SUMMER SCHOOL

ON MANAGEMENT
OF CREATIVITY
IN AN INNOVATION SOCIETY
June 25 to July 11, 2025
Montreal | Nantes | Barcelona

17
th
edition
TABLE OF CONTENTS

WELCOME WORD
......................................................................... 3

MONTREAL PROGRAM
......................................................................... 5

MONTREAL CONTRIBUTORS
...................................................................... 20

MONTREAL PARTNERS
...................................................................... 21

NANTES PROGRAM
...................................................................... 23

NANTES CONTRIBUTORS
...................................................................... 29

BARCELONA PROGRAM
...................................................................... 31

BARCELONA CONTRIBUTORS
...................................................................... 39

Table of contents • 1
 WELCOME WORD

17 Years of Creativity for Innovation!

Dear Participants,

Welcome to the 17th edition of the Summer School on Management of Creativity in an

Innovation Society!

Launched in 2009 as a joint project between HEC Montréal and the University of Barcelona,
the Summer School offers a unique opportunity to discover and experience two exceptional
creative cities, home to diverse and dynamic creative ecosystems. This year, we are
breaking new ground by adding a 3rd city to the program: Nantes. Its addition strengthens
collaboration between three innovative cities in key sectors like healthcare, aeronautics, and
the creative industries.

The Summer School project aims to bring together passionate people with different
worldviews and experiences – academics, industrialists, artists, policymakers, entrepreneurs,
students – from different cultures and different age groups to discover, through a shared
experience, the multiple dimensions of creativity and translate them into focused and
impactful innovation projects. During two intensive weeks, participants will work together
to learn tools, techniques, methods, and practices of creativity to fuel innovation and make
a difference! They will co-create new business models, collaborate on international creative
projects, and co-design new solutions to business, organizational, or social problems.

One of the most important results of the Summer School is the gradual creation of a
community of passionate people (more than 11000 alumni since 2009!), who will continue to
create projects together, exchange ideas, and apply these creative insights and methods in
their daily professional activities long after the end of the program, with their heads full of
possibilities to improve their organizations, their careers, their networks... and the world !

The participants of this 17h edition will have the privilege to discover a myriad of creative
activities, companies and cultural institutions that are at the heart of the dynamism of these
two cities. They will explore innovation in a variety of sectors ranging from health care,
education, arts, gastronomy, design, and technology,

Let the journey begin!

ORGANIZING COMMITTEE Christophe Angot - Nantes Métropole

Matthieu Clavier - Nantes Métropole
Raphaël Suire - Nantes University - IAE
Patrick Cohendet – HEC Montréal Nawal Haddioui - Nantes University - IAE
Laurent Simon – HEC Montréal Montserrat Pareja-Eastaway – University of Barcelona
Lucy Stojak – HEC Montréal Manel Gonzáles-Piñero – University of Barcelona
Ania Muller- HEC Montréal Jordi Roca Solanelles - University of Barcelona

YUL NTE BCN • 2 Welcome Word • 3

 MONTREAL PROGRAM

MONTREAL WEDNESDAY, JUNE 25

REGISTRATION / INTRODUCTION /
TEAM PROJECTS / 6@8

7:30-8:30
VENUE Registration
> HEC Montréal,
Édifice Hélène- 8:30-9:00
Desmarais (EHD), 501, Welcome to HEC Montréal
Federico PASIN (Director, HEC Montréal)
rue de la Gauchetière O.,
Salle A.668 - Luc Poirier, Summer School Overview
level 6 Christophe ANGOT (Director of Research,
> Salle B.307 - Innovation & Higher Education, Nantes Métropole)
Salle multifonctionnelle - Patrick COHENDET (Professor, HEC Montréal & Co-director, Mosaic)
Association des diplômés Manel GONZÁLEZ-PIÑERO (Head of Innovation at IRIS,
Technical University of Catalonia; Professor, University of Barcelona)
de HEC Montréal
Montserrat PAREJA-EASTAWAY (Professor, University of Barcelona)
> 6@8: Salle A.335 - Laurent SIMON (Professor, HEC Montréal & Co-director, Mosaic)
Amphithéâtre Rachelle Lucy STOJAK (Executive Director, Mosaic HEC Montréal)
et Alain-Paris, level 3 Raphaël SUIRE (Professor, Nantes University - IAE)
Metro Station Square 9:00-10:00
Victoria – Orange Line or Introduction of participants – getting to know each other
Metro McGill – Green Line The Summer School Team
[Link]
10:00-10:30
campus/directions/
Break
10:30-11:30
CREATIVE WORKSHOP 1: El Sapo Mexicano Workshop
Patrick COHENDET (Professor, HEC Montréal & Co-director, Mosaic)
Laurent SIMON (Professor, HEC Montréal & Co-director, Mosaic)
11:30-12:30
Introduction: the importance of AI
for the Summer School
Mariam TAGMOUTI (Advisor, Technology Transfer and Innovation,
IVADO)
Human Centered AI for innovation
Pierre-Majorique LÉGER (Professor, HEC Montréal & Co-director,
Tech3Lab)
12:30-13:45
Lunch

Montreal Program • 5
 MONTREAL PROGRAM MONTREAL PROGRAM

13:45-14:30
Team Projects: Overview, guidelines,
and work dynamic
Emmanuel CAMERON-GODIN
(Director General & Co-founder, Continuums)
Patrick COHENDET (Professor, HEC Montréal & Co-director, Mosaic)
Catherine GAUTHIER (Partner, Interface&co)
Laurent SIMON (Professor, HEC Montréal & Co-director, Mosaic)
Lucy STOJAK (Executive Director, Mosaic HEC Montréal)
14:30-17:00
CREATIVE WORKSHOP 2: Design thinking
Niels BILLOU (Co-Founder & Executive Director,
The Humanos Institute)

