Alternatives to OnAudience
Compare OnAudience alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to OnAudience in 2026. Compare features, ratings, user reviews, pricing, and more from OnAudience competitors and alternatives in order to make an informed decision for your business.
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GWI
GWI
Every year, we survey over a million people around the world so businesses can understand changing consumer behavior in seconds. Designed for busy teams, our platform makes it easy to get what you need, analyze it how you want, and share it with your teams. Pinpoint your perfect customer from over 250K+ profiling points. Apply question charts to unlock insights into what your audience thinks, feels, and does. Collate data and charts to build your story and share it with your team. Overlay multiple data points for in-depth data analysis. Gain unparalleled insight into consumers with survey data that reflects the views, interests, and behaviors of billions of real people across the globe. We ask consistent survey questions in every region. Zero in for granular insights on local markets or zoom out for a global view. Understand what consumers really think about you and your competitors with insights on all the big names. -
2
Audiense
Audiense
Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale. WHAT ARE WE TRYING TO SOLVE? - Time-consuming, static & expensive traditional consumer research - Social data to become a part of the strategy - Brand strategy & personalisation is very tactical at the expense of performance marketing WHAT MAKES US UNIQUE Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps. -
3
BRIDGE CONNECT
BRIDGE
BRIDGE CONNECT is a consumer audience database built from verified, opt-in email addresses to deliver the most accurate, timely, and complete profiles on actual people. By starting at the “human level,” it links each email to a person’s name, postal address, mobile behavior, and thousands of lifestyle and digital signals, all privacy-compliant and permission-based. Accessible via a simple interface, it enables marketers to build highly targeted audience segments and activate campaigns across email, display, mobile, social, connected TV/OTT, video, and programmatic audio without complex integrations. With over 250 million stable, cookie-proof profiles and real-time updates, BRIDGE CONNECT lets brands measure performance transparently, optimize ad spend, and maintain full control of their data, connecting businesses directly to their next customer with precision and scale. -
4
Choozle
Choozle
Take back control of your digital advertising. Execute programmatic ad campaigns at any scale with our all-in-one digital advertising software. Determine which targeting tactic is right for your campaign goals. Enjoy simple campaign setup and personal support. Quickly manage and optimize multiple advertisers and programmatic ad campaigns, no matter your campaign goals. With customer onboarding and easy-to-use, feature-rich digital advertising software, you can plan and execute campaigns with efficiency and ease. Launch highly-targeted campaigns with custom audiences created from first or third-party data. You can also target specific locations or based on web content and page categories. We offer tools to seamlessly combine first and third-party data to create custom audiences comprised of your most valuable users.Starting Price: $99 per month -
5
Mobilewalla
Mobilewalla
Effectively and efficiently reach your highest value customers and prospects with Mobilewalla's audience segments. Thousands of consumer data points are modeled into campaign-specific, syndicated or custom audiences to deliver the right message to the right consumer at the right time. Our audience segments can be deployed in digital and social channels including Facebook, Twitter and Instagram. The depth and breadth of Mobilewalla data, allows us to build a portrait of each device ID. We use predictive modeling to understand patterns and then group devices into specific segments. App usage provides behavioral information and tells a precise story on the consumer. Demographic insights provide additional background information. Mobilewalla verifies our age and gender segments with Nielsen DAR and US Census data. GPS latitude and longitude location data from billions of daily signals allow for scale and accuracy. -
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dJAX DMP Manager
dJAX DMP Manager
By using dJAX DMP Manager, Marketers, Publishers and Agencies can focus on improving customer experience across channels and turn user data into valuable business insights for better and higher ROI. Our DMP Manager offers customizable solutions helping businesses in the AdTech industry with data-driven marketing and advertising. It also offers the MarTech industry an edge over data-driven personalization to accomplish their goals with ease. The dJAX DMP Manager platform makes it easy to manage all customer data and build custom segments dedicated to your upcoming campaigns. Segregate your customers based on specific products, markets or attributes and deliver tailored adverts. Customer data warehouses which easily collect information and bring to light insight information about your visitors’ interests, purchase intentions and demography. -
7
Piano
Piano
