The 4 coolest EVs and car tech we saw at CES 2025

From Honda to BMW, here's what wowed us on the show floor.
By Chance Townsend  on 
an image of honda's EV prototype from CES

CES 2025 is wrapping up, and as always, the show delivered a bold vision of what’s next in automotive tech. This year, the spotlight was on reimagining mobility — whether through modular flying vehicles or next-gen holographic displays. EVs and concept cars didn’t just push boundaries; they challenged us to rethink safety and how we interact with the cars of tomorrow.

After plenty of hands-on time with the latest vehicles and concept car tech, here are our top four picks (in no particular order).

AFEELA 1 Origin and Signature

A close-up view of the front of an AFEELA electric car on display, showcasing its sleek aerodynamic design, illuminated headlights, and a high-tech aesthetic. The reflective surface highlights ambient lighting, while a group of attendees observes the vehicle in the background at an exhibition.
Credit: Mashable / Chance Townsend

One of the big highlights of CES was Sony-Honda’s highly anticipated AFEELA 1 EV. We finally got the scoop on its price, pre-order details, and even a hands-on walkthrough of its futuristic user experience.

But don’t rush to order one just yet. Sony Honda Mobility Group revealed two key details: 1) Pre-orders are currently exclusive to California residents, and 2) the AFEELA 1 starts at $89,900 — or $102,900 for the Signature model. That’s a steep price, especially when Chinese competitors such as Xpeng are producing EVs priced at a little over $16,000 — a cost over 6 times less than the AFEELA 1’s starting price.

Then again, there aren't any PS5 controllers or deodorized seats with those.

XPENG Aero HT Land Aircraft Carrier

A futuristic flying vehicle displayed in an exhibition setting, featuring a cockpit with two seats, quadcopter-style rotors, and landing gear.
Credit: Jesse Orrall / CNET

Speaking of Xpeng, the Chinese-based company showed off its "Land Aircraft Carrier" — a bold step into the future of personal transportation and flying. This modular marvel combines a massive, six-wheeled electric vehicle with a stowed two-seater electric vertical take-off and landing (eVTOL) vehicle for recreational escapes.

Mashable Light Speed
Want more out-of-this world tech, space and science stories?
Sign up for Mashable's weekly Light Speed newsletter.
By clicking Sign Me Up, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up!

It isn't a "flying car" in the strictest sense, but the synergy between the road-ready "Mothership" and the airborne craft is compelling. With minimal controls and automated systems, Xpeng simplifies flying. While practical adoption may be years away, this $300,000 vision of freedom captivates with its ambition, offering a glimpse of a world where highways lead seamlessly to the skies.

Honda 0 Saloon and SUV prototypes

A sleek white concept car with a futuristic design, sharp lines, and unique wheel patterns displayed on a platform against a gradient purple and pink background, suggesting an unveiling or showcase event.
Looks super cool, doesn't it? Credit: Mashable / Chance Townsend

Honda’s 0 Prototype EV series continues to grab attention, especially the Saloon trim—a curious blend of Lamborghini flair and retro '80s dad-van vibes. Both the Saloon and SUV debuted at CES last year, but this time, Honda dropped more details: a 2026 release date and Level 3 autonomous driving.

That's a big promise, as it allows the vehicle to handle most driving tasks under specific conditions. It's also a leap ahead of the Level 2+ capabilities of the Sony-Honda AFEELA collab. While these features won’t be U.S.-ready at launch, it’s a bold step toward the software-defined mobility era Honda is eager to lead.

Hyundai Mobis' holographic windshield display

A futuristic in-car augmented reality display showing a virtual cityscape overlay with driving data such as speed (73 mph), battery percentage (22%), and eco mode.
It's a lot clearer in person. Credit: Emmett Smith / Mashable

Hyundai Mobis kind of stole the show at CES 2025 with the debut of the world’s first full-windshield holographic display, seamlessly integrated into Kia’s EV9.

This revolutionary tech uses three projectors in the car to transform the windshield into a transparent screen, projecting navigation, driving data, and media directly onto the glass without physical displays. Developed with optical technology company ZEISS, the display uses advanced light diffraction for crystal-clear visuals, even in bright conditions.

While still in pre-development, Hyundai Mobis aims for a 2027 launch. However, it's currently unclear whether that'll just be for Hyundai-Kia cars, or if other manufacturers might also benefit from this tech in the future.

Mashable is on the ground live at CES 2025! We’re covering all the wildest and most important developments this week, so please keep checking back in with us. Want to submit a product you represent for our teams’ consideration as we identify the Best of CES? Here’s more info on how to do it.

Headshot of a Black man
Chance Townsend
Assistant Editor, General Assignments

Currently residing in Chicago, Illinois, Chance Townsend is the General Assignments Editor at Mashable covering tech, video games, dating apps, digital culture, and whatever else comes his way. He has a Master's in Journalism from the University of North Texas and is a proud orange cat father. His writing has also appeared in PC Mag and Mother Jones.

In his free time, he cooks, loves to sleep, and finds great enjoyment in Detroit sports.


Recommended For You
CES 2025: 5 car trends we expect to see
Attendees walk through the Consumer Electronics Show

CES 2025 live updates: Here's what we know, from Nvidia to a 'flying car'
Mashable CES 2025 preview

Check out the best projectors from CES 2025 — and see which you can shop now
The new LG 3-in-1 projector in a living room


The best AI laptops we saw at CES 2025
the asus zenbook a14 at ces 2025

More in Tech
How to manage quarterly taxes as a solopreneur
person doing their taxes on the floor


Trump wants a TikTok deal, but China still might let it die
Donald Trump and TikTok logo



Trending on Mashable
NYT Connections hints today: Clues, answers for February 6, 2025
A phone displaying the New York Times game 'Connections.'

Wordle today: Answer, hints for February 6, 2025
a phone displaying Wordle

NYT Strands hints, answers for February 6
A game being played on a smartphone.

NYT Connections hints today: Clues, answers for February 7, 2025
A phone displaying the New York Times game 'Connections.'

How to watch Golden State Warriors vs. Los Angeles Lakers online
By Trisha Easto
Basketball going through hoop
The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!