17:00-17:30
CREATIVE WORKSHOP 3: Music Welcome
Mantautas KRUKAUSKAS (Composer & Associate Professor,
Lithuanian Academy of Music and Theater)
Monta MARTINSONE (Singer & Voice Coach)
Neringa VALUNTONYTÉ (Concert Pianist, Artist Researcher,
Lithuanian Academy of Music and Theater) THURSDAY, JUNE 26
6@8 CREATING AN INNOVATION
Keynote Address
Introduction of keynote speaker ECOSYSTEM FOR SUSTAINABLE
Johanne TURBIDE (Secretary General, HEC Montréal)
AERONAUTICS: THE CASE
Art, culture and sustainable development
Charles-Mathieu BRUNELLE (Director General, OF MIRABEL AIRPORT
Quartier des Arts du Cirque)
General Discussion
7:30
Moderated by Patrick COHENDET (Professor, HEC Montréal
& Co-director, Mosaic)
VENUE Meeting point for bus departure HEC Montréal, EHD,
and Laurent SIMON (Professor, HEC Montréal & Co-director, Mosaic)
> YMX Innovation - 501, rue de la Gauchetière O.
9800 Rue Irénée -Vachon
Cocktail Mirabel, QC J7N 3C5 8:30-9:00
Continental breakfast
9:00-9:45
Welcome and Introduction of the day
Yves BEAUCHAMP (CEO, Aéroports de Montréal [ADM])
Frédéric BOVE (Strategy and Innovation Zone Director,
Aéroports de Montréal [ADM])
Laurent SIMON (Professor, HEC Montréal & Co-director Mosaic)
Philippe STAS (Vice President, Services & Business Operations,
Aéroports de Montréal [ADM])

YUL NTE BCN • 6 Montreal Program • 7

 MONTREAL PROGRAM MONTREAL PROGRAM

3Rs: Review–Reflect-Recreate
Madan RAO (Research Director, Your Story Media)
3Rs through an AI lens
Mariam TAGMOUTI (Advisor, Technology Transfer and Innovation, IVADO)
Vanessa ALARIE (Advisor, Technololgy Transfer and Innovation, IVADO)
3Rs through a space lens
Lucy STOJAK (Executive Director, Mosaic HEC Montréal)
9:45 -10:00
Presentation of the YMX Innovation Hub
Frédéric BOVE (Strategy and Innovation Zone Director,
Aéroports de Montréal [ADM])
10 :00-10 :15
Break
10:15-10:30
Innovation hubs: a conceptual framework
Hassan PISHDADIAN (PhD Candidate & Researcher, Mosaic HEC Montréal)
10:30 -11:30
Airports as innovation hubs: some inspiring examples
Olivier GONZALES (Head of Mission Management Systems, Wisk)
Clothilde PETITJEAN (Director – Finance and Innovation, Flying Whales)
General Discussion
11:30-12:15
The Solar Impulse Foundation, labelling and scaling
sustainable solutions, and the next round-the-world trip
Erik GRAB (Director, Solar Impulse - France)
General Discussion
12:15-13:30
Lunch and teamwork
13:30-15:30
Co-design Workshop: Leveraging the YMX Open Lab
for Local Impacts
15:30-16:30
Summary and lessons learned
Designing and orchestrating innovation ecosystems
Frédéric BOVE (Strategy and Innovation Zone Director,
Aéroports de Montréal [ADM])
Patrick COHENDET (Professor, HEC Montréal & Co-director Mosaic)
Erik GRAB (Director, Solar Impulse - France)
Laurent SIMON (Professor, HEC Montréal & Co-director Mosaic)
16:45
Bus departure return to Montreal

YUL NTE BCN • 8 Montreal Program • 9

 MONTREAL PROGRAM MONTREAL PROGRAM

FRIDAY, JUNE 27
AI, ETHICS AND INCLUSION
8:30-9:00
VENUES Breakfast
> Fabrik 8,
7236 rue Waverly 9:00-9:45
Metro Station Welcome
Mariam TAGMOUTI (Advisor, Technology Transfer and Innovation,
De Castelnau – Blue Line
IVADO)
> The Big Top, Romy MARTINEZ (Advisor, Technology Transfer and Innovation,
Old Port of Montreal, IVADO)
Quai Jacques-Cartier, Vanessa ALARIE (Advisor, Technology Transfer and Innovation,
rue de la Commune E. IVADO)
3Rs: Review-Reflect-Recreate
Madan RAO ((Research Director, Your Story Media)
3Rs through an AI lens: 14:00-16 :00
Jean-François PLANTE (Professeur, HEC Montréal) CREATIVE WORKSHOP 4 led by IVADO:
3Rs through a space lens AI business model in traditional industries:
Lucy STOJAK (Executive Director, Mosaic HEC Montréal) Cheese, microbreweries, archeology,
and wine producers
9:45-10:30 IVADO Team - Mariam TAGMOUTI, Romy MARTINEZ,
The ethics and governance of AI Vanessa ALARIE
Joé T. MARTINEAU (Associate Professor, HEC Montréal) Luc LESPÉRANCE (Faculty Lecturer, HEC Montréal)
10:30–10:45 16:00-16:15
Break Break
10:45-11:30 16:15-17:00
AI in health AI, human competencies and the future of work
Kathy MALAS (Chief Research, Innovation and Learning Officer, Luc SIROIS (Chief Innovation Officer of Québec)
Health and Social Services Integrated Center of Montérégie-Ouest) Anne NGUYEN (Chief AI Officer, Conseil de l’innovation du Québec)
11:30-12:30 17:00-17:50
User Experience and AI: designing for trust AI–Human Co-Creativity, Agency, and the Arts
and transparency Mantautas KRUKAUSKAS (Composer & Associate Professor,
Gamifying AI: how games can democratize Florin GABOR (Creative Director, Florin Gabor Studios)
artificial intelligence Ekaterina TURKINA (Professor, HEC Montréal)
Alexandra NEMERY (Professor of UX, École de technologie Lithuanian Academy of Music and Theater)
supérieure [ÉTS])
17:50
12:30-13:30 Departure by public transportation
Lunch for the Old Port of Montreal
13:30-14:00 19:30
Creativity Tools for Teamwork An evening under the Big Top
Laurent MARTIN (Consultant - Creativity, Innovation Management) with the Cirque du Soleil’s show Luzia