The Piano platform consists of four integrated products. Analytics Piano Analytics is a data harvesting and analysis toolset. While Piano Analytics competes with other broad-based marketing and behavioral analytics tools, it excels in compliance-critical environments and differentiates itself with several unique capabilities and datasets. Activation Piano Activation includes Composer, the world’s most widely-deployed experience rules engine, and VX, our subscription commerce platform. Audience Our real-time customer data management system (CDP/DMP) enables sophisticated known and anonymous user segmentation as well as the output of customer segments to both Piano applications and external systems. Amplifier Our suite of audience development tools includes organic and paid social media campaign management, as well as newsletters and push notifications. It is designed to merchandise content that drives traffic to owned-and-operated digital properties. -
8
Justtag
Justtag Group
We create the largest DMP data platform for programmatic and analytical activities in the CEE region, which profiles users based on their online and offline behavior. We work with the largest publishers, including horizontal portals, price comparisons and mobile apps. In our database, there are more than 400 segments divided into data types and categories, which we share “at hand” on the following platforms: ADFORM, DV360, XANDR, SMART. We create dedicated segments for the most demanding customers. Thanks to the use of our machine learning algorithms, segments are created that provide specific results and the expected range. Thanks to JustID Graph, we create segments based on the 1st party cookies, which allows us to reach unique groups of consumers. -
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exaudi Audience Platform
Neodata Group
exaudi Audience Platform collects and makes your users' data available to you, in a simple, clear and accessible way, and allows you to manage it according to your goals. You can define audience segments through a multiplicity of attributes. You can monitor the behavior of users belonging to a given segment over time, amend its composition, expand it and synchronize it with one or more external platforms. With exaudi Audience Platform you can act in real time on the composition of the segment and share advanced reports, even with your customers, at all times in complete respect of privacy. exaudi Audience Platform is ready-to-use, stable and secure, but it can adapt to your business goals and market changes with maximum flexibility. You have our know-how, and a state-of-the-art technology at your disposal, ready to integrate AI algorithms. -
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iGaming Audience Platform
Delta Projects
iGaming Audience Platform (DMP + DSP + Ad Server) is a full-service display, video and mobile advertising trading station from which media buyers can plan, purchase and track advertising in real-time. By utilizing big data and machine learning models we can seamlessly move data in real-time to the DSP for proper targeting and campaign execution. Delta Big Data facilitate the unique reporting capability of our Ad Server as clients for the first time can validate that they have reached their target groups within the campaign. Delta Projects Audience Station (DMP) let’s you identify and take control over your target audience. Properly identifying and segmenting your audience will increase the effect of your advertising. The Audience Station will tell you who you should target and when! Look at your iGaming customers behaviour, the spending trends, purchase intent, product popularity, audience performance, and more! -
11
Velocidi
Velocidi
Velocidi is a first-party audience solution for e-commerce marketers. Brands and their agencies use Velocidi to automatically build and segment their first-party audiences for strategic marketing on major platforms. Velocidi’s award-winning technology uses machine learning to predict customer behavior and create highly precise segments for campaigns that maximize revenue and accelerate growth. -
12
Wiland PersonaBuilder
Wiland
Customer personas have long provided a way to understand and segment consumer cohorts. But marketers have struggled to make personas actionable when it comes to real-world media targeting. That’s why Wiland PersonaBuilder™—the world’s most powerful persona creation tool—is also designed to produce ready-to-deliver audiences for activation in digital advertising campaigns. The intuitive PersonaBuilder application makes it easy to create robust, detailed prospect and customer personas based on relevant, continuously refreshed data—vast consumer spending signals, social media engagement data, and other information. Bridge the gap between your strategy and media buying teams. PersonaBuilder enables you to create robust, detailed personas that can immediately be converted into audiences ready for activation in digital advertising campaigns. -
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Appier AIXON
Appier
AIXON is a data science platform that unifies and enriches existing customer data to help you better understand your audience, and run AI models to easily predict their future action. Enrich profiles with internal and external insights to form a holistic view of users. Use AI brains to find the best pattern for your marketing strategies within seconds. Take action directly and easily with insights generated from AI brains to all channels. AIXON creates a 360-degree view of your audience by unifying data from different sources like apps, websites and CRM. Enrich your audience profiles by combining this data with users’ external digital footprint from Appier’s unique cross-screen database. Take advantage of existing AI models or build your own to generate powerful predictions within minutes. The platform enables you to create segments based on user interests or personas, find lookalikes, compare audiences and predict future action such as conversions. -
