Aptean reposted this
I sat down with Nidhi Sharma at Channel Dive to talk about a gap I hear about from customers constantly. 98% of businesses have adopted AI, but fewer than half say it’s essential to how they operate. Why? At Aptean, we dug deeper. We surveyed 1,500+ decision‑makers across six markets to put numbers behind the gap. The barriers aren’t model capability. They’re data quality, workflow integration, and governance: the fundamentals that determine whether AI becomes a strategic engine or a side experiment. My view, and the focus of our discussion: vertical AI closes the gap. AI built for how an industry actually runs. Forty years ago, software only scaled when the channel translated technology into business outcomes. We’re at that moment again — and the channel will be the bridge between AI potential and AI impact. 82% of leaders already believe the value is there. Our job now is helping them get to it. Full conversation with Channel Dive: https://lnkd.in/ezd-favZ