Trinity Brand Group
A global, independent agency, positioning brands for brilliance.
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Founders All Day IPA
Founders All Day IPA
VDC Courage & Conviction Single Malt Whisky
VDC Courage & Conviction Single Malt Whisky
The US whiskey market was hot, but a vast difference existed between the high tradition of old-country Scotch single malts and the personality-driven blends of US whiskey brands. Virginia Distiller…
PurposeBuilt Brands
PurposeBuilt Brands
With its new name “PurposeBuilt Brands,” the leading household and commercial cleaning products manufacturer Weiman Products, LLC was evolving its business to be in line with its new – more sustain…
Jack Link's WILD
Jack Link's WILD
With consumer focus on high protein snacks, the meat snacks category is going – and growing – strong. And the highest growth segment in the US within the category is the $1.8bn Meat Sticks market, …
Founders Mortal Bloom
Founders Mortal Bloom
Beloved craft brewery Founders Brewing Co. has a rich portfolio of offerings for almost every craft lover. But new Gen Z consumers coming of age are seeking meaning, values and aesthetics in the br…
Matorka
Matorka
Matorka, an Icelandic Arctic char fishery, is the most sustainable fish farming company in the world. They provide responsibly raised, extraordinary quality Arctic char using some of the world’s mo…
Skellig Six18
Skellig Six18
Skellig Distillery exists in one of the most beautiful places on earth – on the extreme west coast of Ireland sometimes referred to as ‘the edge of the world’ for its dramatic and sometimes brutal …
Davey Award Winners 2024
VDC Single & Double Cask
VDC Single & Double Cask
Virginia Distillery Company, a titan in American Single Malt Whisky for whom Trinity had developed its Courage and Conviction brand, had been innovating with its liquids. They asked Trinity to exte…
Yamasa USA
Yamasa USA
Yamasa, a 400-year-old shoyu (Japanese soy sauce) brand, was looking to launch nationally with consumers in the US and expand the business to a range of Asian sauces. They’d built their US brewery …
Dublin Mercantile Blending Co
Dublin Mercantile Blending Co
Dublin Mercantile Blending Co. Irish Whiskey was created to re-ignite the great tradition and innovation of late 1800s Irish whiskey blenders. The turn of the century in Ireland was a time when fre…
Killarney
Killarney
Trinity Brand Group was tasked by Fáilte Ireland, the country’s National Tourism Development Authority, to develop a destination brand for the extraordinary town of Killarney, located in the southw…
SkelligSIX18
SkelligSIX18
Skellig Distillery exists in one of the most beautiful places on earth – on the extreme west coast of Ireland sometimes referred to as ‘the edge of the world’ for its dramatic and sometimes brutal …
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