Optivos

Optivos

Heliosz.AI
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About

Marketing teams today spend budgets across a growing number of channels — paid social, search, programmatic, affiliate, offline — but rarely have a single, clear view of which channel is actually driving ROI. Data sits fragmented across platforms, spend and performance live in disconnected dashboards, and budget decisions end up based on gut feel or last quarter's habits rather than evidence. Optivos is Heliosz.AI's flagship unified commercial intelligence platform, built to close that gap. It brings channel-level spend and performance data into one place, applies marketing mix modeling and data standardization to make the numbers comparable across channels, and turns that unified view into action: it surfaces which channels are actually delivering ROI, recommends how budget should be redistributed across channels, and identifies the best-performing channel to prioritize for the next campaign.

About

WorkMagic helps omnichannel brands measure the true impact of their marketing by combining incrementality testing, multi-touch attribution, and MMM into one unified platform. Its automated geo-based incrementality tests reveal what spend actually drives incremental sales across DTC, Amazon, retail, and wholesale. Instead of relying on guesswork or over-attribution from ad platforms, WorkMagic calibrates attribution models using real experimental results for maximum accuracy. Brands get a clearer view of performance, smarter budget allocation, and higher iROAS. Onboarding takes minutes, thanks to seamless integrations with Shopify, marketing channels, and marketplaces. With WorkMagic, teams finally understand what truly works—and what doesn’t—and can scale efficiently with confidence.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

FMCG, CPG, Retail, Fashion, Sports Industries. Marketing Professionals, VP's of marketing, Media optimization strategist, Marketing strategist

Audience

WorkMagic is built for omnichannel DTC and retail brands that need accurate, incrementality-driven measurement to optimize marketing spend and scale profitably

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Not Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

No images available

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Heliosz.AI
Founded: 2019
United States
www.heliosz.ai

Company Information

WorkMagic
Founded: 2023
United States
www.workmagic.io

Alternatives

Alternatives

AudienceReport

AudienceReport

AudienceProject
LeadsRx Attribution

LeadsRx Attribution

LeadsRx, Inc.

Categories

Categories

Integrations

Facebook Not Supported
Instagram Not Supported
LinkedIn Not Supported
Shopify Not Supported
TikTok Not Supported
X (Twitter) Not Supported
YouTube Not Supported

Integrations

Facebook Supported
Instagram Supported
LinkedIn Supported
Shopify Supported
TikTok Supported
X (Twitter) Supported
YouTube Supported
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