Comprehensive Investor Business Plan
Comprehensive Investor Business Plan
INVESTOR
Business Plan
TABLE OF CONTENTS
Introduction.....................................................................4
1. Executive Summary................................................5
2. Income Objectives and Vehicles.............................6
3. Routine & Working Hours.......................................8
4. Trading Log............................................................9
5. Money Management.............................................11
6. Milestone Planning...............................................14
7. Retirement Planning.............................................15
8. My Trading Rules..................................................17
What makes markets move........................................17
Step 1 Location on HTF (technical set up).................19
Step 2 Direction on HTF (technical set up)................19
Step 3 Campus Indicators (fundamental set up)........20
Campus COT Index...................................................20
Campus True Seasonality..........................................22
Campus Valuation......................................................23
Best fundamental set ups...........................................24
Step 4 HQ Zoning on LTF (market timing).................25
Step 5 Trade Management.........................................26
9. My Investing Rules...............................................28
It takes Time...............................................................28
Fundamentals............................................................28
Campus Equity Index.................................................29
Campus Comparative Strength Index........................30
Other Stocks..............................................................31
Crypto Portfolio..........................................................31
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Introduction
Creating an extensive business plan is essential for most traders and investors. Creating a
business plan offers several benefits that more than outweigh the investment of time.
The process of thinking and writing the plan provides clarity and a clear set of rules for
your business
You will gain understanding of your capital requirements to reach your monthly income
objectives as well as retirement plans
The plan should provide monthly, quarterly feedback on your growth trajectory
The business plan for your start up trading and investing business should be simple,
understandable, and realistic. It is a living document that changes over time.
This template is divided into 9 sub-categories:
1. Executive Summary
4. Trading Log
5. Money Management
6. Milestone Planning
7. Retirement Planning
8. My Trading Rules
9. My Investing Rules
It is important to keep the plan updated to see progress, celebrate success, and adjust where
issues arise. This is best done on a quarterly, if not monthly basis. Or in line with your
milestone settings.
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1. EXECUTIVE SUMMARY
Campus Valuation
2. A way of timing the market with a good risk to reward proposition: (can I enter the
market with a solid risk to reward ratio: at least 1:2)
The Strategy
My goal is to align my investment with the billion-dollar institutional players. We will not only be
looking at the price charts but also paying close attention to the actual condition that affects
price change.
Expectations
Trading is not a perfect game. We live in an imperfect world. At times, we are going to be at
the wrong side of the market. The future is fragile and very hard to forecast. Because we can
be wrong, we need tools, techniques, or protocols in place to protect our hard-earned money.
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Weekly Income I trade Forex and Futures markets using weekly income timeframes
Monthly Income I trade Stocks and Crypto currencies using monthly income
timeframes
Retirement Plan I buy and hold Equity Indices, Stocks, or Crypto Currencies.
Real Estate
Tradestation I use Tradestation for charting, screening, and Campus Indicators. I use
Tradestation to also execute Futures trades and Retirement Plan investments
Equiti I use Equiti to execute most trades. I know there are some limitations in terms of
product offering (grains, softs, livestock, treasuries, other stocks)
Binance I use Binance for my Crypto currency Investments. I also have my own wallet
Trading Log I have a professional trading log, which I use to track, log, and analyze my
trading performance
6 am – 8 am 6 am – 8 am 6 am – 8 am
9 am – 5 pm 9 am – 5 pm 9 am – 5 pm 9 am – 5 pm 9 am – 5 pm
Family Time Family Time
Job Job Job Job Job
I commit to creating myself a weekly calendar, with set working days / hours.
Weekly Routine
mentoring sessions
watch new course material
read investing books / mental game (Trading in the Zone – Mark Douglas)
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Daily Routine
check my watchlist/ weekly plan before and after work. I can use my phone or TradingView
for on-the-go solutions.
watch DMOs, attend live trading sessions
Beginner Milestone 1 Milestone 2 Milestone 3 Milestone 4 Beginner Milestone 1 Milestone 2 Milestone 3 Milestone 4
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4. TRADING LOG
I will create my own trading log with the help of Clemens’ or Thanu’s pre-coded logs. Below
are some key pillars of what a Trading log could entail. Depending on the trades I take, I can
add, remove certain parameters. My trading log is designed to give me instant, objective, and
clear feedback on my trading performance, whether I am on track with my milestone plan, and
if not, what I may need to change to get back on track. Maximizing profitability means focusing
on what I do extremely well and sidestepping what I am not very good at.
