Beginner
DIGITAL MARKETING
RICHES
FOR ALL MY BABES THAT WANT TO GET STARTED IN
FACELESS DIGITAL MARKETING
A beginner's guide by
VOLK COMMUNITY
TABLE OF CONTENTS
BUILDING YOUR
01
DIGITAL EMPIRE
STEPS TO MONETISE
02
YOUR SKILLSET
03 TOOLS YOU NEED
PLR LICENSE 04
BUILDING YOUR
DIGITAL RICHES
STEP 1: CREATE A FREE SOCIAL MEDIA ACCOUNT.
(I PERSONALLY LOVE INSTAGRAM). THIS IS A FREE
WAY OF MARKETING YOUR BUSINESS/BRAND.
STEP 2: PICK YOUR NICHE. THIS SHOULD BE
SOMETHING YOU ARE PASSIONATE ABOUT. THIS
CAN BE ANYTHING FROM HELPING OTHERS
MAKE INCOME ONLINE, MINDSET/SELF HELP,
FITNESS, ETC.
STEP 3: CREATE A DIGITAL PRODUCT TO SELL.
YOU CAN CREATE YOUR ENTIRE PRODUCT FOR
FREE IN CANVA. YOU CAN ALSO USE CHAT GPT
TO HELP YOU COME UP WITH AN OUTLINE FOR
YOUR DIGITAL PRODUCT!
IF THAT FEELS TOO OVERWHELMING FOR YOU, I
HAVE DIGITAL PRODUCTS & COURSES THAT YOU
CAN RESELL AS YOUR OWN FOR 100% OF THE
PROFIT PAID DIRECTLY TO YOU! BROWSE THEM
HERE.
THESE PRODUCTS ALL COME WITH MASTER
RESELL RIGHTS WHICH IS WHERE THE CREATOR
OF THE DIGITAL PRODUCT GIVES YOU THE
LICENSE TO BE ABLE TO RESELL THE PRODUCT.
BUILDING YOUR
DIGITAL RICHES
STEP 4: SELL YOUR PRODUCT. I PERSONALLY
LOVE TO USE STANSTORE TO SELL MY
PRODUCTS. STAN STORE DOES COST MONEY
BUT YOU CAN GET 14 DAYS FREE HERE.
SOME FREE ALTERNATIVES ARE BEACONS,
PENSIGHT & [Link]
STEP 5: POST ABOUT WHAT YOU ARE
OFFERING! I LOVE TO USE A MIX OF STATIC
POSTS, REELS & CAROUSELS TO PROMOTE
MY DIGITAL OFFERINGS.
& GUESS WHAT? YOU DON’T EVEN HAVE TO
SHOW YOUR FACE!
I WILL SHARE MORE ABOUT THAT BELOW
FOR ALL OF MY INTROVERTED GIRLS WHO
WANT TO START THEIR DIGITAL MARKETING
BUSINESS BUT DONT WANT TO SHOW THEIR
FACE IN FRONT OF THE CAMERA! YOU CAN
ABSOLUTELY DO THIS TOO!
Calling all shy girls!!!
Many Instagram “guru’s” & coaches will tell you
that you can’t build a successful brand faceless.
They’re wrong! Faceless Marketing is absolutely
exploding right now.
The key to building a faceless brand is knowing
your brand voice, engaging with your followers,
posting quality content & consistency.
There are many ways to source quality content that
I go over in my new Digital Marketing Playbook
(Faceless Edition) but there are many sites like
social stocks that are devoted to trendy B-roll video!
If you’ve been interested in growing a faceless
account make sure to check out my page devoted to
faceless marketing HERE.
WHY YOU SHOULD START A
DIGITAL PRODUCT BUSINESS?
Low Overhead Costs:
CREATING AND SELLING DIGITAL PRODUCTS
TYPICALLY INVOLVES MINIMAL UPFRONT COSTS.
THIS CAN MAKE IT A COST-EFFECTIVE BUSINESS
OPTION, ESPECIALLY FOR ENTREPRENEURS ON
A BUDGET.
Scalability:
DIGITAL PRODUCTS ARE HIGHLY SCALABLE.
ONCE CREATED, YOU CAN SELL THEM OVER AND
OVER AGAIN.
