LiveRamp Clean RoomLiveRamp
|
||||||
Related Products
|
||||||
About
LiftLab is a marketing analytics platform built to optimize media spend and maximize return on advertising investment through data-driven measurement, modeling, and experimentation. At its core is the “LiftLab Trust Engine,” which unifies econometric modeling (an agile Marketing Mix Model, or MMM) with real-world media experiments, such as geo-testing, to deliver transparent, unbiased insights into how each dollar spent on marketing contributes to revenue, both in the short term (performance) and long term (brand uplift and effectiveness). Users connect their sales, ad spend, post-purchase surveys, brand-lift studies, and attribution signals (both online and offline revenue), allowing LiftLab to measure incrementality, isolating the true impact of media spend, while eliminating reliance on last-click attribution or walled-garden platform analytics.
|
About
Third-party cookies are crumbling, data privacy laws and consumer opt-outs are spreading, and the customer insights you need are siloed inside walled gardens and other channels. Meet the LiveRamp Clean Room, powered by Habu. Improve your ROAS by integrating, analyzing, and activating data across platforms. Gain a holistic view of performance data across all advertising channels, walled gardens, CTV providers, and social platforms, to drive strategic decisions with a complete dataset. Drive privacy-centric data collaboration across the ever-growing LiveRamp global ecosystem, unlocking new opportunities while propelling campaigns forward. Accelerate time to value with a tailored user experience for business users via prebuilt templates and gen AI, while offering advanced analytic capabilities for more technical users. Optimize spend with full visibility into walled gardens, channels, and clouds.
|
|||||
Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
|
Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
|
|||||
Audience
B2C brands, ecommerce companies, and growth-oriented marketing teams in need of a tool to allocate ad budgets, forecast revenue, and optimize marketing investment for growth and profitability
|
Audience
Enterprises in search of a solution to measure campaigns across clouds
|
|||||
Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
Supported
|
Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
|
|||||
API
Offers API
Not Supported
|
API
Offers API
Not Supported
|
|||||
Screenshots and Videos |
Screenshots and Videos |
|||||
Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
|
Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
|
|||||
Reviews/
|
Reviews/
|
|||||
Training
Documentation
Supported
Webinars
Supported
Live Online
Supported
In Person
Not Supported
|
Training
Documentation
Supported
Webinars
Supported
Live Online
Supported
In Person
Not Supported
|
|||||
Company InformationLiftLab
Founded: 2018
United States
liftlab.com
|
Company InformationLiveRamp
Founded: 2011
United States
liveramp.com/solutions/clean-rooms/
|
|||||
Alternatives |
Alternatives |
|||||
|
|
||||||
|
|
|
|||||
|
|
||||||
Categories |
Categories |
|||||
Integrations
Amazon Web Services (AWS)
Not Supported
Google Cloud Platform
Not Supported
Habu
Not Supported
LiveRamp
Not Supported
LiveRamp Safe Haven
Not Supported
Snowflake
Not Supported
|
Integrations
Amazon Web Services (AWS)
Supported
Google Cloud Platform
Supported
Habu
Supported
LiveRamp
Supported
LiveRamp Safe Haven
Supported
Snowflake
Supported
|
|||||
|
|
|