General Parameters
Trade Number
Own Trade / Campus Trade
Current Milestone (1,2,3,4)
Market (Futures, Forex, Stocks, Crypto)
Instrument (Gold, Silver, S&P500, Apple, Bitcoin)
Income Objective (daily, weekly, monthly, retirement plan)
Technical Set Up
Fundamental Set Up
Market Timing
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Trade Management
Critical Questions
Was I on the wrong side of the trade, if so why? Were the major technical and fundamental
conditions met? (If price takes you out quickly without even going into a 1:1)
Was the trade idea directionally right?
If my trade was directionally right, and I still got stopped out what did I do wrong? My timing
was off, my trailing was off?
If my trade was directionally right, could I have taken more profit or were my targets
accurate? Was my trailing approach accurate?
What if I always took set targets of 1:4, 1:3, 1:2? How would this affect my KPIs?
What if I always protect my trades with B/E once price hits 1:1? How would this affect my
KPIs?
Can I create my own rules / protocols, which could help me increase profitability, avoid
mistakes?
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5. MONEY MANAGEMENT
Money Management is the kingdom to wealth. As I am winning, I am going to increase the risk
size, or my commitment in the market. As I am losing I am going to decrease the risk size, or
my commitment in the market. Scaling up my business is important, but if things don’t go well. I
need to make sure to stay in the game until I have the skill to scale up. I will review my trade
performance after every 10 trades.
Money Expectations
My main goal is to run a consistent and profitable business. My goal is not to pick out the
winning horse. But rather to make conservative and consistent gains in the marketplace. I do
not risk big to win big. Rather I will risk small relative to my reward. My KPI settings are
conservative as per the below. They allow me to achieve an average of 2 Rs per month.
My KPI settings
Sum of Winning Trade Rs
Average risk to reward ratio: 1:2
Number of Winning Trades
I am in Milestone #1. Therefore, I will risk around $200 per trade. This means that I maybe
limited to trading some products, that come with higher margin, and contract or lot size
requirements. My log will still include those trades, as I have plan with being able to trade all
markets regardless those specific requirements.
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During certain times of the year, I am allowed to be overleveraged in the market. These
represent highly probable trade set ups. There are designed to
give me a chance to get a head start into the new calendar year
finish the calendar year on a strong note
getting used to higher risk sizes
1. Equity Indices (S&P500, Dow Jones, Nasdaq) – October, November buy point
2. Precious Metals (Gold, Silver, Platinum, Palladium) – December, January buy point
3. The following trade set ups: COT long term extreme + seasonal pattern + HTF
I understand that these trades are not guaranteed to be winners all the time, however, they do
have the best track record.
Trades that are highly positively correlated will not be traded as separate trades, but rather as
one trade set up, where I divide my planned risk size (default risk setting or overleveraged risk
setting) into the various markets. (e.g. major U.S. Equity Indices, Precious Metals)
In the event of a large drawdown, I will only credit additional funds to my account with “spare”
money that I can afford to lose. I will not commence Trading again until I have identified the
cause of the drawdown and have re-tested
Chasing price
If I missed an entry I will only be allowed to chase price within my price action, signature set of
rules. Opportunities come and go, and the world goes on, even if I miss a trade. Rather than
dwelling on it, I ask myself why I missed this trade and put in place protocols to not repeat the
same mistake. I shall work on my trading routine if I consistently miss good trades.
1. Until I am a well-seasoned trader, I stay at Milestone 1, and only trade with very little
risk or using a demo account.
2. Until I am a well-seasoned trader, I will not trade more than my maximum risk size and
do not overleverage my trades
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3. I will not risk big to win big. This idea has been invented by casinos to make money.
The way to win big is to be CONSISTENT over TIME. Play this game with even a small
advantage and you can become a large winner over time.
4. As my level of skill, experience and account balance grows, I will look to scale up my
business. If I consistently lose, I will reduce my risk size, or move to a demo account.