YUL NTE BCN • 10 Montreal Program • 11

 MONTREAL PROGRAM MONTREAL PROGRAM

SATURDAY, JUNE 28 Challenge 2: Aéroports de Montréal (ADM)

Fostering and cultivating an airport- driven ecosystem to accelerate
HOW TO MANAGE impactful aeronautical innovation
Challenge 3: Lithuanian Academy of Music and Theater
ECOSYSTEMS OF INNOVATION: Mapping and accelerating urban music ecosystems
Challenge 4: Commissariat santé
CONCEPTS AND PRACTICES et bien-être du Québec (CSBE)
Driving experimentation for sustainable population health ecosystems
Challenge 5: Ville de Laval
8:00-8:30
VENUE Continental breakfast
How can cities tackle society’s grand challenges:
the case of the TEMMRA Project in Laval
> HEC Montréal,
8:30-9:00 Challenge 6: Hydro-Québec
Édifice- Hélène-
Desmarais, 501, rue 3Rs: Review–Reflect-Recreate Implementing a V2X (Vehicule-to-Everything) Technology in Quebec
Madan RAO (Research Director, Your Story Media) 15:00-15:15
de la Gauchetière O.,
3Rs through an AI lens Break
Salle A.668 - Luc Poirier,
VMware - Edge A Eye
level 6 15:15-16:00
3Rs through a space lens
> Salle B.307 - Lucy STOJAK (Executive Director, Mosaic HEC Montréal) Ecosystems of innovation, health and well-being for aging
Salle multifonctionnelle - populations: the perspective of populational health
Association des diplômés Joanne CASTONGUAY (Commissaire à la santé et au bien-être)
de HEC Montréal 9:00-10:30
> Salle A.878 - The creative economy: fundamentals, The case of Laval
main challenges, and issues Lidia DIVRY (Director of Economic Development, Ville de Laval) tbc
Guy Fréchette, level 8 Bernard PITRE (Chief Commissionner – Innovation, Ville de Laval) tbc
Patrick COHENDET (Professor, HEC Montréal & Co-director, Mosaic)
Metro Station Square Laurent SIMON (Professor, HEC Montréal & Co-director, Mosaic) 16:00-16:45
Victoria – Orange Line Innovation commons
or Metro Station McGill – 10:30-10:45
Break Patrick COHENDET (Professor, HEC Montréal & Co-director Mosaic)
Green Line Laurent SIMON (Professor, HEC Montréal & Co-director Mosaic)
10:45-11:45
CREATIVE WORKSHOP 5: Problem framing: 16:45-17:45
Transforming a problem to be more creative CREATIVE WORKSHOP 6: Music in Motion
Romain RAMPA (Assistant Professor, École de technologie supérieure Caitlan MAGGS (Creative Director, Speaker & Author)
[ÉTS]) Monta MARTINSONE (Singer & Voice Coach)
Mantautas KRUKAUSKAS (Composer & Associate Professor,
11:45-12:30 Lithuanian Academy of Music and Theater)
The Ideation process 17:45-18:00
Patrick COHENDET (Professor, HEC Montréal & Co-director, Mosaic) Transfer to Salle Guy Fréchette, 8th floor
Laurent SIMON (Professor, HEC Montréal & Co-director, Mosaic)
18:00-20:00
12:30-14:00 CREATIVE WORKSHOP 7: Practicing the creative
Lunch and Teamwork economy through the Omelette Competition!
14:00-15:00 Introduction
Team challenge presentations and general discussion Summer School Team International Jury
Challenge 1: Quartier de l’innovation en santé - Montréal (QIS)
The role of nuclear medicine in cancer diagnosis and treatment