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Madison Logic
Madison Logic
ML Platform: Accelerate your pipeline by identifying, prioritizing and engaging your top accounts. The ML Platform provides B2B marketers with the tools they need to optimize campaign strategies and accelerate the customer journey. Accurately identify and prioritize accounts that are more likely to convert. Identify the best target accounts by integrating your CRM and marketing automation platforms with the ML Data Cloud’s synthesized data. Segment accounts based on firmographic and demographic data enabling scalable marketing strategies and programs. Prioritize accounts based on intent, technographic, and engagement data to allocate your marketing spend. Use reports such as Market Level Trending Topics & Installed Technologies to prioritize accounts based on intent, technographic, and engagement data to allocate your marketing spend. -
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Pulsar Platform
Pulsar
Pulsar is the world’s leading audience intelligence platform—harnessing rich data sets, AI and human minds – so our clients can access nuanced and actionable insights that get straight to what matters most to their customers, their businesses and to society. Design and run your own studies with a subscription to our cloud-based SaaS platform – with full training, account and customer success support. Engage our Research & Consultancy programs tailored to your business needs, leveraging our in-house team’s expertise to design and deliver insight reports and strategic guidance. Go beyond traditional social listening by combining it with audience segmentation. Apply audience intelligence to your listening - Pulsar is the only software on the market offering both social listening and audience segmentation in one seamless experience. Discover the main communities in your audience, and see how each of them talks about the same topic differently, to tailor your targeting approach. -
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KPI6
KPI6.com
KPI6 is a Software as a Service Suite adopted by Brands and media agencies to understand consumers, identify their needs, and define audience segments. It analyses a multitude of user-generated content and unsolicited sources like online reviews, social and web panels, digital open data to provide the critical strategic insights a company needs to drive innovation, opportunity assessment, strategic planning, segmentation, creative development, and media strategy. Every individual has characteristics that can be beneficial for a brand and an industry. It is imperative to fully leverage these traits to their maximum benefit within your organization. Leaders of your organization should be focusing all of their time and effort on strategic planning and management, rather than interpreting conversation streams and building user profiles. Your organization needs custom solutions that will do the work itself and take the research further.Starting Price: $15,000 based on usage -
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EasyDMP
Squadata
A Data Management Platform also called DMP is a solution centralizing, analyzing and using prospect and customer-related data in big volumes and in real-time. Our DMP is a SaaS solution (set up in remote servers) to manage all the prospects and customers engaging with your brand, at an affordable price. By setting up a DMP, you may pursue one or a number of objectives at once: to increase your client insights, to customize your website visitor journey, to optimize your targeting and campaign performance in order to increase your return on investment. From a predefined data dictionary, our solution will enable you to extract data from your CRM and from many other sources in order to improve your prospect and customer insights by creating profiles, segments and combinations. Squadata’s Data Management Platform helps you deliver the right message to those groups, at the right time. Use case examples: Fight contract termination, reduce shopping basket churn, etc. -
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Oracle BlueKai
Oracle
Unify and activate your data to execute campaigns across digital advertising channels. Use data to drive personalized and contextual advertising that engages and wins over relevant audiences. Optimize spend across programmatic advertising through open web and social channels. Discover new audiences or expand your target audience during campaign planning to improve campaign performance. Expand your audience by using Oracle ID Graph to bring in third-party data across different marketing channels and devices. Reduce waste and drive a better buying experience by keeping recent converters out of your campaigns with audience suppression reports. Delivery reports help you monitor campaign delivery so you can diagnose and troubleshoot issues and verify that user profiles are being reached as expected. -
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Acquigo
Xerago
Acquigo is an Algorithmic Marketing Cloud which enables its customers to run marketing campaigns. It is a tool that has in-built end to end campaign management functionalities from planning campaigns to executing and tracking responses to it, on channels such as email, SMS, push notification and the like. About Acquigo: ACQUIGO's built-in algorithms automate the campaign management activities from defining the target audience to planning, designing, scheduling, execution, tracking and optimization. It comes pre-loaded with marketing campaigns, automated micro segments, and a relationship dashboard. Acquigo is a product offering of Xerago, an integrated marketing services entity that has been working with marketing automation platforms for about 15 years. Xerago brought marketing automation to India in 2005. -