5. I will not compare myself with others. Many of us have been trading for years, and some
of us for almost a decade. I have not. The sane approach is starting out with a minimum
exposure to monetary risk.
Average performance
6. MILESTONE PLANNING
Scaling up my business
Scaling up my business is important, but if things don’t go well, I need to make sure to stay in
the game until I have the skill to scale up. I will review my trade performance after every 10
trades.
If I achieve my conservative target setting after 10 trades, I will move to the next milestone.
If I am breakeven or slightly in the loss, I will stay in the same milestone for 5 more trades
and then re-evaluate based on the 10 most recent trades
If I have large drawdowns, I will decrease my risk size and move to the previous milestone
for 5 more trades and then re-evaluate based on the 10 most recent trades
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7. RETIREMENT PLANNING
Long-term wealth and retirement can only be achieved by time in the market. I need to deploy
my capital into stocks, cryptocurrencies to make use of the natural updrift of asset prices.
Campus Equity Index Buy the 5 lowest prices relatively low P/E stocks within the Dow
Market Commitment: I will commit 40% of my idle cash into this strategy
Campus Comparative Strength Buy at least 5 stocks that are comparatively stronger than
the major U.S. equity Indices
Market Commitment: I will commit 20% of my idle cash into this strategy
Other Stock Picks Media & Games, Clinuvel etc. and / or your own choices
Market Commitment: I will commit 10% of my idle cash into this strategy
Market Commitment: I will commit 30% of my idle cash into this strategy
Expectations Long-term investing comes with great risks as the future is unknown and hard to
predict. However, to achieve long-term wealth we must have our capital deployed at almost all
times. Long-term investing buy and hold strategies benefit most from time in the market as
opposed to timing the market.
MY RETIREMENT FUND SHOULD RUN FOR AT LEAST 26 YEARS
February 4th, 2022
TOTAL
CAPITAL YEARLY
TARGET YEARLY
YEARS INVESTED GROWTH
ACHIEVED PROFIT
(APPROX) TARGET
(APPROX)
1 $100,000 10% $10,000
“I wish someone had told me 10 years ago to – just start regardless of your capital” – JS
If I invest $10,000 and I make 20% per annum instead of 10%, I will achieve the same goal of
>$1M in just 27 years.
Performance reviews
At the end of each year, I will compare the performance of each strategy. A year is not
representative of a lifetime of holding. And some “other stock picks” may take longer to grow.
Therefore, a change and focus to the strategies that perform the best is not mandatory but
could be argued over time.
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8. MY TRADING RULES
There are more predictive tools than technical analysis, and I believe these tools are found
when looking at the fundamental condition of the market. Fundamentals will help us in
determining whether we can expect a substantial move or not. Some ways of fundamental
analysis are taught in the all-asset mastery classes.
In summary
The technical chart analysis is objective, and it is powerful for market timing. Fundamentals
lack market timing and objectivity. But they are more predictive of where major market moves
may take place in the future. Fundamentals drive price.
We want to combine the best of both worlds.
To me a good trade consists of two elements. The underlying fundamental condition of the
market. The so-called fundamental set up. When a market sets up fundamentally, it will not tell
us at which price to buy or sell or when to buy or sell.
After a market sets up fundamentally, we want to time the market with a quality risk to reward
proposition before it completely takes off. We then use our market timing tools to tell us when
and at which price to buy and sell.
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Step 2: Identify favorable location in terms of potential buying opportunities (low and very low)
and selling opportunities (high and very high)
Alternative Rule: If HTF levels cannot be identified close by, I use “everything that
looks like a level is a level” rule.
Advanced Steps: check multiple levels, flip zone, originality, monthly coverage, zone
quality
Step 3: Identify chart patterns, cup and handle, trend lines, bull or bear flags, head and
shoulders
Bullish: Index shows a one year / multiyear high + index above 40%ile range
Bearish: Index shows a one year / multiyear low + index below the 60%ile range
Short Term Campus COT Index – 6-month cycle periods – trend trade
Bullish: Index above 80%ile (green line)
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Precious Metals: When commercials go net long we can predict the beginning of major
bull markets
Expectation: This is a fundamental set up tool and not a timing tool. It can be in extremes for
a long time until price starts to move. It can also abandon the extreme rather quickly. The
commercials are not always right, but they are the most consistent player in the game. The
commercials work best on our finite markets, such as commodities, but they also should be
looked at for other manmade commodities such as British Pound or the Indices.