Passive Income:
AFTER THE INITIAL CREATION AND SETUP, YOU
CAN CONTINUE TO EARN MONEY AS PEOPLE
PURCHASE YOUR PRODUCTS, EVEN WHILE
YOU'RE NOT ACTIVELY WORKING ON THEM.
WHY YOU SHOULD START A
DIGITAL PRODUCT BUSINESS?
FLEXIBILITY: SELLING DIGITAL PRODUCTS OFFERS
FLEXIBILITY IN TERMS OF WHEN AND WHERE YOU
WORK. YOU CAN SET YOUR OWN SCHEDULE, WORK
FROM HOME, AND TAILOR YOUR BUSINESS TO
YOUR LIFESTYLE.
MONETIZE YOUR EXPERTISE: IF YOU POSSESS
EXPERTISE IN A PARTICULAR AREA, SELLING
DIGITAL PRODUCTS ALLOWS YOU TO MONETIZE
YOUR KNOWLEDGE. YOU CAN CREATE
EDUCATIONAL CONTENT, GUIDES, OR TOOLS THAT
CATER TO YOUR NICHE.
WHETHER YOU'RE LOOKING TO START A SIDE
HUSTLE, LAUNCH A FULL-TIME BUSINESS, OR
SIMPLY SHARE YOUR EXPERTISE WITH THE WORLD,
SELLING DIGITAL PRODUCTS CAN BE A
REWARDING AND FINANCIALLY VIABLE ENDEAVOR.
WITH THE RIGHT STRATEGY AND MARKETING
EFFORTS, IT CAN LEAD TO A SUCCESSFUL BUSINESS
VENTURE.
POPULAR DIGITAL PRODUCT
EXAMPLES
1. Digital Downloads
THIS CAN BE GUIDES, E-BOOKS, TEMPLATES & MORE.
2. Online Courses:
EDUCATIONAL CONTENT DELIVERED THROUGH VIDEO
COVERING CERTAIN SUBJECTS
3. Online Membership Sites:
EXCLUSIVE ACCESS TO DIGITAL CONTENT, FORUMS, AND
COMMUNITIES FOR MEMBERS WHO PAY A RECURRING FEE.
[Link] Photos and Graphics:
HIGH-QUALITY IMAGES, ILLUSTRATIONS, ICONS,
AND DESIGN ASSETS USED IN WEBSITES,
MARKETING MATERIALS, AND CREATIVE PROJECTS.
6 STEPS
TO MONETISE YOUR
SKILLSET & TURN IT
INTO PASSIVE INCOME
6 STEPS
01 IDENTIFY YOUR SKILLS
DETERMINE
02
YOUR NICHE
03 IDENTIFY PAIN POINTS
04 COME UP WITH SOLUTION
BUILD YOUR BRAND
05
& COMMUNITY
06 DEVELOP A
MARKETING STRATEGY
1. IDENTIFY YOUR SKILLS
IDENTIFY THE SKILLS YOU POSSESS THAT ARE
IN DEMAND AND CAN BE MONETIZED
EFFECTIVELY. CONSIDER YOUR EXPERTISE,
EXPERIENCE, AND KNOWLEDGE IN SPECIFIC
AREAS THAT CAN PROVIDE VALUE TO
OTHERS.
THIS IS GOING TO HELP ATTRACT YOUR
TARGET AUDIENCE.
QUESTIONS TO ASK YOURSELF:
WHAT AM I GOOD AT?
WHAT DO PEOPLE TELL ME I'M GOOD AT?
WHAT DO I ALREADY HAVE ALOT OF
KNOWLEDGE & SKILLS IN?
2. DETERMINE YOUR NICHE
WHEN IT COMES TO IDENTIFYING YOUR
NICHE YOU WANT TO GO WITH SOMETHING
YOU ARE PASSIONATE ABOUT AND HAVE
EXPERTISE OR INTEREST IN, AS THIS WILL
HELP YOU SUSTAIN YOUR EFFORTS AND
CONNECT WITH YOUR TARGET AUDIENCE
MORE EFFECTIVELY.
