> ## Documentation Index
> Fetch the complete documentation index at: https://tryprefer.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Prefer: AI Search Visibility for Modern Brands

> Prefer measures how often ChatGPT, Gemini, Perplexity, Google AI Overviews, and AI Mode name your brand, and turns each answer into ranked, evidence-backed work.

Prefer answers one question, repeatedly and with evidence: when someone asks an
AI engine about your category, how often does it name you, and who does it name
instead? Every result comes with the prompt, the engine, the answer, and a ranked action to close the gap.

Prefer runs the prompts your buyers actually ask against ChatGPT, Gemini, Google AI Overviews, Google AI Mode, and Perplexity. It reads every answer, scores your Visibility, Share of Voice, Citation Share, and Sentiment, then feeds those signals into a prioritized action engine and a content workbench so your team knows exactly what to change next.

## Start here

<CardGroup cols={2}>
  <Card title="Run a Free Audit" icon="magnifying-glass" href="/https/tryprefer.com/docs/get-started/free-audit">
    A one-off read of where your brand stands today. No account, no card.
  </Card>

  <Card title="Quickstart" icon="rocket" href="/https/tryprefer.com/docs/get-started/quickstart">
    Create your workspace, generate tracked prompts, and see your first run.
  </Card>

  <Card title="How Prefer Works" icon="compass" href="/https/tryprefer.com/docs/get-started/how-prefer-works">
    The measurement loop, from prompts to answers to actions.
  </Card>

  <Card title="Metrics Explained" icon="chart-line" href="/https/tryprefer.com/docs/concepts/metrics">
    Visibility, Share of Voice, Citation Share, and Sentiment, defined.
  </Card>
</CardGroup>

## What you can do with Prefer

<CardGroup cols={2}>
  <Card title="Monitor Your Presence" icon="gauge" href="/https/tryprefer.com/docs/monitor/overview">
    Track prompts across engines with per-run trends and evidence per answer.
  </Card>

  <Card title="Benchmark Competitors" icon="users" href="/https/tryprefer.com/docs/monitor/competitors">
    Compare Share of Voice, citations, and sources against your rivals.
  </Card>

  <Card title="Act on What You Learn" icon="wand-sparkles" href="/https/tryprefer.com/docs/act/action-center">
    Work a Kanban of impact-scored, evidence-backed AEO actions.
  </Card>

  <Card title="Create & Optimize Content" icon="pen-nib" href="/https/tryprefer.com/docs/act/content-studio">
    Draft, refresh, and close content gaps with an AEO scoring workbench.
  </Card>
</CardGroup>

<Note>
  Prefer starts every workspace on Starter with a 7-day trial. The one-time free audit is always ungated and requires no card.
</Note>


This documentation is built and hosted on [Mintlify](https://mintlify.com), a developer documentation platform.