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Azira
Azira
Gain insights on the trends that matter to your business. For operational leaders and analysts, Azira’s data intelligence helps you analyze trade areas, understand consumer patterns, and gain insight into competitor performance. For marketers and advertisers who want to maximize campaign effectiveness, Azira’s data helps you curate audiences based on act-alike modeling, brand affinity, demographics and more. Activate omnichannel campaigns with seamless integrations to the world’s largest ad-serving platforms, then measure and attribute ROI on and offline. -
21
Catalina
Catalina
Using real-time intelligence and rapid responsiveness, we deliver personalized CPG marketing to decode shopper behavior and maximize consumer relationships. All at unparalleled scale. Identify your audience and where best to reach them with your message. It's important to know who you're talking to before you decide what to say to them. Use our custom or syndicated segments to align better with your shoppers. Generate insights by analyzing shopper data to better understand audiences. This is where our data nerds get to flex their muscles. Our analytics provide incredibly precise insights based on years of consumer data to ensure highly individualized messages. Deliver personalized messages that turn shoppers into buyers and buyers into fans. Whether you are trying to penetrate a new market segment or build more loyalty among your current shoppers, we'll help you serve up relevant and motivating messages. -
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StatSocial Silhouette
StatSocial
Silhouette™ is the industry’s first audience intelligence platform for characterizing and reaching anonymized personas based on earned media consumption, influencers, passions, personalities, and interests. Silhouette™ uses social data to deliver highly deterministic, actionable insights, and media campaigns across any persona or intended audience. Silhouette™ solves the problem of measuring social influencer campaigns by connecting social content engagement with actual company revenue and other business outcomes. For the first time ever, brands are now able to turn their market research, marketing personas and surveys into highly scalable and addressable audiences. At the core of Silhouette™ is a social identity graph of more than 1.2 billion profiles sourced from 60 different platforms and more than a million websites, 300 million individual email accounts, and more than one billion IP addresses and mobile devices. -
23
IntentKey
Inuvo
Inuvo's IntentKey is an advanced AI-driven platform designed to revolutionize audience modeling and targeting in digital advertising. Leveraging a proprietary large-language model trained on over 110 billion pages of content, with 100 million new URLs processed daily, IntentKey identifies consumer intent through more than 25 million AI-generated concepts, ensuring precise audience engagement without relying on personal data or tracking. It offers real-time updates every five minutes, adapting swiftly to shifts in audience interests and trends. Users can instantly create custom audience models by entering a line of text or a URL, with the flexibility to manage campaigns independently through their preferred demand-side platform or in collaboration with Inuvo's experts for optimized outcomes. IntentKey emphasizes transparency by allowing users to see the exact concepts driving their audience models and how they evolve in real-time. -
24
SparkToro
SparkToro
Instantly discover what your audience reads, watches, listens-to, and follows. Forget expensive surveys or time-consuming research. SparkToro identifies your customers' biggest sources of influence, and the hidden gems—so you can reach them where they hang out. SparkToro crawls tens of millions of social and web profiles to extract data about any describable, online audience. Before, if you wanted to understand the people, websites, and publications that influence your customers, you'd spend hundreds of hours and tens of thousands of dollars on market research surveys that can't deliver comprehensive accurate information. SparkToro analyzes millions of public social and web profiles to reveal demographics, behavioral traits, discussion topics, and other crucial audience research in seconds. We believe the most effective marketing reaches your customers through people, publications, and places where they already pay attention.Starting Price: $50 per month -
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Omeda
Omeda
The first step to a unified view of your audience is harnessing the vast amounts of data in your diverse portfolio of media, events and subscription products. Bring all your data together to create a single view of the audience and optimize your financial opportunities. With a comprehensive view of your audience's engagement, you can streamline your efforts to monitor audience data and ensure more accurate marketing decisions. Omeda helps you create new products and platforms starting with the right audience segments and targets. And we can integrate into your key Adtech and CRM platforms. Increase revenue and improve yield by effectively deploying programs across owned and operated brands and extending audience offers with omni-channel programs. Omeda is committed to answering all of your data and business questions, even when you’re burning the midnight oil. Our technical support consultants are there 24/7 to provide world-class service and help you make the most of your experience. -