Here are some niche examples:
HEALTH & FITNESS
FASHION
WEALTH
TRAVEL
PARENTING
PET
3. IDENTIFY PAIN POINTS
IDENTIFYING PAIN POINTS INVOLVES
UNDERSTANDING THE CHALLENGES, PROBLEMS,
OR FRUSTRATIONS THAT YOUR TARGET
AUDIENCE FACES. THIS UNDERSTANDING
ALLOWS YOU TO TAILOR YOUR PRODUCTS,
SERVICES, OR SOLUTIONS TO EFFECTIVELY
ADDRESS THOSE PAIN POINTS.
Here are steps to help you identify pain points:
[Link] YOUR TARGET AUDIENCE
[Link] TO YOUR AUDIENCE
[Link] SURVEYS AND QUESTIONNAIRES TO GET
A BETTER UNDERSTANDING ON WHAT THEY
ARE AFTER.
BY IDENTIFYING AND ADDRESSING THE PAIN
POINTS OF YOUR TARGET AUDIENCE, YOU CAN
DEVELOP PRODUCTS, SERVICES, OR
SOLUTIONS THAT EFFECTIVELY MEET THEIR
NEEDS
4. COME UP WITH THE
SOLUTION
ONCE YOU HAVE DETERMINED THE ABOVE
STEPS, ITS TIME TO COME UP WITH THE
SOLUTION. THIS IS WHAT YOU ARE GOING TO
BE OFFERING TO YOUR AUDIENCE TO SOLVE
THEIR PROBLEM. THIS COULD INVOLVE
CREATING DIGITAL PRODUCTS LIKE E-
BOOKS OR ONLINE COURSES OR BUILDING
A BLOG /WEBSITE FOR DIGITAL MARKETING.
5. BUILD YOUR BRAND &
COMMUNITY
BUILDING YOUR BRAND AND COMMUNITY IS
CRUCIAL AND HERE'S WHY:
BUILDING TRUST AND CREDIBILITY
ENHANCING CUSTOMER LOYALTY
INCREASING AWARENESS AND VISIBILITY
ESTABLISHING IDENTITY AND
DIFFERENTIATION
BUILDING YOUR BRAND AND COMMUNITY
ESTABLISHES A STRONG FOUNDATION FOR
LONG- TERM SUCCESS. IT ALLOWS YOU TO
CREATE MEANINGFUL CONNECTIONS,
FOSTER CUSTOMER LOYALTY, AND DRIVE
POSITIVE BRAND EXPERIENCES.
6. DEVELOP A MARKETING
STRATEGY
THERE ARE NUMEROUS MARKETING
STRATEGIES YOU CAN EMPLOY TO PROMOTE
YOUR PRODUCTS, SERVICES, OR BRAND.
THE MOST IMPORTANT STRATEGIES TO
MONETISE AS A BEGINNER IS SOCIAL MEDIA
& EMAIL MARKETING.
USE SOCIAL MEDIA TO DRIVE TRAFFIC TO
YOUR OFFERS. PROMOTE THROUGH FREE
PLATFORMS LIKE TIKTOK, INSTAGRAM AND
PINTEREST.
SOCIAL MEDIA ALLOWS YOU TO ATTRACT,
CONNECT & INTERACT WITH YOUR TARGET
AUDIENCE.
6. DEVELOP A MARKETING
STRATEGY
Create your email flow
EMAIL MARKETING ALLOWS YOU TO BUILD
AND NURTURE RELATIONSHIPS THROUGH
TARGETED EMAIL CAMPAIGNS.
COLLECT EMAIL ADDRESSES THROUGH
LEAD GENERATION TACTICS AND PROVIDE
VALUABLE CONTENT, PROMOTIONS, OR
UPDATES TO YOUR SUBSCRIBERS.
CREATE AN EMAIL SEQUENCE THAT
OFFERS VALUABLE CONTENT, ADDRESSES
THEIR CHALLENGES, AND ASSISTS YOUR
AUDIENCE THROUGHOUT THEIR
PURCHASING PROCESS.
TOOLS YOU NEED
Snipfeed or Stanstore
THIS IS THE PLATFORM YOU USE TO HOST YOUR DIGITAL
PRODUCTS SIGN UP TO STAN HERE FOR 14 DAYS FREE
CANVA
USE THIS TOOL TO CREATE & DESIGN YOUR DIGITAL PRODUCT
SOCIAL MEDIA PLATFORMS
SIGN UP TO TIKTOK, INSTAGRAM & PINTEREST
TO PROMOTE YOUR DIGITAL PRODUCTS.
