Get 10% off your Ulta haul when you shop online and pickup in-store or curbside

Sure, 10% might not seem like a lot, but trust us, those savings add up.
By Tabitha Britt  on 
All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Mashable may earn an affiliate commission.
The Ulta Beauty logo. The word "ULTA" is written in bold orange letters above the word "BEAUTY" in smaller orange letters. An orange swoosh underlines the text.
✨ Get ready to treat yourself! Credit: Mashable Photo Composite / Ulta

SAVE 10%: As of Jan. 27, you can get 10% off your Ulta haul when you buy online and pick it up in-store or at the curbside. Use the code WINTER10.


If you’re planning on going to Ulta this week, you might want to do your shopping online and take advantage of the retailer's curbside or in-store pickup options to save some money.

Now through Feb. 1, Ulta Beauty is offering anyone who shops online and chooses to pick up their order in-store or curbside a 10% discount on their entire purchase. All you have to do is use the code WINTER10.

Unfortunately, this promo code isn’t valid on Chanel or Dyson products, and you can’t use it on clearance or any of Ulta’s special sale items (e.g., 5 for $5, 5 for $10, Beauty Steals). But think of it this way: By shopping online and picking up in-store, you're less likely to get distracted by all the shiny things and overspend. That 10% off is basically your reward for sticking to your budget.

If you’d rather not pick up your order in person, Ulta also offers 10% off to new text alert members. Just text ULTA to 95637 and get your discount code delivered straight to your phone. You'll also get alerts on special promotions, store events, and new product launches.

Mashable Deals
Want more hand-picked deals from our shopping experts?
Sign up for the Mashable Deals newsletter.
By clicking Sign Me Up, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up!

Sure, 10% might not seem like a lot, but trust us, those savings add up — especially when you're stocking up on all your faves.

Topics Beauty

Mashable Image
Tabitha Britt
Freelance Writer

Tabitha Britt is a freelance writer, editor, SEO & content strategist. Aside from writing for Mashable, Tabitha is also the founding editor-in-chief of DO YOU ENDO — a digital magazine by individuals with endometriosis, for individuals with endometriosis. She has a Master's degree in Creative Publishing and Critical Journalism from The New School of Social Research and is a grad of Sextech School. You can find more of her work in various online pubs, including National Geographic, Insider, Kinkly, and others.


Recommended For You
Amazon launches Shein competitor 'Haul' — everything will cost less than $20
Haul promo image with UI displayed on two phones

Beware of scams when opening your own ecommerce store
A miniature shopping cart sits on a keyboard.

Save up to 70% on new markdowns during Kohl's Ultimate Clearance Event
Three items on sale at Kohl's: a black Amazon tablet, a yellow Fitbit, and a black JBL speaker.


Beats headphones and earbuds are up to 50% off, shop at Amazon
A pair of Beats Studio Buds on a desk.

Trending on Mashable
NYT Connections hints today: Clues, answers for February 6, 2025
A phone displaying the New York Times game 'Connections.'

NYT Connections hints today: Clues, answers for February 7, 2025
A phone displaying the New York Times game 'Connections.'

Wordle today: Answer, hints for February 6, 2025
a phone displaying Wordle

Wordle today: Answer, hints for February 7, 2025
a phone displaying Wordle

NYT Strands hints, answers for February 6
A game being played on a smartphone.
The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!