Speculators – retailer
The retailer is a representation of the public, small speculators that are just trying to make an
extra buck in the financial marketplace. I have seen estimates from brokers that state between
80-90% of this group are net losers. The problem is that we are hardwired to buy at market
highs and to sell at market lows. Our instinctual buying and selling behavior is to buy after a
large rally and to sell after a large decline. We must reprogram ourselves to avoid buying when
they are buying and avoid selling when they are selling. In fact, we must learn to do the exact
opposite of the retailers. When they are bearish we look to go long and when they are bullish
we look to go short
Long Term Campus COT Index – 3-year cycle periods – anticipatory trade
Bearish: Index above 80%ile (green line)
Bearish: Index shows a one year / multiyear high + index above 40%ile range
Bullish: Index shows a one year / multiyear low + index below the 60%ile range
Short Term Campus COT Index – 6-month cycle periods – trend trade
Bearish: Index above 80%ile (green line)
Expectation: This is a fundamental set up tool and not a timing tool. It can be in extremes for
a long time until price starts to move. It can also abandon the extreme rather quickly. The
retailers are not always wrong, but they have the worst track record in the game. For some
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assets, like livestock markets, the retailers sometimes track the commercials. That is because
(a) very few retailers trade these markets and (b) the ones that are listed as retailers are
commercials, but their position sizes are not large enough to be categorized as commercials.
Bearish: Index shows a one year / multiyear high + index above 40%ile range
Bullish: Index shows a one year / multiyear low + index below the 60%ile range
Short Term Campus COT Index – 15-week cycle periods – trend trade
Bearish: Index above 80%ile (green line)
Expectation: This is a fundamental set up tool and not a timing tool. It can be in extremes for
a long time until price starts to move. It can also abandon the extreme rather quickly. The non-
commercials are not necessarily wrong. What we see is the total amount of contracts in the
market. Not when they started buying, and therefore we do not know their average price. It is
very interesting though, to understand when they have fired all their firepower, because when
they run out of ammo, there is no one left to drive the market into the same direction.
Campus True Seasonality: Our Campus True Seasonality allows us to always project the
most up-to date and relevant future projection of when the next major seasonal lows and highs
take place.
How to interpret Seasonality:
Strong Seasonal patterns are 5yrs, 10yr and 15 yrs. Ideally we see an overlap on the
major seasonal highs and lows, when aligning the periods.
Seasonality is not indicative of the amplitude of the move, in other words, the size of the
expected rally or decline, rather the COT report would be more predictive here.
Seasonality is not to be used to argue trend, HLs or LHs. Rather it tells us when are
potentially better or the best times to be a buyer and potentially better or the best times
to be a seller in the future
The strongest seasonal periods of the year are found in Equity Indices and Precious
metals as per the following
Expectation: Seasonality is not a be all end all. Usually, markets tend to rally and decline
about the same time every year, but not necessarily. Therefore, we will be using seasonality as
an additional layer to get a better understanding of the underlying fundamental condition of the
market, or in other words we will be using our Campus true seasonality as a fundamental set
up tool but also as a timing tool.
Campus Valuation
Campus Valuation allows us to get a sense of value for all sorts of stocks and equity indices,
our infinite markets. To do this we look at the relationship of a stock and interest rates. What
usually happens is that there is a specific spread in terms of how close together or far apart
these are. I believe that interest rates have an extreme influence on the prices of stocks.
Therefore, I want to compare the price of any stock on a ratio to interest rates. And this would
give us indication of whether a stock is priced relatively low compared to interest rates
(undervalued) or if a stock is priced relatively high compared to interest rates (overvalued).
Valuation against: Stocks and Equity Indices, we value against Interest Rates (@US).
Commodities, and the USDollar we value against Gold (@GC) and our Majors we value
against the US Dollar ($DXY). On Forex, I use the 2 out of 3 rule.
