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Alipay Ecosystem Overview and Benefits

Alipay is a leading payment platform and lifestyle app with over 900 million active users in China. It allows users to pay anytime, anywhere both online and offline. Alipay has expanded beyond payments to offer additional financial services and access to lifestyle services from Alibaba partners. With Alipay and its wallet partners, it can reach over 1.2 billion active users globally, making it well positioned to serve customers in the fastest growing economies worldwide. Merchants that accept Alipay can benefit from its large global network and promotion campaigns to stimulate customer spending.

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224 views9 pages

Alipay Ecosystem Overview and Benefits

Alipay is a leading payment platform and lifestyle app with over 900 million active users in China. It allows users to pay anytime, anywhere both online and offline. Alipay has expanded beyond payments to offer additional financial services and access to lifestyle services from Alibaba partners. With Alipay and its wallet partners, it can reach over 1.2 billion active users globally, making it well positioned to serve customers in the fastest growing economies worldwide. Merchants that accept Alipay can benefit from its large global network and promotion campaigns to stimulate customer spending.

Uploaded by

sonam bhutia
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Alipay & Alibaba Ecosystem

Global
Global FUN Global
SELL DELIVERY

Global
Global
PAY
BUY

Make it easy to do business anywhere


Alipay: Leading payment platform and Lifestyle APP

+900 million
Active Alipay Users
Pay anytime, anywhere, online & offline Transfer money seamlessly

Alipay is a Super APP for Chinese users’


daily life, which covers a wide range of
functions.

Access Lifestyle Services


Access other Ant Financial Services
Taobao Air & Rail

Zhima Credit Ant Credit Pay Eleme Food Delivery Airbnb

Yu’e Bao Stock Didi Car-Sharing Ofo Bike-Sharing

Ant Fortune My Insurance Movies Youku Video

…and many more!


Unmatched reach in
fastest growing
economies
Alipay China+ SEA Wallets =
Reaching 1.2 Billion Active Users
Market position: #1

Hong Kong South Korea


China
Market position: #1

Market position: #1 Japan


Pakistan
Market position: #1
Market position: #2

Macau
India Market position: #2 Market position: #1

Market position: #3
Kenya Thailand
Market position: #1

Bangladesh Market position: #1


Vietnam
Market position: #1 Market position: #1 Market position: #3

Malaysia Philippines Singapore Indonesia


Reaching more than 50% of PH tourism arrivals

2019 arrival data from DoT Philippines

 Alipay+ wallet is at the leading market position in each market


 Alipay + users can pay anytime, anywhere, online & offline
 Alipay + users will keep the habit when they staying in Singapore
Why Alipay+ Wallets
Access to Global Users
- Alipay and our wallet partners have more than 1.2 billion users globally
- User benefits: convenient, secured and membership rewards

Efficient Settlement
- Support local currency settlement
- Better cash & employee management without the hassle of coins & change

Alipay+ promotion campaign


- Join in Alipay+ wallets global promotion campaign
- Stimulate the spend of your customer

Online media resource


惠 - Connect with your customers in Alipay+ e-wallets APP
- Branding exposure & O2O traffic
Alipay+ global footprint

Convenience Stores
Global Digital Services Fashion Retailers

Big Box Retailers Food Chains

Global Travel Duty Free Shop

Duty Free Shop

Global Merchant Network

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