GUIDEBOOK

BUSINESS MODEL

CANVAS COMPETITION
THE 13th UI STUDENTPRENEURS

sponsored by
 UI STUDENTPRENEURS
The 13th UI Studentpreneurs is the largest
entrepreneurship event in Indonesia organized by
students, aiming to become the center of
entrepreneurship development among the largest
students in Indonesia through 3 (three) core events
consisting of National Seminar, Business Model
Canvas Competition and Young Entrepreneurship
Summit.

BUSINESS MODEL

CANVAS COMPETITION
Business Model Canvas Competition is one of three core
events at The 13th UI Studentpreneurs. This event aims to
challenge the creative thinking of young people
throughout Indonesia to solve community problems that
continue to roll up to this day by pouring their creativity
through systematic and interesting business ideas. By
participating in the entire series of The 13th UI
Studentpreneurs: Business Model Canvas Competition,
participants can experience professional experiences
through business training, mentoring sessions, to the
opportunity to pitch in front of Venture Capital.

*the whole series of events will use Indonesian language

 PRELIMINARY ROUND
All participating teams will create and submit:

BUSINESS MODEL CANVAS

Business Model Canvas (BMC) is a business template used to validate
the completeness of the aspects needed in planning a business. BMC
can be used to make it easier to develop business ideas to be more
comprehensive and easy to understand.

BUSINESS PITCH DECK

Business Pitch Deck is a short presentation about an overview of your
business plan or your existing business. With the help of a pitch deck,
you can present your business plan in front of potential investors more
easily so that they become more interested in funding your business.

FINAL ROUND
All participating teams will be curated into the top 10 teams to take
part in the series of events in the final round. The series of events in the
final round will be held offline at the Faculty of Economics and
Business, University of Indonesia. Some of the series of events in the
final round are:

● Training Session
● Video Competition

● Mentoring Session
● Final Business Pitching Round
 TIMELINE
25 September 2023—22 October 2023
Open Submission Batch 1
23 OCTOBER 2023—26 NOVEMBER 2023
Open Submission Batch 2

27 November 2023 —14 Desember 2023

Open Submission Batch 3

17 January 2024

Announcement Top 10 Teams

4 Februari 2024
Technical Meeting

5—6 Februari 2024

Training + Mentoring

4 Februari 2024

Video competition submission deadline

15 Februari 2024
Final Business Pitching Round

17 February 2024
Awarding Night
General Requirements

Followed in team form. 1 team must consist of 3 members

All team members are S-1/D-3/D-4 students or equivalent
The business being contested may have been running for a maximum of 3
months and it is also allowed to still be in the form of an idea
The previous finalist of the Business Model Canvas Competition UI
Studentpreneur is allowed to re-enter this year's competition as long as they
register with a different team and ide
All team members are required to upload twibbon with the conditions set by the
committee (Instagram account may not be private)
The business idea being contested has never won a similar competition
The business being contested must not be a subsidiary or business-related to a
business that has been running for more than 3 months as of December 14, 2023
Participants who are indicated to have violated point 4 will be disqualified from
each stage of The 13th UI Studentpreneurs. Prizes will be transferred according to
the order in which the winner is not disqualified if the violator wins the
competition
Do not include university origin submission
Team members are allowed to come from different departments, faculties, and
even universities
Registered team members cannot be replaced for any reason
Each team can only submit one submission
Team members who are already registered in one team may not register as
members of another team
One university may send more than one team
Submissions must be accompanied by biodata whose format has been
prepared by the committee
The best 10 teams will qualify as finalists to take part in the next series of events
The decision of the judges and committee is final and cannot be contested
BMC and pitch deck can be delivered in Indonesian or English
Every top 10 team is required to take part and make a video competition
key partners key activities VALUE PROPOSITIONS CUSTOMER
CUSTOMER
RELATIONSHIP SEGMENTS