26
Trufan
Trufan
Trufan provides the opportunity for consumer opt-in: allowing you to generate ethical, high quality first party data. With the power to export and re-market to valuable target audiences. Discover new audiences, segment and filter across industries and interests with bio keywords, geographic breakdown, hashtag usage, activity rate, post times and more. Understand audience overlap across a portfolio of brands — yours, competitors, and more. Activate an audience whenever and however. Drive calls to action like new platform follows, newsletter sign-ups, e-commerce and more. Engage with ease to re-market and prompt impactful results. -
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Viewn
Viewn
Our audiences are customers of marketers. Our profiles record customer touchpoints and let you adjust tactics based on the activities of the individual user. Customer insights from behavior and preferences stored within profiles supply marketers with the essentials to craft content that inspires specific groups. Apply key segments to your customer base to go beyond demographics and build persona-based engagement which makes targeting more precise and effective. To really know your customers, create multiple segments by filtering and selecting a demographic. By layering analytics and feedback mechanisms throughout our platform, engagements are scored. Learned and continuous campaign nurturing along the total customer life-cycle. Our AI enables features like auto-segmentation and predictive retention.Starting Price: $999 per month -
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Infegy Atlas
Infegy
Discover, research, and understand audiences, brands and competitors with the most intuitive social listening tool with the only truly unlimited search system. Infegy Atlas offers premier social listening tools and services, helping you understand audiences and consumers like never before. Turn billions of online conversations into actionable consumer insight that can help you with market research, customer persona development, brand research, campaign tracking, competitive intelligence, demographics, industry white space, sentiment analysis, influencers, crisis management and more. Don’t just analyze social data, present it with style.With our reporting platform Infegy Canvas, you can create custom reports with data directly from Infegy’s social listening and intelligence platform. Leverage Canvas for client presentations + full-service reporting, and team meetings to keep everyone up to speed with beautiful reports, no design experience required.Starting Price: $1200.00/month -
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Adelphic
Viant
Using your customer data combined with Viant’s 1st and 3rd party data, Adelphic gives marketers a transparent and holistic view of their audience profiles, to help make more informed media strategy and investments. Onboard and match your customer data against 250 million registered users to forecast, manage, and target new segments in seconds. Define audience segments using known identity attributes such as demographics, purchase history, and web browsing activity, and extend campaign reach with intelligent lookalike modeling. Maintain customer identities with a fully integrated platform that links devices and offline activities to real people so you can seamlessly execute and measure campaigns. With our self-service DSP, advertisers can execute their programmatic media campaigns across all devices, without worrying about data loss or modeling techniques. Unlike most DSPs, Adelphic is powered by first-party data, bringing the precision of people-based targeting. -
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Spiketrap
Spiketrap
Get unparalleled clarity with audience insights, competitive intelligence, and bespoke AI solutions. Engage effectively with contextual advertising, influencer planning, and impact reporting. Visual data analytics tools, competitive intelligence, trending stories, and more. Including gaming ad target segments, available through major DSPs. Tailor-made for your needs, from market research to gaming marketing intel. -
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Permutive
Permutive
Permutive’s revolutionary Audience Activation Platform bridges the gap between publishers and advertisers in an evolving advertising ecosystem. With Permutive, publishers can monetize audience data and advertisers can target with precision, all within a privacy-safe environment. Our publisher data platform comes in two products that help you collect, analyze and activate your data in real time. Because nobody understands your audience better than you. See more users. Scale your segments. Increase your inventory. First-party insights that grow your data-driven ad revenue 4x. Permutive is the data platform designed exclusively for publishers. We built it using edge processing – where computations happen on the device that generates the data, rather than the cloud – for a faster, more scalable and more privacy-conscious platform. -
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People Pattern
People Pattern
Traditional market research is time-consuming, unreliable at scale and prone to bias. People Pattern uses complex data science techniques to extract actionable marketing insights from the ocean of unbiased opinions and data generated by social media users. We refer to this as audience intelligence. While most social marketing tools focus on analyzing conversations about brands, the most valuable insights come from the people behind the conversation. Applying rigorous data science, People Pattern helps marketers understand the PEOPLE behind their brand conversations and move beyond vanity metrics to evermore sophisticated ways of analyzing, targeting and activating high-impact audience segments. -
