About PassKit
From Passbook to Powering Mobile Wallets at Global Scale
Designed for Scale, Built on Trust
A platform shaped by over a decade of experience operating secure, reliable mobile wallet programs worldwide.
Founded in 2012 at the launch of Apple Passbook, PassKit has grown into a trusted mobile wallet infrastructure platform used by enterprises and fast-growing businesses worldwide.
Today, PassKit powers hundreds of millions of mobile wallet passes across Apple Wallet and Google Wallet, enabling organizations to create, manage, and automate secure customer engagement programs in 160+ countries.
As mobile wallets have evolved from novelty to core customer infrastructure, PassKit has evolved with them — providing an operating layer that sits between business systems and wallet platforms, delivering control, scale, and reliability without replacing underlying operating systems.
What We Do
PassKit enables organizations to replace physical cards, paper tickets, and fragmented digital solutions with unified mobile wallet programs.
Our platform supports a wide range of use cases, including:
- Loyalty and rewards
- Ticketing and access
- Memberships and credentials
- Offers and promotions
Built with security, scalability, and compliance in mind, PassKit allows teams to launch quickly while operating confidently in production environments.
How We Work
PassKit is designed for real-world enterprise deployment.
- Cloud-based, API-first architecture
- High-volume issuance and real-time updates
- Transparent, usage-based pricing
- No long-term contracts or vendor lock-in
Our globally distributed team brings deep experience across enterprise software, finance, compliance, and customer operations — ensuring technical excellence, operational discipline, and long-term reliability.
2012
founded
Globally
distributed workforce
750 million+
passes
160+
countries
Trusted Worldwide
Helping the very best businesses connect with their customers.
Want the same for your business?
View SolutionsLeadership
Paul Tomes
Co-founder & CEO
BEng, MBA | 30+ years leading global business and e-commerce; including Ford, HSBC.com & Credit Suisse.
Nick Murray
Co-founder & CTO
FCCA, CFA | 30+ years accounting, audit, consulting & coding; G.E., Vodafone, PWC, HSBC, Deutsche Bank.
Daniel Allen
Director of Customer Success
20+ years leading customer support services for software companies.
Jesse Langford
Director of Engineering
BSc, BA | 10+ years designing, implementing and maintaining multiple web applications and system integrations.
Our Culture
Commitment-Driven, Customer-Focused, and Built for Long-Term Trust
At PassKit, our culture is shaped by the responsibilities that come with operating a platform customers depend on, combined with the energy and curiosity required to keep pushing mobile wallet engagement forward.
Our day-to-day behaviors reflect the company objectives and strategic commitments that guide how PassKit is built, operated, and evolved over time.
Trust as a Shared Responsibility
Security, privacy, and data integrity are foundational to how we work. Every team member understands their role in protecting customer data and maintaining the trust placed in us.
Reliability with Momentum
We move quickly, but always with intent and discipline. Our teams balance speed with discipline — ensuring the platform remains available, resilient, and dependable as customers grow and scale.
Innovation That Strengthens the Platform
We are passionate about emerging technologies and better ways of working. Innovation at PassKit is purposeful: ideas are explored, tested, and delivered in ways that enhance stability, security, and long-term value.
Ownership, Autonomy, and Care
PassKiteers are trusted with responsibility and empowered to take ownership of their work. We support flexible ways of working that encourage creativity, focus, and sustainable performance.
Partnership and Shared Success
We work closely with customers as partners — many of whom are fast-moving businesses themselves. Their success is our success, and their feedback directly shapes how the platform evolves.
PassKit Pride
We're proud of what we've built since the early days of Passbook — and even more proud that we’re still here, still improving, and still deeply invested in helping customers succeed with mobile wallet passes for the long term.
Our culture reinforces the company objectives and strategic commitments that underpin PassKit’s security, reliability, innovation, and customer success.