What causes consumers to choose one restaurant over another? While factors like price and proximity are certainly important, our research shows that mood and emotions have a significant impact on the decision making process, too. Ian O'Neil, Director of Consumer Intelligence, shares his POV on the unspoken consumer behaviors that operators need to be paying attention to. Read more about how emotions influence food choices here: https://lnkd.in/gyuqtQ74
Rubix Foods
Food & Beverages
Jacksonville, Florida 7,274 followers
Your first call for food innovation – on trend, on spec, on time. 🟧
About us
At Rubix, we believe the future belongs to the teams who listen harder, move faster, and think differently. We’ve been doing exactly that since 1981 – building a cross-functional powerhouse of chefs, scientists, strategists, and operators who turn collective expertise into real-world wins. As a full-service product development house, we blend culinary creativity, food science, and consumer intelligence with end-to-end manufacturing capabilities to bring our customers’ ideas to life at scale. And with our first-of-its-kind Innovation Center – built to accelerate the entire development cycle – we help brands move from concept to commercialization faster and smarter than ever before. That’s why so many of the industry’s most exciting food and beverage companies call us first when they’re ready to turn “what if” into “what’s next.” We’re customer obsessed, committed to our craft, and famous for doing what others can’t, won’t, or haven’t thought of yet. That’s the Rubix difference: No bureaucracy, no red tape... Just real partnership and real results that give brands an unmistakable advantage in an increasingly competitive food world.
- Website
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https://rubixfoods.com/
External link for Rubix Foods
- Industry
- Food & Beverages
- Company size
- 51-200 employees
- Headquarters
- Jacksonville, Florida
- Type
- Privately Held
- Founded
- 1981
- Specialties
- Flavor Development, Menu Innovation, Supply Chain Support, Flavor Innovation, Quality Control, Research & Development, Consumer Insights, Market Research, Flavor Trends, Product Development, and Food Manufacturing
Locations
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Primary
Get directions
13203 Flagler Center Blvd
Jacksonville, Florida 32258, US
Employees at Rubix Foods
Updates
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Consumers are excited by the latest and greatest beverage trends, but they keep coming back for the staples that fit seamlessly into their daily routines. That's why iced coffee continues to anchor the strongest beverage programs. Scroll through to see why cold coffee continues to win with consumers and why operators should always prioritize their core coffee offerings. ☕️ Learn more about our beverage solutions: https://lnkd.in/dUMbNxQj
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Good food, real talk, and a room full of people making things happen. 🧡 At our August Town Hall, we shared updates from across the business, aligned on what’s ahead, and celebrated several new customer launches making their way to menus this month! And, as always, we made time to break bread together. We also introduced Momentum Makers, a new monthly spotlight celebrating the people and teams whose ideas, hustle, and behind-the-scenes contributions are helping move Rubix forward. Because momentum doesn’t happen by accident. It’s built by people who show up, dig in, and keep finding better ways to do the work. 👏
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What are the benefits of adding a new sauce or topping to an existing menu item? ✅ Elevates flavor with minimal lift in BOH ✅ Gives new life to familiar favorites ✅ Drives newfound appeal with consumers ✅ Adds variety to the menu ✅ Increases check averages ✅ Consumers are willing to pay for it See why consumers think premium sauces and toppings are worth the added cost: https://lnkd.in/eR6QsBkT
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Our favorite restaurants are more than just a place to eat. They're a part of our routines, where we go for celebrations, and the places we turn to when we need a little comfort. We explored how the emotional connections consumers have to certain restaurants influences their dining decisions and what that means for operators. Take a deeper dive into what we found here: https://lnkd.in/eemutKJE What's one restaurant you always turn to when you need a little comfort? 🧡
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We're looking for a Strategic Sourcing Director to join our team! Some of the key qualifications of this role include: 🟧 8+ years in procurement + strategic sourcing for food ingredients. 🟧 A deep understanding of ingredient pricing + market dynamics. 🟧 Expertise in risk management. 🟧 Leadership experience managing a procurement team. If any of this 👆 sounds like you, then let's talk. 💻 Submit your resume on our website: https://lnkd.in/epUGfcNM #Hiring #SupplyChain #FoodIndustry
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There are trade shows and then there are events that remind you why you love this industry. The Flavor Experience was the latter. Our team left so inspired by the ingenuity behind every flavor, the craftsmanship behind every build, and the bold thinking shared on every stage. It was our first Flavor Experience, but it definitely won't be our last. Here are a few of our favorite shots from a whirlwind few days! Thanks to everyone who made it one to remember. 🟧 Gavin Estes, CRC, Ryan Smith, Stephen Sotomayor CRC®, J. Sullivan
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It's one thing to launch a limited-time menu item. It's another to have guests calling it the best sandwich they've ever had. Brands come to us when they want to build burgers worth talking about. Don't just take our word for it though! See what guests had to say about a recent sandwich LTO featuring our compound butter. 🧈 Give your menu a buttery buzz: https://lnkd.in/gA8gijmP
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The Rubix Foods team has officially landed at The Flavor Experience 2026! ✈️🌴 Our team is so excited to spend the next few days connecting with customers, sharing ideas, and talking all things flavor innovation. If you’re attending, be sure to add us to your itinerary: 📍 Monday | 1:45 PM Join our Tasting Toolbox session, Rebuilding the Bite, where we'll explore how bold spreads can transform everyday menu items into memorable flavor experiences. 📍 Tuesday | 10:30 AM – 12:00 PM Don't miss our Brunch Showcase: Texture Takeoff – A global-inspired tasting experience exploring how texture can elevate every bite (and sip!). We can't wait to reconnect with familiar faces, meet new ones and chat about what's next. See you in Newport Beach!
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The countdown to The Flavor Experience continues. 📦 Our team is busy packing up products, supplies, and everything we'll need before heading to Newport Beach. Every box getting packed brings us one step closer to sharing what our team has been cooking up behind the scenes. We can't wait for attendees to see (and taste) what we've been working on. We'll see you August 2-4! #FlavorExperience2026
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