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LADDER

Fitness, Workouts, Coaching

LADDER makes $6.9M MRR. See 68 organic TikTok and Instagram creatives with 20.3M views from 10 creators: hooks, formats and sounds that drive installs.

  • MRR: $6.9M (estimate)
  • Likely range: $2.7M to $22.8M
  • Organic views: 20.3M
  • Creatives: 68
  • Creators: 10
  • Genre: Health & Fitness, Lifestyle
  • App Store rating: 5.0 from 202K ratings
  • Developer: Ladder Technologies, Inc.

Latest organic creatives

  • @morganfromladder: 28.3K views — I don’t wear backless tops cus I don’t like my back...
  • @morganfromladder: 318 views — hot take: moms use a scarcity mindset to avoid meeting their full fitness potential
  • @grace.ladder: 671 views — what happened to you after high school?
  • @morganfromladder: 18.6K views — “Moms always gain weight”
  • @morganfromladder: 290 views — Tips for staying consistent as a freaking busy mom...
  • @grace.ladder: 11.7K views — "good luck getting in shape as a teacher."

About LADDER

Try Ladder COMPLETELY FREE for 7 days. NO PAYMENT collected during trial. LADDER IS THE #1 APP FOR STRENGTH TRAINING Apple's 2025 App of the Year Finalist Apple's Editors Choice Award Women's Health 2026 Best Overall CNET 2026 Best Strength Training App Ladder gives you a structured, coach-built workout plan for every day — new each week, easy to follow, and designed for home or gym. No more guesswork, no more showing up not knowing what to do. A NEW WORKOUT PLAN EVERY DAY — Structured progressive overload programs created by expert coaches, matched to your goals. BUILT FOR STRENGTH TRAINING — In-ear coaching, video demonstrations and a built-in timer. TRAIN ON YOUR SCHEDULE — Workouts that fit your life and can be done from anywhere. TRACK YOUR PROGRESS — Use the Ladder Journal to visualize your rep and weight progress over time. WORKOUT STYLES INCLUDE: Yoga Strength Pilates Strength Training Interval Strength Training Push Pull Training Kettlebell Strength Workouts HIIT (High Intensity Interval Training) Bodybuilding Bodyweight Workouts Explosive Power Strength & Conditioning Functional Fitness Endurance Strength PROGRAMS & COACHES: ALIGN (Sasha Hanway) — Power Vinyasa meets…

LADDER on the App Store