AI Brand Tracking

Gumshoe AI is a platform designed to help brands monitor and enhance their presence in AI-generated search results across leading models like ChatGPT, Google Gemini, Claude, and Perplexity. It offers features such as Brand Visibility, allowing users to learn how often their brand is mentioned across relevant topics in AI search; Competitive Rank, to see how they stack up against competitors across topics and models; Persona Visibility, to assess performance across different buyer personas; Topic Visibility, to evaluate performance across a broad set of topic areas; Model Visibility, to understand which models mention their brand the most; and Cited Sources, to view top cited sources by AI models, informing content strategy. Gumshoe's platform generates thousands of conversations with AI models, enabling marketers to see exactly how their brands are presented and what sources are cited, compare their standing against competitors, and track their "share of LLM".

GEO Metrics (formerly LLMO Metrics) is a platform designed to track, analyze, and optimize your brand's presence in AI-generated responses across platforms like ChatGPT, Gemini, Copilot, AI Overviews, DeepSeek, Claude, and Perplexity. Recognizing that AI is becoming the new search engine, GEO Metrics helps businesses ensure they are mentioned accurately and favorably in AI-driven queries. It offers features such as Generative Engine Optimization, which allows users to see where their brand ranks for key queries compared to competitors, with historical tracking. It also provides Answer Correction & Validation to ensure AIs provide accurate responses about your business by tracking deviations from the ground truth answers you provide. Additionally, GEO Metrics enables monitoring of how AIs rank your brand and competitors, offering insights into which web pages are used as sources for AI responses.