arena

A new chapter begins on the road to LA28! 🏊 We’re proud to extend our partnership with USA Swimming through 2028, joining forces with one of the world’s leading swimming communities. 🌍 From Italy to Australia, Hungary, the Netherlands, Sweden and beyond, arena has always believed in supporting the federations, athletes and communities that drive our sport forward. Strengthening our partnership with USA Swimming marks an important milestone in our journey to inspire swimmers at every level - from local clubs to the world’s biggest stages. For more than 50 years, we have been driven to help swimmers achieve their highest potential through innovation, performance and collaboration. Together with USA Swimming, we look forward to supporting athletes, coaches and clubs as we continue to shape the future of swimming - powered by passion, progress and a shared vision for the sport. 🌊 #PlanetWater

Learning by doing. Growing together. The strongest learning happens when classrooms meet real business challenges. We were pleased to welcome students from IIS Filelfo di Tolentino 🎓 to our headquarters as part of an integrated PCTO project (the Italian high school work-study initiative), developed in collaboration with local partners. During their week with us, the students tackled a real business case focused on one of the challenges companies face every season: managing end-of-season inventory while protecting a premium brand's positioning. Working in teams, they met colleagues from different departments, analysed the challenge using a SWOT framework, and presented their proposals with confidence, creativity and professionalism. 💡 Initiatives like this remind us that investing in young people means investing in our future. By connecting local schools and businesses, we can create meaningful learning experiences that help students build skills, curiosity and confidence before entering the workplace. 🤝 A big thank you to Simonelli Group, Gi Group, and all our colleagues who shared their time, expertise, and enthusiasm to make this experience possible. 🙌 #PlanetWater

As the proud official sponsor of the Italian Swimming Federation, we were excited to be center stage at the Sette Colli Trophy in Rome - the oldest annual international swim meet in the world. 🇮🇹 Our elite team of athletes dominated the pool, rewriting history and delivering a masterclass in pure talent: 🏊♂️ - 🇺🇸 Gretchen Walsh: Smashed a phenomenal World Record in the 50m free (23.55), an American Record in the 50m fly (24.51), and took Gold in the 100m fly!🥇 - 🇳🇱 Marrit Steenbergen: Stopped the clock at a spectacular, historic 51.68 to claim the World Record in the 100m free.🥇 - 🇮🇹 Sara Curtis: Set a brand-new European Record in the 50m backstroke (27.07) and broke two Italian National Records in the 50m and 100m free! 🇮🇹 - 🇬🇷 Apostolos Christou: Swept the backstroke events with an incredible double Gold, dominating both the 50m and 100m back. 🥇 - 🇷🇴 David Popovici: Claimed an exceptional double Gold in both the 100m and 200m freestyle. - 🇺🇸 Alex Walsh: Dominated the medley discipline, securing a spectacular double Gold in both the 200m and 400m medley. - 🇨🇭 Noè Ponti: Scaled the top of the podium with a roaring Gold in the 50m fly. - 🇭🇰 Siobhan Haughey & 🇧🇷 Guilherme Caribé: Captured brilliant Gold medals, with Siobhan winning the 200m freestyle and Guilherme storming to victory in the 50m freestyle. A defining moment of the weekend was seeing our Chief Brand Officer, Mark Pinger, present the 100m Butterfly medal to Gretchen Walsh - perfectly capturing the deep, authentic bond between arena and the athletes pushing the boundaries of performance.🤝 But beyond supporting athletes in the pool, arena brought fans face-to-face with their swimming heroes by hosting exclusive fan aperitifs.🍹 Through a special contest, over fifty people had the unique privilege of shaking hands with the champions! 📸 #PlanetWater Thanks DBM Srl & LaPresse SpA for the photos!

Unlocking potential is not about adding something new. It’s about making visible what’s already there.    Last week, we wrapped up the first edition of arena unlocked - a journey designed to transform individual strengths into collective impact.    Using the lens of CliftonStrengths (Gallup), a dynamic cohort of our colleagues stepped away from their daily routines to explore their unique talents. Together, they: 💡 Discover natural talents and understand how they shape the way we think, lead, and act. 👁️ Uncover "blindspots" - the hidden flip side of our strengths that we often can only see through the mirror of a team. 🗣️ Translate self-awareness into action, fostering intentional team dynamics through real, authentic conversation.   CliftonStrengths is a powerful tool, but the real catalyst was the dialogue. It is only through open discussion that we can shift from judgment to curiosity, and from assumptions to understanding. It creates a common language that makes feedback easier and collaboration more genuine.   The ultimate shift in perspective? 🔄 From: “How do I improve my weaknesses?” ➡️ To: “How can I better understand, name, and leverage my strengths - and those of others - together?”   The engagement throughout the day was inspiring, spontaneous, and continuous. This is exactly where cultural and professional transformation starts.   Thank you to everyone who brought their full energy to this first edition, and to Gallup-certified strengths coach Rita Bellati for facilitating such an insightful session!    This is just the beginning. Stay tuned!    #PlanetWater