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campaignViz
VizExplorer
Simplify audience segmentation, campaign creation, and offer management with step-by-step workflows and templates. Analyze and identify the right audience for your promotion, based on a wide range of profile attributes using built-in easy-to-read reports, dashboards, and intuitive visualizations. Combine player data with campaign data to improve your marketing process from analysis to action. Manage monthly campaigns and export offer data into offer management system via push/pull. Execute dozens of innovative campaigns every month, with a multitude of segments. Track in-flight campaign performance and quickly react to under-performing campaigns from a multitude of super graphics and out-of-the box reports. View offer redemption by campaign, segment and individual player. Flexible and efficient ways to segment target players and analyze their behavior using your desired metrics. -
34
ICX Media
ICX Media
Via proprietary and patent pending algorithms. Accurate key demographics include age, gender, location, marital status, ethnicity, income level, general interests, sentiment, affinities, topics, videos viewed, etc. Hot topics, detailed content preferences, genres & sub-genres, popular categories, and sub-categories. Everything you'd want to know: analyze what’s happening now and predict the next BIG thing. Audiences built from Rich Profiles™ make activation a breeze. Our pipeline is super handy when you’re in the process of creating new content, programming a YouTube channel, or working on customer conversion. And because you get to decide how many audiences you wish to profile and eventually activate you can use our audience intelligence to execute research, derive customer insights, and forecast hot trends. -
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Retargetly
Retargetly
Retargetly is the only Data Platform focused on building addressable audience solutions for brands and publishers throughout Latin America. Retargetly isn't an onboarding company or an audience company, we're a Platform. That means that every piece works with each other, to bring you the most value. We have every tool you can think for you to bring in and match your first party data. Retargetly matches your data to some of the most valuable second and third party data sources out there. Our algorithms are fine tuned to extract value out of mountains of data, and to use small seeds to predict and score consumers based on your desired outcome. Use our tools to build your ideal segments, using every data set we have available. You can use our tools yourself, but we also have a team ready to help you every step of the way. -
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Streamforge
Streamforge
Streamforge is a B2B SaaS influencer marketing platform that leverages proprietary AI and billions of data points to help brands instantly discover and connect with the creators their customers trust. Its creator intelligence engine analyzes over 30 million influencer profiles across YouTube, Instagram, TikTok, Twitch, and X to reveal accurate audience demographics alongside engagement rates, content relevance, and performance history. Marketers can filter and segment influencers by reach, interests, engagement, and ROI potential, then launch and manage campaigns through automated workflows that handle outreach, content approvals, and scheduling. Real‑time intent signals and integrated tracking surface conversion data and sentiment analysis, while customizable dashboards and automated reporting provide continuous visibility into campaign impact. Sector‑specific modules deliver tailored insights for industries such as gaming and mobile.Starting Price: $149 per month -
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Hyperplane
Hyperplane
Better audiences from the richness of transaction data. Create nuanced personas and effective marketing campaigns based on financial behaviors and consumer interests. Increase user limits, without worrying about default. Leverage user income estimates that are precise and always up-to-date. The Hyperplane platform enables financial institutions to launch personalized consumer experiences through specialized foundation models (LLMs). Upgrade your feature sets with embeddings for credit, collections, and lookalike modeling. Segment users based on various criteria, enabling you to target specific audience groups for personalized marketing campaigns, content delivery, and user analysis. Segmentation is achieved through facets, which are key attributes or characteristics used to categorize users, Hyperplane offers the capability to enrich user segmentation by employing additional attributes to fine-tune the filtering of responses from certain audience segmentation endpoints. -
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Eyeota
Eyeota