key resources CHANNELS

cost structure revenue streams

FORMAT BMCC
 FORMAT BMCC
• Key Partners
Key partners are the external companies or suppliers that you would need to perform your key
activities and deliver value to the customers. In order to optimize operations and reduce risks of a
business model, make sure your business usually cultivates buyer-supplier relationships so you can
focus on your core activity
• Key Activities
Key Activities are the most important activities in executing a company's value proposition. These
include your product distribution, research, and development, strategy etc. It is the most
important activity in executing a company's value proposition.
• Cost Structure
Cost Structure defines all the costs and expenses that your company will incur while operating
your business model. This process is important because it will help your team decide whether to
pivot or proceed.
• Revenue Streams
Revenues streams are the sources from which your company generates money by selling the
productor service to the customers. And in this section, you should describe how you will earn
revenue from your value propositions.
• Value Propositions
The Value Proposition is an innovation, service, or feature intended to make a company or
product attractive to customers. It is based on a review and analysis of the benefits, costs, and
value that an organization can deliver to its customer.
• Customer Segments
Revenues streams are the sources from which your company generates money by selling the
productor service to the customers. And in this section, you should describe how you will earn
revenue from your value propositions.
• Channels
Channel describes how a company communicates with and reaches its Customer Segments to
deliver its Value Proposition. It is important to understand which pathway (or channel) is best for
your company to reach your customers.
• Key Resources
Key Resources describes the most important assets required to make a business model work.
These can be things like your office, hosting requirements, human resources, financial,
transportation, electricity etc. These resources should be mapped to the key activities. They are
considered as an asset to a company, which are needed in order to sustain and support the
business.
• Customer Relationship
Customer Relationships describes the type of relationship a company establishes with its specific
customer segments. Customer relationships are driven by customer acquisition, customer
retention, and boosting sales - in other words, you need to get, keep, and grow your customer
relationships.
FORMAT PITCHDECK
• Cover
Business name and team name and its members
• Business Background
The flow of ideas, reasons for establishing a business, and supporting data, both secondary
and primary data
• Business Model
Company structure and flow plan in earning revenue and profit
• Market Segmentation & Targeting
Customer market projections such as:

- Geographic

- Demographic - Characteristics and Profession

- Behaviour

- Psychographic - Interests and preferences

• Market Structure
The company's projection of the market to be penetrated. Consist of:

- Market Size - projection of the overall target market that has the potential to become
customers

- Market Share - projection of the company's portion of the specific market

- Positioning - the projected position of the company among existing competitors

• Unique Selling Proposition
Attributes that distinguish pre-existing products/services. For example: in terms of materials,
product function, price, service quality, geographical location, exclusivity, and process
efficiency.
• Marketing Strategy
The company's methodology to penetrate the market. Example: 4P (Price, product, promotion,
place).
• Financial Projection
The company's financial projections for 5 years. contains Cash Flow, Net Present Value
(NPV), Internal Rate of Return (IRR), and Pay-Back Period.

additional
Maximum Slides for Pitch Deck is 20 slides excluding appendix. Exceeding the slide

limit will result in a point deductio

Pitch Deck slides width and height must be 35 cm and 19 cm, respectively
SCORE MEASUREMENT

35% 65%
BMCC PITCH DECK
Key Activities - 5 Creativity of the idea of the business
Key Resources - 4 model - 10
Key Partners - 3 The ability of ideas to solve problems
Value Proposition - 4 or not - 10
Customer Segments - 4 Business ability in determining
Channels - 4 market segments - 7.5
Revenue Streams - 4 Business ability in determining
Cost Structure - 4 market structure - 7.5
Customer Relationship - 3% Business ability to determine unique
selling proposition - 10
Company capability in creating
effective marketing strategies - 10
Company's ability to project
finances - 10%

PRIZES
Winner
2nd Runner Up

Rp12.000.000

Rp7.000.000

1st Runner Up
Favorite Team
Best Team

Rp10.000.000 Rp500.000

Rp.500.000

 REQUIREMENT
Business Model Canvas Competition proposals are sent with the
following email subject format:

COMPETITION_UISP13_TEAM NAME_BUSINESS NAME

Example: COMPETITION_UISP13_GROOT Team_Nasi Goreng

Files sent via email : submission.13thuisp@[Link]

Business Model Canvas Softcopy (saved in PDF format)

Naming format:

BMC_UISP13_TEAM NAME_BUSINESS NAME

Pitch Deck Softcopy (saved in Ppt or PDF format)

Naming format:

PITCH DECK_UISP13_TEAM NAME_BUSINESS NAME

Those two files do not need to be combined in ZIP/RAR/other

similar formats
ADDRESS
Ruang Badan Eksekutif Mahasiswa

Student Center Lt. 1

Fakultas Ekonomi dan Bisnis

Universitas Indonesia

Depok, Jawa Barat

16424

CONTACT
Stefani Junita

stefani_junita24 (LINE)

081211794587 (WA)

Nadya Rachma
nadya_rachma14 (LINE)

081214274601 (WA)