A brand's evolution is driven by the truth of its community. 🌊 Following our Planet Water. No Lanes. campaign, we are proud to introduce the natural next step in our brand journey: Planet Water. No Limits. Launched ahead of the European Aquatics Championships and the Pan Pacific Championships, this campaign shifts the spotlight to the raw reality of competitive swimming: the relationship between the athlete and time. ⏱️ This is a celebration of the grit, determination, and resilience required to continually strive for more. It is about an athlete's dedication to pushing past boundaries - refusing to let time define them and instead choosing to fully own the moment. 💪 Thank you to our incredible elite team athletes for bringing this powerful story to life. 👏 Discover the campaign below. 👇 https://lnkd.in/dxhyem8i #PlanetWater #NoLimits

arena office in France joining forces for local impact in Libourne 🌍💙 Marking three years of partnership between arena and Healthy Seas - a collaboration built around raising awareness and taking action to protect our planet’s waters - the team at arena’s office in France came together in Libourne, where the office is based, for a volunteering clean-up initiative along the banks of the Dordogne River, with the special participation of Paralympic medalist Alex Portal! 🌱 A local team committed to its community. 🌊 A trusted partner working to protect our waters. 🏊 An inspiring athlete bringing people together around a shared connection to water. 💧 A river that connects directly to the ocean. Four forces coming together for a positive impact. 🌍✨ Alex shared his journey as an athlete and his personal connection with water, bringing additional meaning to a day dedicated to protecting the environments that connect us all. Together, the group helped remove waste before it could travel further through the waterways and eventually reach the ocean. This was the latest joint clean-up activity of 2026 as part of arena’s Planet Water journey, following similar initiatives in Italy and Germany - because every action near water matters. A simple reminder: the ocean starts here. 🌊 #PlanetWater

On World Oceans Day, the arena team based in Munich came together along the Isar river to take part in a local clean-up initiative in collaboration with Clean Up Munich, a local volunteer initiative, as part of our Planet Water journey. 🌍💧 Working close to one of Munich’s key waterways, the team spent the morning collecting waste from the riverbanks and surrounding green areas, helping restore a space that connects sport, nature, and everyday life. ♻️ Small actions like these are a simple reminder that protecting water starts with the places closest to us. This is one of many local initiatives across arena offices, all part of our ongoing commitment to Planet Water. 🌊 #PlanetWater

Today, on World Oceans Day, we celebrate the ocean that inspires our community. It's where we find freedom, challenge, and perspective. It's our arena. Healthy oceans need protected places to thrive - for nature, for future generations, and for everyone who feels connected to the water. Together, we are guardians of what inspires us. #PlanetWater

From Olympic lanes to the beach, and into everyday life. ☀️ We believe that performance is not a temporary state, but a mindset that runs through every moment of the day. It does not stop at the water’s edge. Our new Spring/Summer 2026 Beachwear Collection is designed for active sports and water lovers alike, offering precision, comfort and confidence for life in motion. Under the campaign tagline INSPIRED BY PERFORMANCE, and featuring Olympic Champion Nicolò Martinenghi and Olympic Medalist Noè Ponti, the SS26 campaign celebrates those who see performance as a daily attitude, both in and out of the water. This vision came to life in Cefalù, where the stunning Sicilian coastline provided the perfect backdrop for arena Beach Drift 🌊 - an immersive three-day beach experience where form met function, created to open the season and bring the collection to life. To put the collection to the ultimate test, sport opinion leaders and creators from Italy, France, Germany, and Spain came together to experience the arena lifestyle firsthand through a series of high-intensity activities: • 💪 Functional workouts powered by Giulia Calcaterra • 🏄♂️ SUP sessions • ⛵ Catamaran sailing • 🛶 Canyon kayaking Every activity showcased what this collection stands for: the perfect balance of comfort, durability, and style, designed to perform wherever life takes you. Special thanks to our activation partners: Arena Eyewear and BEACH-STREET Skincare! No off switch. Chase the feeling of summer. 🌊 INSPIRED BY PERFORMANCE   #arenaBeachwear #PlanetWater https://lnkd.in/dQ9dzuYq

Last week, almost 100 arena employees came together in Tolentino, where the arena HQ is based, for the third clean-up mission organized together with Plastic Free, a volunteer organization supported by more than 260,000 people across Italy. 🌍 The arena team focused on areas connected to water and sport, including areas near the river, the surroundings of the swimming pool, and nearby public spaces. 💧 Even in a town like Tolentino, where public spaces are well looked after, the clean-up showed how small pieces of waste can still accumulate over time. Together, we collected almost 90 kg of waste, including plastic, glass, metal, paper, mixed waste, and countless cigarette butts - small in size, but significant in environmental impact. 📊 Spending time together to take care of places that are meaningful to the local community - and closely connected to water and sport - reminded us that even small actions can generate a positive impact when shared. 🤝 And this is only one stop of a bigger journey… more clean-up missions across the Planet Water community are coming soon. Stay tuned. 🌊 #PlanetWater