Cycles: When it comes to under and overvalued, there is no magic number to the cycle
periods that work best on each market. For some market, it seems like a 10 day works better
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than 30, and for others it is the opposite. For most stocks we use a 13-week cycle period. Daily
cycles are to be used with the trend. And weekly cycles are to be used to argue a trend
change.
Step 2: Validate zone qualifiers – they must all be met for me to be able to take a trade
Leg out explosive candles, or abnormally bigger decisive followed by at least one more
decisive / explosive candle
Profit margin price must have travelled at minimum 1:3 away from the zone
Base duration approximately 1-6 ideally indecisive candles (pin bars) in the base
Arrival for counter trend trades only. Arrival should consist of decisive candles where
there is no opposing zone created
Beginners rule these rules are objective and mechanic and as a beginner I try to stick
to these rules in favor to train my eyes
Step 3: Check for advanced zone qualifiers and SET the trade
Level on top of level SET the lower level based on the wider version for demand and
SET the higher level based on the wider version for supply
Flip zone, originality not having a flip zone, or the zone not being original does not
invalidate my zone
Alternative Step 3 Check for advanced zone qualifiers and wait for confirmation
Price action & signature: Hammer, shooting star, hanging man, bearish engulfing,
bullish engulfing, trend lines, head and shoulders.
When do I use confirmation: Multiple or large levels which makes a SET difficult.
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Move SL to breakeven
Counter Trend: Move SL to breakeven once price hits a 1:1 risk to reward
Targets
Technical risk & running risk to reward >1:3 aggressive technical trailing, tight SL below
one-, two- or three-day lows, with potential LTF level coverage
Technical risk & fundamental risk regardless of risk to reward aggressive technical trailing,
tight SL below one-, two- or three-day lows, with potential LTF level coverage
On certain trades that meet the “best fundamental set up rules”, analyzed on trade-by-trade
basis, I am allowed and can decide to not trail unless I see the fundamental condition to
change.
If overleveraged I have a monetary target of x dollars. If price hits my target amount, I will exit
the trade. A well-executed overleveraged trade gives me double the Rs and can make a big
difference in my trading log.
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9. MY INVESTING RULES
It takes Time
It takes time for your trading career and your money to grow. A small investment can become
a big investment but only with time and time alone. Time creates growth. Huge profits do not
come overnight. Guess what else takes time. Growing a business, climbing up the corporate
ladder, a degree, heck even growing crop takes a long time. Think of what you can achieve in
5-10 years rather than what you want next month.
Why Investing
Most efficient use of your capital
Retirement
Fundamentals
Fundamental Indicators help us determine and time market bottoms and tops, so we have an
idea when to get in and out of the markets. We need a lot of confidence to deploy most of our
idle cash. And therefore, we need tools that help us identify recessions so we can potentially
sidestep them, as well as bull markets so we can timely re-deploy and get back on the bull
train. For this we use a variety of tools that cover most aspects of the economy, ranging from
future GDP projections, employment trends, interest rates, and P/E valuations.
Online Trading Campus provides me with a yearly roadmap, which does this for me, however,
I will track the following indicators myself, at least once a quarter.
What is the decennial year? 2, and 3 are usually the beginning of bull markets.
phenomenal 5. Years 7 and 0 are usually bad years.
What is the election cycle and the decennial cycle in terms of best buy points?
Step 3: choosing the strategy that fits my capital and performance requirements and buying
with the cycle lows and/or HTF demand
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Buy around the cycle lows determined in the yearly roadmaps. (Buy in monthly demand, if
possible)
Rollover: Perform rollover once a quarter, or at the next cycle low, if the list has changed.
Expectations: Historically, this strategy has achieved an average of 20% ROI per year,
including the bad years. This strategy consistently and comfortably outperforms the best U.S.
equity indices Dow Jones and S&P500 (10% per annum).
This is the most objective, mechanic and least time-consuming strategy I know of to
outperform the market.