YUL NTE BCN • 12 Montreal Program • 13

 MONTREAL PROGRAM MONTREAL PROGRAM

SUNDAY, JUNE 29 12:15–13:30

Lunch and teamwork
NATURE, SUSTAINABILITY 13:30-14:45
Perspectives on Regenerative Agriculture
& INNOVATION Nicolas BÉFORT (Associate Professor - NEOMA Business School)
Helena CAMPOS (PhD Candidate, HEC Montréal & Researcher Mosaic)
Véronique LEMIEUX (Owner & Winemaker of Vignes en ville
7:45
VENUE Arrival at the Insectarium and continental breakfast
& Les cuvées de Véronique - Le Vignoble de la Bauge)
> Insectarium @Espace Audrey AUBERTIN (Apprentice winemaker, Les cuvées de Véronique -
pour la vie, 4581, rue 8:00–8:30 Le Vignoble de la Bauge)
Welcome – Reconnecting with Nature Charles NAULT (CEO, Logiag)
Sherbrooke E.
> Montreal Botanical Claire-Acélie SÉNAT (Division Head – Public programming & 14:45–15 :00
Garden @Espace education, Insectarium) Break
pour la vie, IRBV, 4101, 8:30–9:15 15:00-16:30
rue Sherbrooke E., Open visit of the Insectarium Teamwork - Rethinking Business Models for
salle B-106 Sustainability, Impact, and Regenerative Capacities
9:15–9:30
Metro station Viau –
Walk to the Botanical Garden Main building – IRBV, 16:30
Green Line
salle B-106 Free afternoon - Explore Montreal!
9 :30–10:00
3Rs: Review–Reflect-Recreate
Madan RAO (Research Director, Your Story Media)
3Rs through an AI lens
Anne NGUYEN (Chief AI Officer, Conseil de l’innovation du Québec)
3Rs through a Mosaic Team lens
10:00-10:30
Break
10:30-11:15
Creative workshop 8: Biophilic Management
Laurent SIMON (Professor, HEC Montréal & Co-director Mosaic)
Juan Carlos LONDONO (Co-founder, Lupuna)
11:15-11:45
Integrating Nature: Advancing Biophilic Management
in Organizations
Laurent SIMON (Professor, HEC Montréal & Co-director Mosaic)
Juan Carlos LONDONO (Co-founder, Lupuna)
11:45-12:15
The Biophilic Reform: World-Making Otherwise
Catherine D’AMOURS (Artist, Author & Professor,
École de Design,UQAM)

YUL NTE BCN • 14 Montreal Program • 15

 MONTREAL PROGRAM MONTREAL PROGRAM

10:00-10:30
Break / Change
10:30-12:15
CDS Innovation Festival -
Establishing a new corporate culture
Caroline BOUDREAU-BOUCHER (Assistant Creative Guide, CDS)
Richard LEPAGE (Sr Director, Innovation and Performance Design, CDS)
Storytelling to develop a new performance
Richard LEPAGE (Sr Director, Innovation and Performance Design, CDS)
Show-SIM
John THURSTON (Show Systems-Design & Management, CDS)
12:15-14:00
Lunch & Teamwork
14:00-14:30
3Rs: Review-Reflect-Recreate
Madan RAO (Research Director, Your Story Media)
MONDAY, JUNE 30 3Rs through an AI lens
Jihene REZGUI (Associate Professor, Collège Maisonneuve)
CREATIVE INDUSTRIES 3Rs through a space lens
Patrick COHENDET (Professor, HEC Montréal & Co-director, Mosaic)
7:30 14:30-15:30
VENUES Meeting point for bus departure HEC Montréal, EHD, Panel on Innovation in circus
> Cirque du Soleil (CDS), 501, rue de la Gauchetière O. and performing arts: research, experimentations
8400, 2e avenue & perspectives
> La TOHU, 8:15-8:45
Welcome to the Cirque du Soleil (CDS) Moderated by Laurent Simon
2345 rue Jarry E (Professor, HEC Montréal & Co-director Mosaic)
Continental breakfast
Patrice AUBERTIN
8:45-9:00 (Director, Research Centre for Human Potential (HUPR))
Welcome address: Emmanuel BOCHUD (Director, Development and Innovation,
Daniel LAMARRE (President & CEO, Cirque du Soleil [CDS]) Research Centre for Human Potential (HUPR))
Breakout group formation 15:30
9:00-10:00 Transfer to la TOHU
CREATIVE WORKSHOP 9 15:45-16:30
A - Buffoonery La cite des arts du cirque
Massimo AGOSTINELLI (Master-Buffoon, Cirque du Soleil) Benoit MATHIEU (Co-General and Administrative Director, la TOHU)
B - Masks 16 :30-17 :15
Silvia GERTRUDIZ GONZALEZ (Human Performance Specialist,
Cirque du Soleil)
Discovering Park Frédéric-Back
C - Movement 17 :15
Marie-Ève DEMERS (Choreographer, Cirque du Soleil) Bus departure for Montreal

YUL NTE BCN • 16 Montreal Program • 17

 MONTREAL PROGRAM MONTREAL PROGRAM

TUESDAY, JULY 1
WHAT’S NEXT?

8:30-9:00
VENUE Continental breakfast
> Maison du
développement durable, 9:00-9:30
50, rue Sainte-Catherine O., 3Rs: Review–Reflect-Recreate
Madan RAO (Research Director, Your Story Media)
salle Clarke
Metro 3Rs through an AI lens
Stéphane TURBIDE (Co-founder & COO, Maket Technologies) tbc
Station Saint-Laurent -
3RS through a Mosaic Team lens
Green line
9:30 -10 :00
Bridges to Nantes
Christophe ANGOT (Director of Research,
Innovation & Higher Education, Nantes Métropole)
10 :00-10 :15
Break
10:15-11:30
Teamwork & project advancement presentations
11:30-12:00
Musical au revoir!
Mantautas KRUKAUSKAS (Composer & Associate Professor,
Lithuanian Academy of Music and Theater)
Monta MARTINSONE (Singer & Voice Coach)
Neringa VALUNTONYTÉ (Concert Pianist, Artist Researcher,
Lithuanian Academy of Music and Theater)
FREE AFTERNOON
DEPARTURE FOR NANTES