We deliver addressable, privacy-compliant audience data that help marketers reach new customers, enhance marketing analytics, deepen insights, and boost omnichannel campaign performance. Identify, reach, and engage your best customers across digital touchpoints. Unlock the value in your data for business growth. Bolster marketing and advertising strategies with a deeper understanding of audience data, consumer profile segmentation, and omnichannel targeting for vertical and seasonal campaigns. Connect directly with our audience specialists to identify and build the best audience plan for your specific campaign goals. Eyeota is the leading global provider of audiences for insights, personalization, and targeting, removing the barriers caused by data silos and integrating across all verticals, digital channels, and categories. Eyeota fuses online and offline identifiers to create powerful audience-targeting data for B2B and B2C brands to use for marketing and advertising. -
39
Terragon
Terragon Group
Enabling intelligent B2C messaging on mobile, powered by robust consumer insights from “big data”. Terragon Audience Profile (TAP) as our platform UID, provides an added layer of security with complete anonymization and encryption of PII (Personal Information Identifiers). Data-powered marketing SaaS platform, accelerating growth for businesses in Africa. The profiles on the platform are already segmented according to various data sets; demographic, location, transactional, technographic and interests (sports enthusiast, fashion lovers, digital savvy consumers, etc) to guarantee superior campaign performance.Starting Price: $40 /month -
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Anonymised
Anonymised
Anonymised is an ID-less data platform that enables publishers and advertisers to understand, reach, and measure audiences at scale without exposing any personal data. It facilitates audience targeting by allowing access to previously inaccessible audiences while maintaining privacy. It leverages granular audience data and predictive AI for customer discovery, aiding in the identification of new customers. Additionally, Anonymised offers attribution capabilities through cohort-based data to measure post-view conversions. As cookies become obsolete and privacy concerns rise, Anonymised provides a solution that balances performance and compliance. It connects publishers aiming to better monetize their audiences with advertisers seeking enhanced marketing performance. Anonymised's proprietary technology ensures scale, targeting accuracy, and privacy compliance. Publishers can monetize 100% of their audiences by targeting all consented users with cross-publisher audience data. -
41
Tamoco
Tamoco
The complete location solution for advertisers, brands, marketers and agencies. Engage behavioural based segments and measure online and offline activity with location. Using location data Tamoco helps to identify the right audience or segment based on how audiences behave in the real world. Find the right audience based on movement. Tamoco provides relevant, interest-based segments based on how audiences move in known locations. Tamoco's network combines movement data with demographic information to create highly specific audiences which include interests and behaviour. Tamoco's pre-packaged location based audience segments are available in Dv360 and AppNexus. Reach audiences when they are inside a specific venue or POI. Tamoco's sensor-driven technology allows you to identify areas within POIs to create more tailored targeting. We help connect the online and offline. Attribute digital advertising to real-world visits using Tamoco's sensor-driven visit detection. -
42
Nielsen Marketing Cloud
Nielsen
Maximize ROI by understanding how your marketing and advertising reaches and impacts audiences throughout the customer journey. Discover what audiences want and connect them to more of the media, music, sports, and video content they love. Measure the impact of your campaigns on brand objectives. Personalize video content with show and celebrity data. -
43
Vpon
Vpon
A leading big data company utilizing cutting-edge technology on data transformation built to help businesses deliver effective data-driven marketing solutions. Vpon offers high-value data with highly credible security with Wee Global Data Marketplace. Wee Data Platform is a comprehensive data product that enables our clients to make data-driven decisions and accelerate business transformation all in one place. Leverage Wee to collect 1st part of data at scale and store your digital asset. Dive into data exploration and develop an actionable insight for your business. Leverage data to empower your operation with the right audience. Turn data into actionable insights. AppVois helps you to lead ahead in the industry, discover the latest mobile app market trends and dive deep into your target audience’s mind. In AppVois you can see through everything in the app market. Explore new users' preferences for specific apps. -
44
Shopalyst
Shopalyst
Backed by data and machine learning, our marketing platform offers a set of friendly tools to activate cross-platform advertising campaigns that meet people where they are and when they are ready. And seamlessly translate discovery into demand by activating shoppable experiences from these ads. You can learn a lot about your market based on what your shoppers are searching, seeing and buying. Sharpen your paid search campaigns using our keyword recommendations and optimize quality scores using our shoppable landing pages. Find the best audience for your display campaigns and drive sales using our rich media shopping formats. Target using our custom intent audiences, and drive engagement and sales by making your video ads shoppable. Turn scrolls into sales on social media leveraging our data and automation. Personalize ad creative and landing page experiences. -
45
Near Allspark
Near
