The Lumistella Company

A recognition worth celebrating! 👏✨ We're thrilled to celebrate our co-founders and co-CEOs, Christa Pitts and Chanda Bell, on being named to Forbes' 2026 50 Over 50: Lifestyle list. Through their leadership, creativity, and unwavering belief in the power of storytelling, Christa and Chanda have built something truly extraordinary. For more than two decades, they've helped create joyful memories, spark imagination and bring meaningful moments to families around the world. They continue to inspire us every day. Congratulations, Christa and Chanda! We couldn’t be more excited to see your vision and leadership celebrated on such an incredible stage. Read more about this well-deserved recognition from Forbes: https://lnkd.in/gAukFgnj #Forbes50over50 #TheLumistellaCompany #Entrepreneurship

We danced the night away in our sneakers. ✨👟 It was an honor supporting and attending Chase The Victory's sixth annual Sneaker Ball, celebrating an organization with a mission to provide strength and support for families grieving the loss of a child, fight childhood cancer and inspire hope and kindness. At The Lumistella Company, we believe in the power of bringing hope to families, and we are grateful to support organizations like Chase The Victory that live out that mission every single day. Thank you for allowing us to be part of such an emotional and meaningful evening. To learn more about the incredible work Chase The Victory is doing, visit: https://lnkd.in/dvKpGrpF #ChasetheVictory #TheLumistellaCompany #Philanthropy

Two sisters. Two founders. One shared vision. ✨ This National Sisters Day, we're celebrating Chanda Bell and Christa Pitts, our co-founders and co-CEOs. What began as a family idea has grown into a globally beloved tradition, rooted in creativity, entrepreneurship and the belief that meaningful stories can bring joyful family moments for a lifetime. Today, we are grateful for our visionary leaders whose partnership continues to inspire our company and families around the world. Happy National Sisters Day! ❤️ #TheLumistellaCompany #ElfontheShelf #NationalSistersDay

Happy National Intern Day!🎉 Today, we're celebrating the five incredible interns who spent their summer here with us at The Lumistella Company. These talented students brought fresh perspectives, curiosity, creativity and enthusiasm to various teams across the organization.   In their respective fields, they gained hands-on experience, contributed to meaningful projects and collaborated with team members across departments. Beyond their day-to-day work, they participated in professional development workshops, philanthropic events and learning opportunities designed to support their personal and professional growth. We are grateful for the hard work, dedication and positive impact each intern brought this summer. Watching their growth throughout the program has been inspiring, and we can't wait to see where their journeys take them next! Please join us in celebrating our 2026 Summer Interns👏🏻✨ Emma Barber Giavanna Paganucci Kay K.  Rachel Katz Tyler Austin #TheLumistellaCompany #InternshipProgram #CareerDevelopment #SummerInterns #ElfontheShelf

What a weekend!⚾🎄 We were thrilled to partner with Big League Wiffle Ball for a festive Christmas in July celebration that brought together families, fans and a little holiday magic!  It was wonderful to see so many members of The Lumistella Company be part of such a special day. Throughout the event, our mascots, Chip and Star, brought plenty of North Pole fun as they cheered on players and took part in on-field challenges. We're grateful for opportunities like these to bring The Elf on the Shelf magic to families and communities beyond the holiday season. We hope to be back again soon! ✨ #TheLumistellaCompany #BigLeagueWiffleBall #ChristmasinJuly #TheElfontheShelf

Earlier this month, our North Pole team came together for a special packing party in support of MUST Ministries.❤️ With the help of our staff and summer interns, we packed 100 kits for children in our community who may not have consistent access to meals during the summer months. Team members generously donated food, drinks and supplies, making it possible to provide a little extra care and nourishment when school is out. At The Lumistella Company, we believe in spreading joy beyond the North Pole and into the communities we call home. We’re grateful for the opportunity to support the incredible work of MUST Ministries and proud of our team for making a difference together. #TheLumistellaCompany #CommunityImpact #MUSTMinistries #GivingBack #NorthPoleSpirit

Beaches Resort 🤝 Partnership Team Our Partnerships team recently gathered for an offsite at one of our valued partners, Beaches Resorts, the official Caribbean vacation of The Elf on the Shelf. Immersed in this incredible setting of Turks & Caicos, the team spent time brainstorming, strengthening relationships and aligning on exciting opportunities ahead for our current and future partners. A huge thank-you to the Beaches team for their warm hospitality and for being such a great partner to The Lumistella Company. We’re grateful for all the partnerships that help bring more magic to families everywhere. ✨🌴 #TheLumistellaCompany #ElfontheShelf #BeachesResorts #partnerships Sandals Resorts International

That’s a wrap on Licensing Expo 2026! ✨   It was incredible connecting with partners, collaborators and industry leaders from around the world last week. We left Las Vegas inspired by the exciting conversations, new relationships and magical opportunities ahead for The Elf on the Shelf Santaverse. This is just the beginning!   If we didn’t have the chance to connect during the show, we’d still love to hear from you. Visit our partnerships page to learn more: https://lnkd.in/eHFvAhRB   #TheLumistellaCompany #LicensingExpo2026 #ElfOnTheShelf #GlobalLicensing  

Making the magic happen from the North Pole to Las Vegas! ✨ There’s still time to stop by Booth G196 and say hello. We’re having so much fun sharing the exciting partnerships, collaborations, and surprises coming from the The Elf on the Shelf Santaverse. If you’re attending Licensing Expo, we’d love to connect with you this week! 🎄 #TheLumistellaCompany #LicensingExpo2026 #ElfonTheShelf #GlobalLicensing

Another monumental moment for The Lumistella Company: “The Elf on the Shelf to Launch Harry Potter Product Line for Holiday Season.” 🎄✨ Today’s announcement of “The Elf on the Shelf Harry Potter Product Line” marks an exciting next step in the continued evolution of The Lumistella Company and our expanding storytelling universe through inbound licensing. This launch reflects the extraordinary connection families have built with our brand and our ongoing mission to create immersive holiday experiences filled with wonder, imagination and joy. After all, your Scout Elf loves what your family loves... wands and all. Thank you License Global for breaking the news! https://lnkd.in/e9niaEA7 #TheLumistellaCompany #LicensingExpo2026 #ElfontheShelf #GlobalLicensing