TrueTargeting

TrueTargeting

Infillion
+
+

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About

The complete location solution for advertisers, brands, marketers and agencies. Engage behavioural based segments and measure online and offline activity with location. Using location data Tamoco helps to identify the right audience or segment based on how audiences behave in the real world. Find the right audience based on movement. Tamoco provides relevant, interest-based segments based on how audiences move in known locations. Tamoco's network combines movement data with demographic information to create highly specific audiences which include interests and behaviour. Tamoco's pre-packaged location based audience segments are available in Dv360 and AppNexus. Reach audiences when they are inside a specific venue or POI. Tamoco's sensor-driven technology allows you to identify areas within POIs to create more tailored targeting. We help connect the online and offline. Attribute digital advertising to real-world visits using Tamoco's sensor-driven visit detection.

About

TrueTargeting is Infillion’s audience targeting platform that enables advertisers to reach people-based, cookieless audiences using unique data sets or their own. It offers over 275 pre-built segments based on interests, buying intent, visitation, survey responses, and brand affinity, as well as custom audience-building functionality. Advertisers can onboard data from existing customer assets, such as CRM, CDP, email, and loyalty lists, and point-of-sale data, to create unique segments and expand scale within 5–10 days. TrueTargeting scales instantly with XGraph to reach people on every device they use (over 865 million in the U.S. alone). Audience types include intent-based (recent visits indicating in-market behavior), interest-based (visits to specific categories of locations in the past three to six months), predictive visit (likelihood to visit a place within the next 30 days), and survey-based (responses indicating category affiliation).

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Advertisers, brands, marketers and agencies looking for a location solution for their marketing needs

Audience

Marketers seeking a solution to deliver personalized, cross-device campaigns by leveraging advanced audience segmentation and location-based insights

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Tamoco
United Kingdom
www.tamoco.com/solutions-advertising-marketing/

Company Information

Infillion
Founded: 2008
United States
infillion.com/data/truetargeting/

Alternatives

Alternatives

TrueTargeting

TrueTargeting

Infillion
BridgeLogic

BridgeLogic

BridgeLogic WiFi

Categories

Categories

Integrations

DoubleVerify
Experian Connect
Facebook
Google Cloud Platform
Infillion XGraph
Instagram
LiveRamp
Oracle BlueKai
Pinterest
Semasio
Snapchat
TransUnion Digital Business Profile
TransUnion TruVision
YouTube

Integrations

DoubleVerify
Experian Connect
Facebook
Google Cloud Platform
Infillion XGraph
Instagram
LiveRamp
Oracle BlueKai
Pinterest
Semasio
Snapchat
TransUnion Digital Business Profile
TransUnion TruVision
YouTube
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