grew company’s revenue and number of clients by over 5x within 3 years, overachieving sales targets 11 quarters in a row and our suite of products were adopted by most of the largest advertisers across Southern and Eastern Europe, Middle East and Africa.

    • رسم بياني Google

      Manager Solution Consultants - Doubleclick - Southern & Eastern Europe, Middle East and Africa

      Google

      - 2 عام

      London, United Kingdom

      Leading a team of highly talented Solution Consultants who empowered Google’s biggest Agencies and Advertisers with successful results by leveraging and adopting our DoubleClick product.

      Team empowerment across 10 different cities, career & performance development, coaching, mentoring, bottom's up objective and goal setting along with team building.

  • رسم بياني WebScience srl

    Ecommerce Director – Italy and UK

    WebScience srl

    - 2 عام

    London, United Kingdom

    Responsible to design and organize the strategic sales & marketing functions and the customer operations functions for the development of a startup B2C brand called Skitsch (design sector) at a worldwide level in line with the business plan targets.

    Lead a team of cross-functional experts across three different business units: Strategy Consultancy (for all projects), Technology (for the development of the ecommerce, app and data integrations) and branding & communication (involving…

    Responsible to design and organize the strategic sales & marketing functions and the customer operations functions for the development of a startup B2C brand called Skitsch (design sector) at a worldwide level in line with the business plan targets.

    Lead a team of cross-functional experts across three different business units: Strategy Consultancy (for all projects), Technology (for the development of the ecommerce, app and data integrations) and branding & communication (involving Marketing, Creative and PR processes) to launch and activate the startup sales channels of retail, e-commerce, call centers and export companies.

    Launched Skitsch’s e-commerce website. Opened 3 Retail locations in Milan, London, Paris.

    Selected and activated the Logistics and Call Center partners.

    Defined the internationalization and export strategy.

    Grew the e-commerce business with a 300% YoY increase in year 2.

  • رسم بياني PriceWaterHouseCoopers Advisory

    Senior Manager – Advisory - PWC

    PriceWaterHouseCoopers Advisory

    - 2 عام 2 شهر

    Milan Area, Italy

    Started in the Project management for corporate reorganizations and process reengineering in the Performance Improvement and operations practices for different customers and industry sectors.

    Led a small consulting team through client consulting engagements with C-level exposure.

    Successfully delivered large and international business transformation programs including cost reductions, process and performance improvement, eCommerce, CRM, advertising (both traditional and…

    Started in the Project management for corporate reorganizations and process reengineering in the Performance Improvement and operations practices for different customers and industry sectors.

    Led a small consulting team through client consulting engagements with C-level exposure.

    Successfully delivered large and international business transformation programs including cost reductions, process and performance improvement, eCommerce, CRM, advertising (both traditional and digital).

  • Senior Manager – Commercial - Bravo Solution (JAGGAER)

    BravoSolution S.p.A.

    - 2 عام

    Milan Area, Italy

    Managing sales, responsible to develop relationships with different clients in the Industry sector (utilities, telco and F&B), build commercial proposals for selling an eProcurement online platform, expand and penetrate new markets and suppliers scouting. Deliver marketing purchasing Spend analysis and Strategic sourcing projects.

  • رسم بياني DMR Consulting

    Consultant

    DMR Consulting

    - 1 عام واحد

التعليم

  • رسم بياني Harvard Business School

    Harvard Business School

    Program For Leadership Development Program for Leadership Development | Leadership | Programs - HBS Executive Education (#PLD25)

    -

    PLD is a comprehensive accelerated leadership development program that puts you on the fast track to greater leadership responsibilities.
    Graduated in July 2018 (#PLD25).

  • Singularity University

    Executive Program Exponential Technologies that address the World's Grand Challenges

    -

    The Executive Program (EP) is an immersive course in Silicon Valley that examines how key converging technologies will shape our future and explores ethical leadership in a world of rapid change empowering a global community with the mindset, skillset, and network to create an abundant future. This intensive program is intended for senior leaders in business, government, and nonprofit sectors with the desire to have a positive impact at scale, and who want to create their organization’s…

    The Executive Program (EP) is an immersive course in Silicon Valley that examines how key converging technologies will shape our future and explores ethical leadership in a world of rapid change empowering a global community with the mindset, skillset, and network to create an abundant future. This intensive program is intended for senior leaders in business, government, and nonprofit sectors with the desire to have a positive impact at scale, and who want to create their organization’s future—and the world’s future—not simply react to it.

  • رسم بياني Duke University - The Fuqua School of Business

    Duke University - The Fuqua School of Business

    Google Business Academy Business Administration and Management, General

    -

    Master in 3 locations (US, UK, Singapore) in Business and Management

  • رسم بياني Politecnico di Milano

    Politecnico di Milano

    Industrial Engineering Degree

    -

  • رسم بياني Universitat Politècnica de València (UPV)

    Universitat Politècnica de València (UPV)

    Erasmus Project and Final Degree

    -

التراخيص والشهادات

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المهارات

المنشورات

  • The Power of Business Experimentation

    Think with Google

    Building a Culture of Growth and Optimization

    We live in a data-rich world, where the old challenge of wanting to collect enough data has been replaced by a new challenge for marketers: trying to make sense of too much data. The opportunity for brands? To make sense of this data in order to provide the relevant and personalized experiences consumers expect.

    عرض المنشور

المشروعات

  • Business Solution Team – Lead for Africa – Leadership Role

    Built and developed the team of Business Specialists for Africa, asides from designing the optimal organizational set up for the team, mapping the needs for organizational capabilities in the area of analysis and specialism, planning resources, creating roadmap and staffing the team with consultants and specialists.

  • Head of Google for Startups MENA

    ⁩ - الحالي

    Program Manager in MENA, part of the "20% team", a global network of Googlers across 20 markets that are dedicated to making startups in their local communities succeed.

    Chair quarterly meetings with tech hub leaders and Google For Startup partner managers.

  • Advertiser Professional Services Program

    -

    Project manager of Professional Services Program for Google Advertiser Services.

    مؤلفون آخرون

التكريمات والمكافآت

  • Best Coaching Manager

    -

    Best Manager Award for “coaching his team to success by asking good questions, providing helpful feedback, uncovering potential and be a model of great manager attributes at Google”.

  • Inspiring Googler Hero Award

    -

    Inspiring Googler Award for being “a hero who inspires his colleagues and leads by example with a positive attitude, commitment to doing the right thing, and relentless drive to make a difference for others”.

اللغات

  • Italian

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  • English

    إجادة كاملة

  • Spanish

    إجادة كاملة

  • French

    إجادة تامة على المستوى المهني

  • Romanian

    إجادة تامة على المستوى المهني

المؤسسات

  • The Marketing Society (Singapore)

    ASIA MARKETING SOCIETY MEMBER

    ⁩ - الحالي

    Inspiring Great Marketing Leaders 2019 Program.

  • ASTROLABS - Google’s TechHub in Dubai

    MENTOR

    ⁩ - الحالي

    Coordinating Google for Startup Advisors to provide on-the-ground mentoring and support for startups @ Astrolabs and help entrepreneurs develop their business through Google’s Advisor in Residence program.

  • Strowlers Ventures

    PARTNER & ADVISOR

    ⁩ - الحالي

    Partnering and providing advisory for a seed investment company in international startups founded by top-tier MBAs. As a result have helped founding and funding startups such as: The Luxury Closet, Stylistics, Kloters, GenomeUp.

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