YUL NTE BCN • 18 Montreal Program • 19

 THANKS TO MONTREAL CONTRIBUTORS THANKS TO MOSAIC’S PARTNERS

- Aéroports de Montréal (ADM) - Quartier de l’innovation ORGANIZED BY

- Airbus en santé Montréal (QIS)
- Botanical Garden – - Quartier des Arts du Cirque
A Space for Life - Research Centre
- Cirque du Soleil for Human Potential (HUPR)
- Collège Maisonneuve - Solar Impulse - France
- Commissariat santé - Technical University
et bien-être du Québec (CSBE) of Catalonia
- Conseil de l’innovation - The Humanos Institute PRINCIPAL PARTNERS
du Québec - Université de Montréal
- Continuums - Université du Québec
- École de technologie supérieure à Montréal (UQAM)
(ÉTS) - Université du Québec
- Fabrik 8 à Rimouski (UQAR)
- Flying Whales - University of Barcelona
- Health and Social - Vignoble de la Bauge
Services Integrated Center - Ville de Laval
of Montérégie-Ouest - Wisk
- HEC Montréal - YMX Innovation
- IAE – Nantes University - Your Story Media ASSOCIATE PARTNERS
- Insectarium - A Space for Life
- Institut de la résilience et
de l’innovation urbaine (IRIU)
- Interface&co
- IREQ – Hydro-Québec
- IVADO
- La TOHU
- Lithuanian Academy of Music
and Theater
- Logiag
- Lupuna
- Maison du développement
durable WITH THE SUPPORT OF
- Maket Technologies
- Nantes Métropole
- NEOMA Business School
- Polytechnique Montréal

YUL NTE BCN • 20 Partners • 21

 NANTES PROGRAM

NANTES VENUE
WEDNESDAY, JULY 2
18:30-21:00
Welcome cocktail buffet & cruise
> Papillon Bleu Cruise Boat
Ponton des Chantiers,
44200 Nantes

THURSDAY, JULY 3
INDUSTRY AND ITS FUTURES

7:30
VENUES Meeting point for bus departure
> L’Institut de recherche (allée BACO, tramway station « HÔTEL DIEU »)
technologique (IRT)
Jules Verne, 8:00-8:30
1 Mail des 20 000 Lieus, Continental breakfast
Bouguenais 8:30-9:00
> Technocampus Ocean, 3Rs: Review–Reflect-Recreate | Montreal portion
Rue de l’halbrane, Patrick COHENDET (Professor, HEC Montréal & Co-director, Mosaic)
Bouguenais Laurent SIMON (Professor, HEC Montréal & Co-director, Mosaic)
> Jules Vernes 9:00-9:30
Manufacturing Industry facing its future: current & future challenges
Academy (JVMA), Laurent MANACH (Deputy General Manager, IRT Jules Verne and
1 allée du Nautilus, Managing Director of EMC2)
Bouguenais
> Le Brick, 9:30-10:15
8 Allée de la Centrale Group tour of the IRT Jules Verne
Olivier PETH (Equipment and Resources Manager, IRT Jules Verne)
Électrique de Chantenay,
44100 Nantes 10:15-10:30
Walk to Technocampus Ocean and Coffee break
10:30-11:00
How to re-use carbon in the aircraft industry?
Nicolas FORDOS (Manufacturing Engineer, Technocentre Airbus)
Franck DOBIGEON (Project manager for the ReUse Carbone project
at the Technocentre Composites in Nantes, Airbus)
11:00-11:30
Airbus: the future of airplanes /
The airplanes of the future
tbc
© Tim Fox

Nantes Program • 23
 NANTES PROGRAM NANTES PROGRAM

11:30-11:45 FRIDAY, JULY 4

Robotics for agricultural transition
Jean Pierre LE GOFF (Chairman, SITIA / [Link]) HEALTH AND ITS FUTURES
Pol MORDEL (Robotics Engineer, SITIA)
11:45-12:15
XXL-Robotics 8:15-8:30
tbc
VENUES: Meet at the BIAS 2
> BIAS 2 building,
12:30-13:30 Nantes University, 8:30-9:00
Lunch Health Campus, Continental breakfast
13:30-13:40 10 rue bias, Nantes 9:00-9:30
Walk to Jules Vernes Manufacturing Academy > Gina Building. 3Rs – Review-Reflect-Recreate
Boulevard Giséle Halimi, Mosaic Team perspective
14:00-15:00 Nantes
Technological investigation game 9:30-10:00
> Oniris. Innovating in healthcare through nuclear medicine
Arnaud SCHMITT (Communication and Development Manager, JVMA)
Rue de la Géraudière, Guillaume MERCUSOT (Head of development and innovation,
15:00-15 :30 Nantes Institut de cancérologie de l’Ouest/ ARC Center in France)
Bus transfer from the JVMA to LE BRICK
10:00-10:30
15:30-17:00 Driving innovation in healthcare through nuclear medicine
How will decarbonization and the new maritime Ferid HADDAD (Professor, Nantes University,
ecosystem evolve? Director GIP-Public Interest Group- Arronax,)
Frédéric RAVILLY (Regional Delegate- Pôle Mer Bretagne Atlantique -
Representative of Atlanpole) 10:30-10:45
Arnaud POITOU (Chairman, Farwind Energy) ; Coffee break
Félix GORINTIN (COO & Co-founder, Fairwind Energy) 10:45-11:15
Erwan JACQUIN (Founder of MEET2050- Maritime Energy and Health Innovation Center“Fabrique de l’innovation en santé”
Environmental Transition) Etienne BENDJEBBAR (Head of Innovation & Development
Lise DETRIMONT (General Delegate, Windship) Department, Centre Hospitalier Universitaire de Nantes)
Nicolas BOULET (Initiative Leader and CEO, WISAMO)
11:15-11:45
17:00-18:00 Innovating by bricolage for human health
Teamwork Pierre Antoine GOURAUD (Professor, Nantes University,
18:00-18:15 Health data expert and hospital practitioner in cell biology,
Walk to the LAB (Little Atlantique Brewery) Centre Hospitalier Universitaire de Nantes)
Enjoy the sunset on the river Loire 11:45-12:45
FREE EVENING Lunch
12:45-13:00
Walk to “GINA”
13:00-13:30
Developing a sustainable health ecosystem –
the «Station S Project»- GINA
Joëlle MARTIN-GAUTHIER (Station S coordinator -
Research, Innovation & Higher Education Division - DRIES)

