In this documentary we meet students and faculty at one of the great schools for industrial design in the world, located in northern Sweden. The premise is to follow the students during a year as the school is losing its attractiveness due to the fact that Sweden has started to charge non-European students heavy tuition fees. The documentary doesn't just offer an insight to the very profession of industrial design but it also gives the viewer a deeper understanding of what it is that has made the school so successful in the past. I truly recommend this beautiful little film to anyone interested in telling a bigger story in a subtle way.