Allspark gives you instant access to advanced audience curation & marketing capabilities. Use Artificial Intelligence and data from 1.6 billion users to experience the simplicity of complexity. Curate diverse audiences across geographies based on large scale real world data sets such as home/work location, brand affinity, geo-radius and many more. In addition to unique audience insights, visualize your audience to notice trends. Do this in seconds using PlaceMatrix, Near's proprietary repository of building footprints. Activate audiences in marketing platform of your choice. Pre-integrations with TTD, Google Marketing Platform, etc. makes this work seamlessly in real-time. Automate your digital marketing with Jeanie. Spend more time selling and growing your business, and let Jeanie automate most of your brief executions. -
46
Netmera
Netmera
With Netmera, it’s easy to keep track of your customer engagement as well as the behaviors that occur on your website or mobile application retrospectively. Through segmenting and targeting your users in real-time, you can reach them with the most well-fitting message. You can divide your existing and/or potential customer groups into smaller segments that are similar to each other, according to their demographic information, consumption habits, and behavior on your mobile application and website. Netmera allows you to create profiles of your users by combining data from your apps, websites, CRM systems, or any other first-party or third party data. You can filter and target millions of users based on any customer profile attribute (Gender, Name, Occupation, City, Language, etc.) by a click of a button, in seconds. SDKs and open API’s make it easy to create and maintain a complete user profile. -
47
ProHabits
ProHabits
Our innovative Planning module allows ProHabits to capture customers’ objectives, key metrics, initiatives, and activities. We then use these data points to create a digital marketing plan for people activation campaigns and relevant touch point management. The Audience module allows ProHabits to segment employees based on relevant attributes provided by our clients including (but not limited to) demographics, performance, location, and job function. As campaigns evolve, employee data is merged with insights to what employees engage with and why in order increase targeting and relevance. The Analytics module will overlay ProHabits data with employee data and key metrics to provide unique insights customizable to the specific objectives of each customer, initiative, and audience. Our performance management framework is inspired by metrics and KPIs used in digital marketing and social media advertising to communicate how your employees are engaging with ProHabits campaigns and why. -
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Oracle Audience Segmentation
Oracle
Improve campaign performance by using third-party, enriched data to easily build audience segments. Oracle Audience Segmentation includes customer analytics to predict and measure campaign performance. Sort through your customer data without SQL. Drag-and-drop tools make it easy to build segments and include critical information to personalize each message. Segment your marketing initiatives based on aggregated customer values. You can easily filter to find your top 15% of buyers or isolate the least-engaged web visitors. Save time while improving the accuracy of your targeting. Evaluate the size of an audience without waiting hours for a query to complete. Waterfall segmentation allows you to create and prioritize segments within an audience to match customers to goal-oriented, relevant content. This segment data is included when you publish the audience to external systems, such as Responsys Campaign Management. -
49
Quantcast Measure
Quantcast
Quantcast Measure, an audience intelligence solution deployed across 100M+ web and mobile destinations. Gain real-time insight and research into the demographic and psychographic makeup of your audience. Learn how unique audiences engage with your website content. Leverage your unique audience insights to fuel more relevant messaging, ad campaigns, and content. Direct measurement delivers nuanced, real-time insights into your digital properties. Many audience measurement tools, such as Nielsen ratings, rely on panel-based data collection, which can deliver insights months after the fact. Direct measurement delivers real-time insights within minutes. Understanding your audiences as they visit your site has never been easier. Learn what your audience buys, what brands they prefer, what cars they drive, what media they consume outside of your site, and other consumption analytics. Implemented across 100M+ web destinations, we see users multiple times a day.Starting Price: Free -
50
TerragonPrime
Terragon
Data-powered marketing SaaS platform, accelerating growth for businesses in Africa. The profiles on the platform are already segmented according to various data sets; demographic, location, transactional, technographic, and interests (sports enthusiasts, fashion lovers, digital savvy consumers, etc) to guarantee superior campaign performance. Businesses can also create custom audiences based on available criteria (age, gender, location, interest, etc) from the millions of profiles available on the platform, to suit their business type or campaign objective. The ability to target and reach consumers directly on mobile, irrespective of device type and internet availability (ie online or offline) guarantees a much higher chance of a conversion. Know and understand your customers even better through enrichment from various data sources available on the platform; in order to identify ideal customers and optimize marketing strategies to acquire similar consumers more efficiently.Starting Price: $40 per month
