Our Creative Director, Laura Roscioli, went to delete TikTok... and then remembered who she is. But her instinct raises an important question: In a world of digital fatigue, information overload, doomscrolling and anxiety-inducing headlines — how can you work in social content and keep your sanity intact? Read her piece below. #digitalfatigue #socialmediamarketing
frankful
Marketing Services
Fitzroy, Victoria 89 followers
New on the feed, not new to the game. One year down and we’re only warming up. Brand. Social. Content. Influencer. PR.
About us
We are frankful. A Melbourne-based independent agency with a passion for storytelling. Our expansive communications background allows us to tell stories in innovative ways to capture fresh and relevant audiences, driving authentic growth at scale. frankful unites creativity with curiosity, bringing together a group of uniquely talented minds with a passion for breaking below the surface. With a pulse on culture and industry shifts, we craft brand stories that set the standard, challenging the nuances of mainstream communication tools and platforms. Our skills and tenacity will catapult your brand to the people who need it, with honesty, transparency and impact. WHAT WE DO - Brand Positioning - Content Creation - Website - Paid Social + Search - Social Media + Management - Influencer Marketing - Collaborations - Publicity WHAT WE DON"T DO - Play it safe - Skip dessert - Whisper in meetings - Take the easy route - Ignore a great idea - Leave drinks unfinished - Colour inside the lines - Say “That’s impossible” - Keep our opinions to ourselves - Settle for ordinary - Stick to Plan A - Watch from the sidelines - RSVP “Maybe”
- Website
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https://www.frankful.com.au/
External link for frankful
- Industry
- Marketing Services
- Company size
- 2-10 employees
- Headquarters
- Fitzroy, Victoria
- Type
- Privately Held
- Founded
- 2024
- Specialties
- Brand Strategy, Content Marketing, Organic Social Media, Paid Social Media, Influencer Marketing, Publicity, Digital Design , Digital Marketing , Website Design , Website UX, Marketing Planning, and Paid Search
Locations
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Primary
Get directions
145 Little Smith St
Fitzroy, Victoria 3065, AU
Employees at frankful
Updates
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AI can move fast. It can improve speed and efficiency, yes. But it can’t feel. It can’t pull from heartbreak, instinct, or lived experience. Controversial opinion: We believe the rise of AI won’t kill creativity. It will just reveal what was always true: the best work doesn’t come from having the smartest tool — it comes from having something to say. Click below to read more. #ai #chatgpt #openai #marketing #creativity
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Why frankful exists, what we’re here to change, and the kind of work - and workplace - we’re building. Sebastian Marcs
This one’s been a long time coming. After 15 months of building quietly, I’m excited to share the story behind frankful, why I started it, what we’re here to do, and the kind of culture we’re committed to creating. If you’re a brand that wants work with real impact - or someone looking for a more thoughtful, inclusive place to grow - this is for you!