NICHE EXAMPLES
HEALTH & WELLNESS
WEALTH
TRAVEL
BEAUTY & SKINCARE
BUSINESS & ENTREPRENEURSHIP
PARENTING & FAMILY
FASHION
COOKING
PET CARE & TRAINING
MANIFESTATION
NOTES:
IDEAS LIST FOR YOUR
DIGITAL PRODUCT
WEALTH
1. EBOOKS ON PERSONAL FINANCE: WRITE
COMPREHENSIVE GUIDES ON PERSONAL FINANCE
TOPICS, SUCH AS BUDGETING, INVESTING, SAVING,
AND RETIREMENT PLANNING.
2. PASSIVE INCOME BLUEPRINTS: SHARE
STRATEGIES AND TIPS ON GENERATING PASSIVE
INCOME STREAMS, SUCH AS AFFILIATE MARKETING,
BLOGGING, OR CREATING ONLINE BUSINESSES.
HEALTH & WELLNESS
1. MEAL PLANS AND RECIPE BOOKS: DEVELOP DIGITAL
MEAL PLANS OR RECIPE BOOKS TAILORED TO
VARIOUS DIETS, SUCH AS KETO, VEGAN, OR PALEO.
2. FITNESS PROGRAMS: CREATE DIGITAL FITNESS
GUIDES, WORKOUT PLANS, AND VIDEO
DEMONSTRATIONS FOR HOME WORKOUTS, YOGA,
STRENGTH TRAINING, OR OTHER EXERCISE PROGRAMS.
IDEAS LIST FOR YOUR
DIGITAL PRODUCT
TRAVEL
1. TRAVEL GUIDES: CREATE COMPREHENSIVE DIGITAL
TRAVEL GUIDES FOR POPULAR DESTINATIONS,
PROVIDING INSIGHTS ON ATTRACTIONS,
ACCOMMODATIONS, LOCAL CUISINE, AND TRAVEL TIPS.
2. TRAVEL BUDGET PLANNERS: DEVELOP DIGITAL
BUDGET PLANNERS AND SPREADSHEETS TO HELP
TRAVELERS TRACK THEIR EXPENSES AND STICK TO
THEIR BUDGETS.
COOKING
1. MEAL PLANNING TEMPLATES: OFFER DIGITAL MEAL
PLANNING TEMPLATES AND TOOLS THAT HELP USERS
ORGANIZE THEIR WEEKLY OR MONTHLY MEAL PLANS.
2. COOKING COURSE OR VIDEO SERIES: DEVELOP AN
ONLINE COOKING COURSE OR A SERIES OF
INSTRUCTIONAL COOKING VIDEOS. THESE COULD
COVER BASIC COOKING SKILLS OR ADVANCED
TECHNIQUES.
IDEAS LIST FOR YOUR
DIGITAL PRODUCT
MANIFESTATION
1. MANIFESTATION JOURNALS: DESIGN DIGITAL
MANIFESTATION JOURNALS WITH PROMPTS AND
EXERCISES FOR USERS TO RECORD THEIR GOALS,
INTENTIONS, AND DAILY MANIFESTATIONS.
2. VISION BOARD TEMPLATES: CREATE DIGITAL
VISION BOARD TEMPLATES THAT USERS CAN
DOWNLOAD, PRINT, OR USE ON THEIR DEVICES
TO VISUALIZE THEIR GOALS AND DESIRES.
PARENTING & FAMILY
1. POSITIVE PARENTING TOOLKITS: CREATE DIGITAL
TOOLKITS WITH RESOURCES, PRINTABLES, AND
ACTIVITIES FOR PRACTICING POSITIVE PARENTING
TECHNIQUES.
2. PREGNANCY AND POSTPARTUM COURSES: DEVELOP
ONLINE COURSES FOR EXPECTANT AND NEW PARENTS,
COVERING PRENATAL AND POSTPARTUM CARE, BABY
CARE BASICS, AND SELF-CARE.
Ready to get
started??
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VOLK COMMUNITY