YUL NTE BCN • 24 Nantes Program • 25

 NANTES PROGRAM NANTES PROGRAM

13:30-14:00
Bus transfer to Oniris
14:00-15:30
Visit the food technology Hall
& discover food tech projects
Jean Marc FERRANDI (Professor of Marketing,
ONIRIS & Co-responsible for the Maréson Chair - Responsible
Marketing and Well-Being)
15:30-16:00
Round-table discussion - FoodTech projects
Raphaël SUIRE (Professor, Nantes University – IAE)
Louise DOUILLIET ( Agri-food Engineer & Co-founder of Kignon)
Apolline CORREIA LOPES (Food-Science Engineer
& Co-founder of Arsène)
16:00 -16:30
The future of innovation in food:
make the unacceptable acceptable
Céline GALLEN (Professor, Nantes University – IAE)
16:30-17:00
Let’s eat: À table
Céline GALLEN (Professor, Nantes University – IAE)
17:00-18:00
Teamwork

©Ville de Nantes
18:00
Transfer by bus
Free time
19:30-22:00
Gala dinner
MAISON BARON LEFEVRE
33 Rue de Rieux, 44000 Nantes SATURDAY, JULY 5
ART & CREATIVITY AND THE CITY
VENUE
> Halle 6 Ouest - 8:00-8:15
Nantes University, Meet at Halle 6 Ouest
42, rue de la Tour
d’Auvergne, Nantes 8:15-8:45
Continental breakfast
8:45-9:15
3Rs – Review-Reflect-Recreate
Mosaic Team perspective

YUL NTE BCN • 26 Nantes Program • 27

 NANTES PROGRAM THANKS TO NANTES CONTRIBUTORS

9:15-9:45
‘Ile de Nantes’: Rethinking urban development

© Service Photo- Nantes Université

Lucie RENOU (International Project Manager, SAMOA)
10:00-10:40 / 10:50-11:40
Creativity in the air
Experimenting les Machines de l’île: Gallery & Carousel
des ‘Mondes Marins’
11:50-12:30
Bridges to Barcelona
Manel GONZÁLEZ-PIÑERO (Head of Innovation at IRIS,
Technical University of Catalonia; Professor, University of Barcelona)
12:30-13:30 - Airbus Atlantique - MEET 2050
Lunch - Arsène - Nantes Métropole - Direction
13:30-13:45 - Association Wind Ship de la Recherche, de l’Innovation
Walk to the Carousel - Bien Urbaines et de l’Enseignement Supérieur
14:00-14:15 - Centre Hospitalier Universitaire - ONIRIS
Le voyage à Nantes: Innovating through the Green Line de Nantes - Pôle EMC2
Emmanuelle GANGLOFF (PhD & Co-founder, Bien Urbaines) - Farwind - Pôle Mer Bretagne Atlantique
Hélène MORTEAU (PhD & Co-founder, Bien Urbaines)
Etienne CAPRON (Researcher– Mosaic HEC Montréal)
- GIP ARRONAX - SITIA Applied Innovation
- Halle 6 Ouest - - SAMOA- Fabrique urbaine
14:15-17:00 Nantes Université et créative de l’île de Nantes
Chasing the urban atmosphere along the Green Line:
Urban drift - IAE - Nantes Université - Technocampus Océan -
Emmanuelle GANGLOFF (PhD & Co-founder,Bien Urbaines) - ICO - Institut de Cancérologie Région Pays de la Loire
Hélène MORTEAU (PhD & Co-founder, Bien Urbaines) de l’Ouest - Technocentre Airbus
Etienne CAPRON (Researcher– Mosaic HEC Montréal) - IRT Jules Verne - UFR Médecine -
17:00-17:30 - Jules Verne Manufacturing Nantes Université
Teamwork Academy - Wisamo
FREE EVENING - Kignon
- Le Bureau des Congrès ORGANIZED BY
de Nantes
-L  e Voyage à Nantes
-L  EMNA - Laboratoire
d’Économie et de Management
de Nantes - Nantes Université
-L  S2N - Laboratoire
des Sciences du Numérique
de Nantes - Nantes Université
-L  e Brick

YUL NTE BCN • 28 Partners • 29

 BARCELONA PROGRAM

BARCELONA SUNDAY, JULY 6

DEPARTURE FOR BARCELONA
FREE DAY
During the day
Free museum Sundays
Many of Barcelona’s best museums offer free admission on
the first Sunday of the month. Take advantage of this unique
opportunity to explore the rich cultural heritage of the city and
visit some of its renowned museums!
[Link]/arxiumunicipal/arxiuhistoric/
en/news/
come-along-to-the-museums-on-the-first-sunday-of-the-
month-1032954