Want to deploy large capital with little volatility, but low to medium upside potential
Everyone else 😊
Company Rank Fwd P/E Entry Date of Entry Invested Weight Current Price ROI Total Capital
WBA 1 9.23 $ 47.5 2021-11-02 $ 20,000 20% $ 47.1 -0.9% $ 19,823
INTC 2 9.68 $ 49.6 2021-11-02 $ 20,000 20% $ 51.8 4.5% $ 20,895
VZ 4 9.88 $ 53.1 2021-11-02 $ 20,000 20% $ 51.3 -3.3% $ 19,333
CSCO 5 15.66 $ 56.4 2021-11-02 $ 20,000 20% $ 55.0 -2.4% $ 19,510
DOW 6 9.23 $ 57.6 2021-11-02 $ 20,000 20% $ 64.7 12.2% $ 22,450
Campus EI 2.0% $ 102,011
Dow Jones $ 35,797 2021-11-02 $ 100,000 100% $ 34,759.0 -2.9% $ 97,100
S&P500 $ 4,605 2021-11-02 $ 100,000 100% $ 4,536.5 -1.5% $ 98,512
Nasdaq $ 15,891 2021-11-02 $ 100,000 100% $ 14,755.8 -7.1% $ 92,856
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Monthly Demand, Monthly Uptrend, Campus Buy Signal, 13-week cycle Campus Valuation,
Yearly Roadmap Cycle Low
Rollover: Performing rollover is not mandatory but if you must, perform a rollover at the next
cycle low, if applicable.
Expectations: This strategy is the powerhouse of investing strategies, but with great power
comes great responsibility. For this strategy we must deploy our full arsenal of tools, market
knowledge and skill set. We are investing in the markets that have the most volatility in the
game. Therefore, timing the market becomes equally important to minimize the potential risk to
the downside. This is less of an objective strategy, and sometimes, our market bias can hurt
us. We must follow our rules strictly.
Want to deploy large capital with high to very high upside potential, but also high
volatility
You are a well-seasoned investor and have the gut for market heat
This strategy comes and goes and every year there are new opportunities, therefore, if
you are new to investing try with a smaller amount first before you deploy most of your
capital.
Company Buy Opened Entry Date of Entry Invested Weight Current Price ROI Total Capital
AMD Now yes $ 107.9 2022-01-31 $ 11,111 0.11% $ 119.7 10.9% $ 12,320
DIS Now yes $ 138.5 2022-01-31 $ 11,111 0.11% $ 139.1 0.5% $ 11,165
FB $240 yes $ 240.0 2022-02-04 $ 11,111 0.11% $ 221.8 -7.6% $ 10,269
NFLX Now yes $ 402.0 2022-01-31 $ 11,111 0.11% $ 373.9 -7.0% $ 10,333
PYPL $124 yes $ 124.0 2022-02-04 $ 11,111 0.11% $ 113.8 -8.3% $ 10,194
AMZN Now yes $ 2,895.0 2022-01-31 $ 11,111 0.11% $ 3,295.5 13.8% $ 12,648
JPM Lower no $ 128.56 $ 11,111 0.11% $ 141.92 10.4% $ 11,111
SBUX Lower Yes $ 88.00 2022-02-25 $ 11,111 0.11% $ 87.47 -0.6% $ 11,044
WMT Lower no $ 11,111 0.11% 0.0% $ 11,111
1.3% $ 100,195
Dow Jones $ 34,570 2022-01-31 $ 100,000 100% $ 34,759.0 0.5% $ 100,547
S&P500 $ 4,421 2022-01-31 $ 100,000 100% $ 4,536.5 2.6% $ 102,613
Nasdaq $ 14,454 2022-01-31 $ 100,000 100% $ 14,755.8 2.1% $ 102,088
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Other Stocks
Build yourself your own portfolio of other Stocks. Learning about the company and its future
earnings projections, as well as other fundamentals are advised.
Clinuvel – CUV
VolitionRX – VNRX
Santhera – SANN
Expectations: These stocks come with extreme volatility and extreme upside potential.
Because they are small cap, they may take a longer time to work out. They can be part of your
portfolio but only if you learn about these companies. Online Trading Campus also identifies
other stocks frequently that could be part of my list, like Zoom, NIO, BABA. These stocks must
be timed with monthly Demand.
Crypto Portfolio
Build yourself your own crypto portfolio. Questions you may want to ask for investing:
What problem or pain point is being solved for stakeholders? For a company?
What is the customer interface and how is it better than current interface?
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