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About

We level the playing field for e-commerce brands. Our AI works like a team of expert marketers who know your customers, fighting 24/7 to build your brand and grow your sales. Build a brand customers love, turn more visitors into customers, and grow customer loyalty with AdRoll’s growth marketing platform. Join over 37,000 bustling brands growing with AdRoll. Find more people who’ll fall in love with your brand. Our advanced audience targeting works together with our proprietary AI to create awareness and drive high-quality new site traffic. Inspire action across ads, email, and your online store. Unite what you know about your customers with our over 1.2 billion shopper profiles to surface items they’ll love—and buy. Go beyond customer acquisition, and use your customer relationships to drive growth. Increase loyalty—and lifetime value (LTV)—with relevant, personalized cross-channel experiences.

About

Celtra is redefining digital advertising by making it faster, smarter, and more effective. Our software solutions automate creative production, optimize performance with AI-driven insights, and simplify media activation. Marketers can personalize ads at scale, adapt them for any channel, and leverage real-time data to drive better results. Top brands like Spotify, Adidas, Unilever, Hearst, and Bloomberg trust Celtra to boost engagement, streamline workflows, and maximize ad impact.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Companies that need an effective ad management solution

Audience

Leading brands, media publishers creative agencies, ad networks

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 4.7 / 5
ease 4.3 / 5
features 4.3 / 5
design 4.5 / 5
support 4.8 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Pros & Cons from Real Users

Pros

  • Adroll lets us create online ad campaigns completely from scratch, or we can easily use the information from all the campaigns we have run to know exactly which type of audience to apply to. With Adroll we can segment our ads depending on the different results that are shown.
  • Adroll has seemed to us an application with very useful tools in terms of marketing, sales increase and recognition. It allows us an option that integrates a list of the social networks that currently have the best valuation to exercise our marketing strategies. But undoubtedly, the best tool it gives us is the creation of ads that can be published in the best digital pages associated with the application such as ESPN.
  • All statistics displayed within the Adroll platform are entirely live, so it is not difficult to review the data of everything that happens in the development of our marketing campaigns, and we can perform them on different pages, depending on the plan chosen, so the scope may vary.
  • The ad campaigns that we can bring up with Adroll have an almost inimitable breadth. The service has made us specialize in the structural setup and scheduling of ads on the web, and we can freely apply retargeting schedules to launch new campaigns to attract old customers.
  • We use AdRoll primarily for remarketing and it's a charm to use it. It's easy to use, has a great UI, is budget-friendly and offers remarketing capabilities across both web and social media.

Cons

  • Adroll's platform does not track the marketing operations we have done in other services, so when you start using it you should keep in mind that you do not have a solid enough base to start with marketing operations from scratch. Adroll is very expensive if you are going to publish on certain websites.
  • In the specifications of the application, it is detailed that it can also perform business collaboration functions. However, we do not find options that allow us, for example, to create a task organization system to manage our advertising strategies or an internal chat to maintain effective communication with them.
  • Adroll does not provide multi-channel marketing tools to improve communications with our users. That is, it is limited to only launching campaigns, without showing results on engagement analytics, and does not provide enough default templates so that we don't have to model each campaign without a base.
  • It's confusing that Adroll still fully exists when their core group decided to change their name in 2019 to Nextroll, but at least they still offer the same features on a general level within their online marketing tools. The developer api that Adroll offers doesn't make it easy for us to expand our system to work with apps.
  • For contextual targeting, there could have been more audience filter options, but I don't really mind at that price.

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Supported

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Not Supported

Company Information

AdRoll
Founded: 2006
United States
www.adroll.com

Company Information

Celtra
Founded: 2006
United States, Slovenia
www.celtra.com

Alternatives

Alternatives

CHILI GraFx

CHILI GraFx

CHILI publish

Categories

Categories

Marketing Automation Features

A/B Testing Supported
Analytics / ROI Tracking Not Supported
Artificial Intelligence Not Supported
Content / Blogging Platform Supported
Customizable CTAs Supported
Drip Campaigns Supported
Dynamic Content Supported
Landing Pages / Web Forms Not Supported
Lead Scoring Not Supported
Sales Intelligence Supported
Search Marketing Not Supported
Segmentation Supported
Social Marketing Supported
Website Visitor Tracking Supported

Retargeting Features

A/B Testing Supported
Audience Targeting Supported
Behavioral Targeting Supported
Conversion Tracking Supported
Geo Targeting Supported
Mobile Retargeting Supported
Personalization Supported
Recommendation Engine Supported
Social Media Retargeting Supported

Advertising Agency Features

Campaign Management Supported
Collaboration Supported
Document Management Not Supported
File Sharing Not Supported
Project Management Supported
Task Management Not Supported
Time Tracking Not Supported

Content Collaboration Features

Client Portal Not Supported
Cloud Storage Not Supported
Digital Asset Management Not Supported
Document Creation / Editing Not Supported
Document Management Not Supported
Electronic Signature Not Supported
Feedback Management Not Supported
File Sharing Not Supported
Messaging / Discussion Not Supported
Real-Time / Interactive Editing Not Supported
Roles / Permissions Not Supported
Search Not Supported
Version Control Not Supported
Video / Image Editing Not Supported
Workflow / Approval Process Supported

Creative Management Features

Billing & Invoicing Not Supported
Client Management Not Supported
Collaboration Supported
File Sharing Not Supported
Project Management Not Supported
Task Management Not Supported
Time Tracking Not Supported

Digital Asset Management Features

Asset Categorization Not Supported
Asset Library Supported
Asset Sharing Supported
Brand Control Supported
Customizable Branding Not Supported
File Conversion Not Supported
Metadata Management Not Supported
Mobile App Not Supported
Reporting/Analytics Supported
Search Within Document Not Supported
Search/Filter Not Supported
Version Control Not Supported
Watermarking Not Supported
Workflow Management Supported

Publishing and Subscriptions Features

Advertising Management Supported
Books Not Supported
Campaign Management Supported
Catalogs Not Supported
Circulation Management Not Supported
Content Management Supported
Layout & Design Supported
Magazines Not Supported
Newsletters Not Supported
Newspapers Not Supported

Integrations

Supermetrics Supported
Adilo Supported
Adobe Marketo Engage Supported
Adobe Workfront Not Supported
BigCommerce Supported
Chartio Supported
CourseGenius Supported
Display Ad Generator Supported
Electrik.Ai Supported
Google Ad Manager Not Supported
Hu-manity.co Privacy Experience Supported
Kizen Supported
Oracle Moat Not Supported
PayPal Supported
Pipedream Supported
Qlik Application Automation Supported
Roku Advertising Not Supported
Segment Supported
Stackla Supported
TargetBay Supported

Integrations

Supermetrics Supported
Adilo Not Supported
Adobe Marketo Engage Not Supported
Adobe Workfront Supported
BigCommerce Not Supported
Chartio Not Supported
CourseGenius Not Supported
Display Ad Generator Not Supported
Electrik.Ai Not Supported
Google Ad Manager Supported
Hu-manity.co Privacy Experience Not Supported
Kizen Not Supported
Oracle Moat Supported
PayPal Not Supported
Pipedream Not Supported
Qlik Application Automation Not Supported
Roku Advertising Supported
Segment Not Supported
Stackla Not Supported
TargetBay Not Supported
Claim AdRoll and update features and information
Claim AdRoll and update features and information
Claim Celtra and update features and information
Claim Celtra and update features and information