MONDAY, JULY 7
RETHINKING LIVABILITY IN FUTURES
9:30-9:40
VENUES: Welcome to Barcelona
> Fabra i Coats Creation Montserrat PAREJA-EASTAWAY (Professor, University of Barcelona)
Factory, Carrer de Sant Manel GONZÁLEZ-PIÑERO (Head of Innovation at IRIS, Technical
Adrià, 20, Sant Andreu University of Catalonia; Professor, University of Barcelona)
Metro Station Sant Andreu 9:40-10:15
– Red line (L1) Fabra i Coats Creative Factory:
[Link]/ A Gateway to Innovation and Culture
fabraicoats/ca Carles SALA (Executive Coordinator, Fabra i Coats Creation Factory)
> Ca la Nuri Platja, 10:15-10:45
Passeig Marítim Sónar +D: Imagining Tomorrow’s Creative Ecosystems
de la Barceloneta, 55 Antonia FOLGUERA (Curator, Sónar+D and Eufònic)
Metro Station Ciutadella
Vila Olímpica – Yellow Line 10:45-11:15
(L4) Fabra i Coats Guided Visit
Carles SALA (Executive Coordinator, Fabra i Coats Creation
[Link]
Factory)
11:15-11:45
Coffee break

Barcelona Program • 31
 BARCELONA PROGRAM BARCELONA PROGRAM

11:45-12:45
TUESDAY, JULY 8
Public Innovation and Local Entrepreneurship:
VENUE: ONE HEALTH: A HOLISTIC
How the City Council Drives Change
> Tech Barcelona -
and Sets Priorities
Pier 07, Via Laietana, APPROACH TO GLOBAL WELL-BEING
Michael DONALDSON (CIO, Barcelona City Council)
Verònica KUCHINOW (Founder & CEO,SÍMBIOSY) 26, Ciutat Vella
Metro Station JaumeI 9:30-10:00
12:45-13:30 - Yellow Line (L4) Tech Barcelona: Connecting Talent, Technology, and the City
Innovation Hub in Circular Economy in Barcelona: [Link]/en/ Miquel MARTÍ (CEO, Tech Barcelona)
challenges and actors pier-healtech/ 10:00-10:30
Mariona GONZÁLEZ (Lab Managing Director Barcelona, TeamLabs/ From Tech Innovation to Real-World Impact:
Barcelona) The Aridditive Story
13:30-14:30 Roger UCEDA (CEO & Co-founder, Aridditive)
Lunch 10.30-11:15
14:30-15:15 Strategic Visions for the Music Industry:
Innovative architecture to fulfill sustainability principles A Conversation with BIME
José TORAL (Founder & CEO, Peris+Toral Arquitectes) Isabel VILLANUEVA (Director, BIME)
Manel GONZÁLEZ-PIÑERO (Head of Innovation at IRIS, Technical
15:15-16:00 University of Catalonia; Professor, University of Barcelona)
How can AI help to understand our cities? 11:15-11:45
Marta GALCERAN (Senior Research Fellow- Global Cities Program,
CIDOB Barcelona Centre for International Affairs)
Coffee break
11:45-12:45
16:00-16:30
Break
Diagnosing Needs, Designing Futures
Cristina VILARMAU (Business Development & Innovation Manager,
16:30-17:15 MiMARK)
From Deep Tech to Deep Change: Innovating Pol SOLÀ-SANTOS (Co-founder & CEO, [Link])
with Vision and Purpose Javier JIMÉNEZ (Founder & CEO, Kriba)
Montse GUÀRDIA (Chief People & Culture, IDEADED; 12.45-13:15
President of the Board of Trustee’s, UPC; Co-founder, Big Onion) Purpose-Driven Ventures: Investing in Health
17:15-18:30 Innovation for Children
Teamwork Marc RAMIS (Managing Partner, Montana Impact Fund
& Venture Partner, Ship2B Ventures)
19:30
13:15-14:30
Welcome Dinner
Lunch
14:30-15:15
AI health ventures shaping tomorrow
Alexandre PERERA (Professor & Director,
IRIS-Technical University of Catalonia)
Dani TOST (Co-founder & CEO, Virmedex Virtual Experiences)
15:15-16:30
Workshop: Unleashing Innovation (in Organizations)
Yves PIGNEUR (Professor of Management Information Systems,
University of Lausanne)
16:30-18:30
Teamwork
YUL NTE BCN • 32 Barcelona Program • 33
 BARCELONA PROGRAM BARCELONA PROGRAM

WEDNESDAY, JULY 9
EXPLORING NEW REALITIES:
SUSTAINABILITY, KM0
& ENVIRONMENTAL STEWARDSHIP

9:00
VENUE: Meeting point for bus departure Gran
> Can Marí-Casino de Via de les Corts Catalanes, 585, L’Eixample
Tiana, C. Edith Llaurador,
4-18, Tiana (Maresme) 9:50-10:00
Transfer by private bus Welcome
[Link]/ 10:00-10:45
Local Alliances for Sustainability: Cooperation,
Coordination, Collaboration & Conflict Dynamics
Xavier CASTAÑER (Professor, University of Lausanne)
10:45-11:15
Coffee break
11:15-12:00
Words, Places, People: The Essence of Poesia i +
Gabriel VENTURA (Director, Festival Poesia i +)
12:00-12:45
Imagining the Future: the case
of Barcelona Metropolitan Strategic Plan
Lidón MARTRAT (Coordinator, Joint Office for Sustainable Food [OCAS])
Irene NAVARRO (Technical Office Coordinator, Metropolitan 16:00-16:45
Strategic Plan of Barcelona [PEMB]) Crossing Creative Frontiers: XR, Culture, and Innovation
for Tomorrow’s Creative Ecosystems
12:45-13:30 Bérengère FALLY (Innovation Manager, Technocité
Feeding Tomorrow: The Novameat Journey and Interreg CrossTechXperience)
Giuseppe SCIONTI (Founder & CEO, NOVAMEAT) Delphine JENART (Head of Strategy & Development, KIKK
13:30-15:30 and WAKE! by Digital Wallonia)
Wine tasting and lunch Sébastien NAHON (Director, Media Innovation & Intelligibility Lab
[MIIL], Université Catholique de Louvain [UCLouvain])
15:30-16:00
Building Communities: Lessons Learned Over 17 Years 16:45-17:30
Lucy STOJAK (Executive Director, Mosaic-HEC Montréal) Teamwork
Esteve JUANOLA-FELIU (Inspector of Education, 17:30
Generalitat de Catalunya & Innovation Advisor, EduTech) Return (option to take a detour to the beach)

