Mirach Apps

Improvement: Search Terms highlighting now accounts for keyword match type. MirachSEM also adds UI scaling for large screens, one-click keyword adding from N-gram candidates, and CSV export for the current N-gram analysis: https://lnkd.in/eMzQkPJd

New: N-gram analysis groups repeated words and phrases across Search Terms and combines their metrics. Analyze a visible report or full CSV, filter patterns by waste, and preview which queries a negative would remove before adding it: https://lnkd.in/eMzQkPJd

Common negative themes repeat across accounts, but the right terms still depend on the advertiser. Starting from scratch wastes time. Pasting one giant list skips the part that matters: checking whether each term is actually irrelevant for this account. Start with smaller sets built around one intent, such as job seekers, freebies, or DIY searches, and review them before adding anything. MirachSEM's library lets you preview each set, copy it for a separate check, or add the reviewed terms to your active list.

A Search Terms review can feed several keyword lists: shared negatives, campaign cleanup, research, and queries worth testing as keywords. The awkward part is keeping those buckets separate while you work. A spreadsheet can hold them, but every new term means switching away from the report and finding the right tab. Pin the MirachSEM lists you need and switch the active one from a floating switcher. New picks go to that list, and table highlights change with it.

The full negative keyword panel does not need to stay open throughout a Search Terms review. Use it when you edit keywords or manage lists. While you scan, sort, and compare rows, those controls only take room away from the report. Compact mode collapses the MirachSEM panel to a small bar while picking, highlights, and undo keep working. Expand it when you need the full controls.

New: Pin key lists and switch between them while reviewing Search Terms. MirachSEM also adds a negative keyword library, so you can easily include common low-intent keyword sets: https://lnkd.in/eKEipVCN

Search Terms reviews often slow down at the same point: you know what deserves attention, but the table does not show it that way. You keep scanning, sorting, and re-checking the same signals before deciding what to exclude, keep, or investigate. MirachSEM adds rule-based color coding to the Search Terms report. Set the signals that matter for the current review, and the matching rows or cells stand out while you work. Less manual scanning, faster decisions.

PPC change logs and undo/redo solve different problems. A persistent log records the decisions made in an account. Undo/redo is for the moment before that: correcting a click, edit, or import while you are still reviewing the report. MirachSEM adds that short-term safety net to the review workflow. Work at review speed, reverse a misstep immediately, then keep the changes that belong in your account history.

New: MirachSEM has a redesigned panel with tabs for Keywords, Lists, Settings, and Rules. Compact mode and undo/redo support faster review, while color rules flag the rows and metrics that need attention. https://lnkd.in/eKEipVCN

Negative keyword mining often means building several lists in parallel: a shared list for the team, separate lists for ad group and campaign cleanup, and dedicated lists for different clients. Many teams solve this with a spreadsheet on the side. It becomes a second workspace to maintain next to Google Ads: tabs, naming, sharing, and manual copy-paste. MirachSEM keeps keyword lists inside the Google Ads workflow, so you can switch the active list without leaving the interface.