Celonis

AI tools + process context = measurable enterprise growth. We caught up with our team at PI Day in Amsterdam to ask how they turn deep operational understanding into real impact every day. #LifeAtCelonis

Most companies chase AI pilots first and hope the value follows. Mondelēz International proved the value first, then scaled AI on top of it. $10M and counting. Rossana Rizzotto shares how they did it:

Earth is our future, not a slogan, a target we report on. See where Celonis landed in 2025:

An open letter to our customers. #AIyourway -- 📩 -- Every enterprise is hard at work building its AI future. Because today, success with AI means success as a business. When it comes to something so critical, shouldn’t you be in charge? Then why does it feel like forces outside your enterprise are trying to take control? Everyone in the industry seems to be saying the right things: “you own your intelligence,” “you control your destiny.” But marketing is one thing. Reality is another: - When you start building agents on one platform, you’re at the mercy of that company’s models, political mood swings, and sudden changes in data policy. - When you’re trying to give agents the knowledge they need, it feels like you’re fighting against systems of record that don’t want to play nice, or want to charge fees just to access your own data. THAT’S NOT FREEDOM. THAT’S SCREWED UP. You have the right to independence and sovereignty. To build agents however you want and decide the guardrails, so they can produce value for you without overreaching. You have a strategic vision for how your supply chain will run, how your customer experience will feel, how your revenue will grow. Your agents and your vendors work for you; toward your vision. Not the other way around. But software providers are up to their old lock-in tricks again. The same ones that stuck you with those systems that now feel like shackles. Systems that cost millions to maintain, and are impossible to let go of. AI isn’t more of the same — it could be even worse. In 10 years will we regret not having done things differently? OUR VISION IS DIFFERENT. Imagine an independent context layer that you own and control, which brings together a complete digital representation of your business — data, processes, tasks, systems, knowledge, rules. You control the two-way flow of traffic between this context and all agents — and anyone or anything else that consumes it. That’s why we created the Context Model. An all-encompassing model that you own. Decoupled from systems. Decoupled from agents. Decoupled from the chaos of a volatile AI industry. So you can do Enterprise AI on your terms, not theirs. So you can get RoAI. That’s AI, your way. Carsten Thoma President, Celonis

Most modernization plans start with new tools. The strongest ones start with context. The Celonis Platform shows how your business actually operates, not just what your systems say. That's what lets AI actually improve your operations. See it in action: https://okt.to/XKmMJb

The secret ingredient? Context. Mondelēz International shares the recipe for Enterprise AI that works:

3 AIs didn't pass the spelling test 🤖 #ContextMatters

I’ve always been driven to create great experiences for people. Today I lead the Workplace Experience for three of our North American offices. Hello my name is Peggy Le and this is my #LifeAtCelonis

AI doesn't fail because models aren't smart enough. It fails because we ask it to work in the dark.

Pacific International Lines (PTE) Ltd runs shipping operations across 90 countries and more than 100 vessels. The slowdowns were never about people. They were buried in systems nobody could fully see. PIL is expanding its Process Intelligence Center of Excellence with Celonis and WNS, part of Capgemini, to change that: https://okt.to/GNXb3F AI needs context. Celonis provides it. With WNS.