Every time you drop the price by a factor of two, you roughly get a 10 times pickup of the number of people who will seriously consider buying it.
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Most of us have to spend a lot of energy to learn how to drive a car. Then we have to spend the rest of our lives over-concentrating as we drive and text and eat a burrito and put on makeup. As a result, 30,000 people die every year in a car accident in the U.S.Astro Teller
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Phones would not be better if they could be cooler looking, if they could weight less, or if they could have more battery. Phones would be better if we didn't have to carry them around.Astro Teller
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Our goal is not to produce immediate results. We've been tasked with producing long-term results. That means that there's more risk in any individual thing we take on. But we still aspire to a strong return on investment.Astro Teller
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We are proposing that there is value in a totally new product category and a totally new set of questions. Just like the Apple II proposed, 'Would you reasonably want a computer in your home if you weren't an accountant or professional?' That is the question Glass is asking, and I hope in the end that is how it will be judged.Astro Teller
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Why, I ask, isn't it possible that advertising as a whole is a fantastic fraud, presenting an image of America taken seriously by no one, least of all by the advertising men who create it?David Riesman
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The faster you can get your ideas in contact with the real world, the faster you can discover what is broken with your idea.Astro Teller
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The Iranian government still denies the Holocaust - so you can't take them seriously. And the Israeli government spreads rumours and disinformation about Iran - because it needs to for the creation of panic. I find these theological states - and in this respect, Israel and Iran are twin brothers - very, very dangerous.Daniel Barenboim
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