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Write, Edit, Publish: What Every Writer Needs to Know but Only an Editor Will Tell You
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Most books about writing are written by writers, not editors. They don’t see the troubled manuscripts that Totten sees, so the dozens of crippling mistakes that sink so many otherwise promising manuscripts, both fiction and nonfiction, aren’t well covered in most books about writing—until now. In Write, Edit, Publish, you will learn how to:
• Correct all the most common mistakes that expose you as an amateur.
• Hook your audience and compel them to keep reading.
• Avoid the top two fatal errors most self-publishers make.
• Tap into readers’ innate capacity for empathy so they truly sympathize with the characters and people you’re writing about.
• Give readers exactly what they want—even if they don’t consciously know what that is.
• Fast-forward through the boring parts and ratchet up the suspense.
• Spellbind readers using real rather than vacuous descriptions—and, just as importantly, know precisely where and when to include that description.
• Turn your muddled story into a focused, structurally sound narrative.
• Declutter your sentences so they land like hammer blows, not slaps with a Nerf bat.
• Remove friction from your prose so readers can relax and glide through it.
• Write dialogue that actually sounds spoken rather than written.
• Repair fractured, backward, and bloated information flow so your writing is as clear as a still pool of water.
• Craft an ending that haunts readers long after it’s over.
Read this book, show readers you have an expert command of the craft, and write so well the world can’t ignore you.
Praise for Michael J. Totten
“This book is game-changing for writers. Michael J. Totten gives great advice about writing that only a seasoned editor could convey. I'm including this book as required reading in my editing course and plan to have other folks in my department read it as well.”
—Allyson Longueira, professor in the graduate program in creative writing at Western Colorado University
“Michael J. Totten explains the rookie errors new writers make—and how to fix them. This exceptional and highly readable book should be at the top of the list for any fiction author and most nonfiction authors. I rewrote this endorsement five times because I was making some of those writing goofs.”
—Sandra Wendel, nonfiction book editor and author of Cover to Cover: What First-Time Authors Need to Know About Editing
“I’ve admired Michael J. Totten’s work as a writer for years, but it turns out he is also a superb editor.”
—Judith Deborah, author of A Falling Knife: An Evan Adair Mystery
“As an accomplished writer, journalist, and editor, Michael is second to none. He has helped me with two books and enormously improved both.”
—Fred Litwin, author of I Was a Teenage JFK Conspiracy Freak
“If you’re looking for an editor to help you take your book to the next level, look no further than Michael J. Totten. I’ve always found his astute insights invaluable.”
—Scott William Carter, author of The Gray and Guilty Sea
- Print length390 pages
- LanguageEnglish
- Publication dateApril 1, 2025
- Dimensions6 x 0.98 x 9 inches
- ISBN-13979-8313098586
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From the Publisher
Editorial Reviews
From the Author
How to Write a Killer First Sentence
I'm about to tell you one of the most important things you'll ever learn as a writer: Agents, acquisitions editors, and magazine editors can determine (with greater than 90 percent accuracy) if a manuscript was written by a seasoned professional, a semiprofessional, or an amateur after reading as little as the first sentence and at most the first paragraph. The vast majority of manuscripts are rejected before the agent or editor gets to the bottom of the first page.
It ought to go without saying then that the first sentence in a book, story, article, or essay has more work to do than any other. There will be a brief moment in time when readers will have read that, and only that, sentence. They won't be able to judge your work based on anything else. And if they're in a hurry, if they have hundreds of submissions to wade through, or they're scrolling the news feed on their phone, or they're standing in a library aisle, or they're sampling the opening pages of ebooks because they don't know what they want to read next, you need to grab them by the throat and refuse to let them go. And if you fail to do so, they're outta there, and they'll forget you ever existed.
Some readers are more forgiving. If you're writing the eagerly awaited thirty-seventh installment in your beloved Buck Digler series about a lovable zombie who moves from town to town and helps local law enforcement and plays matchmaker on the side, you probably don't need to worry as much about your first sentence or your first page. You hooked your audience thirty-six years ago.
But if readers, agents, and acquisitions editors have never heard of you, you have one sentence (and one page at the absolute most) to make an impression.
With that in mind, tell me what's wrong with this sentence.
"Bob took off his coat, sat at his desk, and booted up his computer."
I read that to my wife and asked her what she'd think if it were the first sentence in a book, and she made a face. "It's lame."
How about this one?
"Frank sat on his couch, reached for the remote, and sighed."
Now, grammatically there's nothing wrong with these sentences. There are no typos. They are punctuated correctly. There is no garbled syntax, no extra words bloating them up like a beached whale carcass. If one of these sentences were to appear on page 171 of your legal thriller, fine, but they're terrible openings. Because they're boring, because they promise no payoff if the reader summons the requisite patience and energy to proceed to the next sentence.
And they follow a formula of sorts that I see over and over again, almost 50 percent of the time, in manuscripts from writers I work with, whether I'm working as a developmental editor or as a copy editor: the first sentence begins with a character's name followed by a verb followed by a description of something perfectly ordinary.
Here's an even worse opening sentence:
"Bob sat on the bed and yawned."
Ooh, what's he going to do next? Set his alarm? I can't wait to find out!
