Audience

Social media users interested in a TikTok alternative

About RedNote (Xiaohongshu)

RedNote, known as Xiaohongshu in China, is a prominent social networking and e-commerce platform that seamlessly blends user-generated content with online shopping. Launched in 2013, it has evolved into a vibrant community where users share lifestyle content, including fashion tips, beauty tutorials, travel experiences, and product reviews. The platform's emphasis on authentic user experiences has cultivated a dedicated user base, predominantly among young, urban Chinese women. In early 2025, facing a potential TikTok ban in the United States, many American users migrated to RedNote, propelling it to the top of the U.S. App Store's free app rankings. This influx fostered cross-cultural exchanges, with American users assisting Chinese counterparts in learning English and adapting to the platform's features. Despite its Chinese origins, RedNote's user-friendly interface and engaging content have garnered international appeal.

Pricing

Starting Price:
Free
Free Version:
Free Version available.

Integrations

Ratings/Reviews

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features 0.0 / 5
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Company Information

Xiaohongshu
Founded: 2013
China
www.xiaohongshu.com

Videos and Screen Captures

RedNote (Xiaohongshu) Screenshot 1
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Product Details

Platforms Supported
iPhone
iPad
Android
Training
Documentation

RedNote (Xiaohongshu) Frequently Asked Questions

Q: What kinds of users and organization types does RedNote (Xiaohongshu) work with?
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Q: Does RedNote (Xiaohongshu) have a mobile app?
Q: What type of training does RedNote (Xiaohongshu) provide?
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RedNote (Xiaohongshu) Product Features