YUL NTE BCN • 34 Barcelona Program • 35

 BARCELONA PROGRAM BARCELONA PROGRAM

11:00-11:45
Sitges: Commanding the World Stage of Fantastic
Cinema
Mònica GARCÍA I MASSAGUÉ (General Manager,
Sitges International Fantastic Film Festival of Catalonia)
11:45-12:45
Exploring Theatre and Cognition: New Frontiers in
Artistic Research
Ramunė BALEVIČIŪTĖ (Associate Professor and Vice-Rector for Art
and Science, Lithuanian Academy of Music and Theatre)
12:45-13:30
Emerging Voices: Navigating Careers and Opportunities
in Music
Daniel Abraham BASSE (Singer, songwriter and independent artist)
León GUALLART (Artist, Director and Educator)
13:30-14:45
Lunch
14:45-15:45
From Barcelona to the World: Innovations in Music with
THURSDAY, JULY 10 [Link] & BMAT
Frederic FONT (Senior Researcher, Phonos & Coordinator
CULTURAL & CREATIVE & lead developer, Freesound)
Gonçal CALVO i PÉREZ (Head of innovation, BMAT Music
INDUSTRIES: Innovators)
15:45-16:15
EXPLORING NEW FRONTIERS Empowering the Music Industry Through Technology:
Music Tech Barcelona
9:30-9:45 Jose Luis ZAGAZETA (President, Barcelona Music Tech Hub)
VENUE: The Music Museum Project: Where Heritage
> Museu de la Música, 16:15-16:45
Meets Creativity MosAIc Co-creation Workshop
L’Auditori. Carrer de Jordi ALOMAR (Director, Barcelona Music Museum) Mantautas KRUKAUSKAS (Composer & Associate Professor,
Lepant, 150, L’Eixample
Metro station Marina (L1) 9:45-10:30 Lithuanian Academy of Music and Theatre)

or Monumental (L2) Àgora Cívica or How the Cultural and Artistic 16:45-17:00
[Link]/ Community Participates in Mondiacult Break
Jordi BALTÀ (Consultant, Researcher and Trainer on Culture,
museumusica/en Sustainability and International Relations; Curator, Àgora Cívica) 17:00-17:45
Montserrat PAREJA-EASTAWAY (Professor, University of Music Museum Visit
Barcelona) Jordi ALOMAR (Director, Barcelona Music Museum)

10:30-11:00 17:45-18:30
Coffee break Teamwork

YUL NTE BCN • 36 Barcelona Program • 37

 BARCELONA PROGRAM THANKS TO BARCELONA CONTRIBUTORS

FRIDAY, JULY 11 - Àgora Civica - MiMARK

- Aridditive - Montana Impact Fund
TEAM PROJECTS / - ArtCenter College of Design - Novameat
CLOSING CEREMONY - Barcelona City Council - Peris+Toral Arquitectes
- Barcelona Music Museum - Phonos
- Barcelona Music Tech Hub - Restaurant 7 Portes
9:30–11:00
VENUES: Breakfast & Teamwork - Big Onion - Ship2B Ventures
> Hub Social Barcelona, - BIME - Sitges – International Fantastic
11:00-12:30
Carrer de Girona,
Team project final presentations
- BMAT Music Innovators Film Festival of Catalonia
34, Eixample - Bureau du Québec à Barcelone - Sónar+D and Eufònic
Metro Station Tetuan (L2) 12:30-13:30 - Can Marí-Casino de Tiana
or Urquinaona (L1)
- SÍMBIOSY
Awarding of certificates and closing ceremony
[Link]/ - CIDOB Barcelona Centre - TeamLabs / Barcelona
14:00-17:00 for International Affairs - Tech Barcelona
> Restaurant 7 Portes - Farewell lunch at Restaurant les 7 Portes
Pg. d’Isabel II, 14, Ciutat
-C  ontemporary Ballet - Technical University
Vella, 08003 Barcelona of Catalonia of Catalonia
Metro Station Barceloneta *Program subject to change without notice -D  igital Wallonia - Technocité and Interreg
(L4) - Yellow line (L4) -F  abra I Coats Creation Factory CrossTechXperience
[Link]/en/ -F  estival Poesia i + - Université Catholique
- [Link] de Louvain (UCLouvain)
-G  eneralitat de Catalunya - University of Barcelona
-H  UB Social Barcelona - University of Lausanne
- IDEADED - [Link]
- IRIS-UPC - Virmedex Virtual Experiences
-J  oint Office for Sustainable
Food (OCAS)
- Kriba
-L  ithuanian Academy of Music
and Theatre
-M  etropolitan Strategic Plan
of Barcelona (PEMB)

ORGANIZED BY

YUL NTE BCN • 38 Partners • 39

 NOTES NOTES

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________

____________________________________________________________________ ____________________________________________________________________
 NOTES

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________

____________________________________________________________________
JOIN US FOR FUTURE EVENTS
[Link]