You don't need to (and probably shouldn't) start with a gunfight, an explosion, or a car chase, but you do need something out of the ordinary. The sky doesn't need to turn green as the sun sets over a river of Dr Pepper, but your character needs to experience something unusual, something that disturbs his or her everyday world, some tension, some conflict, or a question. Something like this:
"Brenda shuddered when old Milo Durkovich lurched into the barbershop."
That's the opening sentence of a short story by Ray Vukcevich in his collection Meet Me in the Moon Room.
Vukcevich could have opened by having Brenda walk into the barbershop and say hi to the owner, but that would be boring, and it's not where the story begins anyway. Worse, the first page could have described Brenda leaving some kibble for the cats, grabbing her keys, getting into her car, and driving toward the barbershop, but why? Don't drive to your story. Start at the beginning. Not before the beginning.
But starting at the beginning isn't enough by itself. If you want to write a killer first sentence, you simply must begin with some kind of disturbance, tension, conflict, or question. Your sentence must compel readers to continue to the next one if they want to find out what happens next, learn more, or get the answer to whatever question you just raised. As long as you do this, nearly all readers will continue to the next sentence. It's basic human psychology.
Films and novels move faster now than they used to. Journalists know not to bury the lede (the most important part of a story) in the third or fourth paragraph. Maybe the internet has obliterated our attention spans and turned us into the equivalents of goldfish, chasing word pellets around in a tank and unable to remember anything that happened more than six seconds ago. Perhaps this is bad, something to be lamented. Leave that to the cultural critics. You are not going to fix this by starting your story with Marty rooting around in the fridge for some eggs. Even if we all had the attention spans of Plato and Cicero, you'd still have a competitive advantage over other authors if you managed to hook your readers in the very first sentence while everyone else was warming up with some stretches.
You don't need to have a homicide or a carjacking in the first sentence, not even if you're writing crime fiction. All you need is something unusual, a small disturbance of some kind. Like this:
"The girl jumped out of the back of a white Chevy Express."
That's the opening sentence of Throwaway Jane by Scott William Carter. It's a great opening sentence because something unusual is happening that readers will naturally want to know more about. Who's the girl? Why's she jumping out of a van?
You could also start with a simple story question. Consider the opening sentence in Lee Child's Tripwire, the third book in his blockbuster Jack Reacher series:
"Hook Hobie owed the whole of his life to a secret nearly thirty years old."
Boom. Story question. What's the secret? It's a mystery. Readers don't learn the answer until nearly the end of the book. But boy do they want to know, not only because Lee Child planted that question in their minds in the very first sentence but because all kinds of violent and dramatic things unfold over the course of that book as a result of Hook Hobie needing to keep that secret locked down.
Here are some more terrific opening sentences.
"She had to leave everything behind."
—The Disappeared by Kristine Kathryn Rusch
"It was a bright cold day in April, and the clocks were striking thirteen."
—Nineteen Eighty-Four by George Orwell
"It was predictable, in hindsight."
—The Sparrow by Mary Doria Russell
"God erupted in thunder and shattering glass."
—What I Lived For by Joyce Carol Oates
"The cell door slammed behind Rubashov."
—Darkness at Noon by Arthur Koestler
"Most of the crowd at Mallory's Bar & Sleep over in Delta Sector had no idea what was really going on."
—The Real Story by Stephen R. Donaldson
"Many years later, as he faced the firing squad, Colonel Aureliano Buendía was to remember that distant afternoon when his father took him to discover ice."
—A Hundred Years of Solitude by Gabriel García Márquez
"We shot dogs."
—Redeployment by Phil Klay
I hope you agree that those are all killer first sentences. And you should see that there's no formula, no single right way to write one. They can be long or short, dramatic or mysterious, artfully written or straight to the point. What they can't be is boring. And if you use the "formula" I see from too many beginning writers—a character name followed by a verb followed by a description of something perfectly ordinary—you've hobbled yourself with a boat anchor chained to your leg.
Product details
- ASIN : B0DZHNHD5G
- Publisher : Independently published
- Publication date : April 1, 2025
- Language : English
- Print length : 390 pages
- ISBN-13 : 979-8313098586
- Item Weight : 1.15 pounds
- Dimensions : 6 x 0.98 x 9 inches
- Best Sellers Rank: #153,317 in Books (See Top 100 in Books)
- #11 in Editing Writing Reference (Books)
- #36 in Writing Skill Reference (Books)
- #224 in Creative Writing Composition
- Customer Reviews:
About the author

Michael J. Totten is an award-winning journalist and prize-winning author whose very first book, The Road to Fatima Gate, won the Washington Institute Book Prize. His novel Resurrection has been optioned for film.
When he’s not busy working on his next book, he edits books for both publishers and individual authors, many of whom have earned awards of their own, including the Beverly Hills Book Award for Legal Thriller of the Year, the Goethe Award for Historical Fiction, the Royal Dragonfly Book Award, the Oregon Book Award, and the National Indie Excellence Award.
As an editor, he specializes in developmental editing of general fiction, genre fiction (crime fiction, science fiction, horror, and fantasy) and narrative nonfiction (memoir, history, travel writing, creative nonfiction, and so on).
His latest book, Write, Edit, Publish, is one of the best-selling books about writing, editing, and publishing. He has ten published books under his name, and his articles and book reviews have appeared in The New York Times, The Wall Street Journal, The Atlantic, The New Republic, and numerous other publications.
He lives in Oregon in a restored historic home with his wife and two cats.

















