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data-testid=\"Heading\" class=\"text-module__text__0GDob text-module__dark-grey__UFC18 text-module__medium__2Rl30 text-module__heading_article__2yUro heading-module__base__p-zaD heading-module__heading_article__h3IXH headline-module__headline__L8lWb\">TinyFish raises $47 million in ICONIQ-led round.\u003C/p>\n\u003C/blockquote>\n\u003Ch3>\u003Cb>The Challenge We Tackled Together\u003C/b>\u003Cspan style=\"font-weight: 400;\"> \u003C/span>\u003C/h3>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">TinyFish had an impressive product already built—AI agents that intelligently automate web tasks for major companies—but they had no brand to match the tech. TinyFish operate in the cutting-edge world of the agentic web, where AI learns and executes complex tasks, like competitive price tracking and product research, but their visual identity didn't tell that story. The challenge? Creating a brand from scratch that could make advanced AI feel approachable and memorable, while capturing the intelligent, methodical nature of what their technology actually does.\u003C/span>\u003C/p>\n\u003Ch3>\u003Cb>How We Made It Happen\u003C/b>\u003Cspan style=\"font-weight: 400;\"> \u003C/span>\u003C/h3>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">We developed a complete visual system with unexpected tones and colors, designed multiple facial expressions to show personality, and created a motion brand that brought the character to life. The centerpiece was creating their character—a thoughtful, methodical tiny fish that became the face of their technology. We explored different applications from signage to apparel, developed comprehensive brand guidelines, and introduced the concept of \"the shoal\"—because tiny fish are stronger together, just like their AI agents working in concert.\u003Cbr>\u003Cbr>\u003C/span>\u003C/p>\n\u003Ch3>\u003Cb>What We Achieved Together\u003C/b>\u003Cspan style=\"font-weight: 400;\"> \u003C/span>\u003C/h3>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">We gave TinyFish a brand identity that makes complex AI technology feel human and approachable. The tiny fish character is instantly recognizable, and the complete visual system—from colors to motion to messaging—gave them everything needed to stand out in a crowded AI space. The timing couldn't have been better: after the brand launch, TinyFish raised $47 million in their seed round. 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The challenge was creating a brand and website that felt smart without overwhelming users—showcasing their knowledge through thoughtful design rather than excessive detail—and building a platform that could function as both a credibility builder and an active resource hub through their insights blog.\u003C/p>\n\u003Ch2>\u003Cb>How We Made It Happen\u003C/b>\u003C/h2>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">We built In Revenue Capital's complete brand identity and website with a \"less is more\" philosophy. We kept the design intentionally flat but deeply immersive, using big, impactful imagery and strategic white space to create breathing room around important messages. Custom illustrations added personality without cluttering the experience, and we designed a smooth intro animation that sets the tone immediately. Big quotes throughout the site let their expertise speak for itself. We also created a book cover for them and developed a robust insights blog system they continue to use actively. Every loading animation and transition was crafted to make simplicity feel upscale—proving that restraint can be just as powerful as complexity.\u003C/span>\u003C/p>\n\u003Ch2>\u003Cb>What We Achieved Together\u003C/b>\u003C/h2>\n\u003Cp>We gave In Revenue Capital a site that communicates confidence through simplicity. The flat, immersive design builds trust by staying clear and direct, and the development work adds a level of care that makes even basic layouts feel intentional. The result is a site grounded in thoughtful, lasting design choices rather than trends. Their insights blog has become a true resource, showing how the platform supports their ongoing expertise. 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They had bold red, black, and white branding and premium products, but their digital presence wasn't matching the energy of what they were selling. The challenge? Creating an immersive, effects-driven website that could showcase their products in a way no other supplement brand was doing—something that felt as powerful and dynamic as the supplements themselves while keeping all the nutritional information searchable and accessible.\u003C/span>\u003C/p>\n\u003Ch3>\u003Cb>How We Made It Happen\u003C/b>\u003C/h3>\n\u003Cp data-start=\"146\" data-end=\"581\">We built an immersive web experience loaded with 3D visuals and embedded video content featuring their brand ambassadors. The product pages didn’t just display supplements—they brought them to life with motion, depth, and a storytelling-driven approach. Instead of relying on static images for nutritional information, we built everything in searchable HTML through the CMS, making it both visually impressive and functionally smart. Beyond the visuals, we restructured the entire sales flow and user interface to create a more captivating and intuitive shopping experience. By simplifying navigation, introducing guided product discovery, and refining calls to action, we made it easier for users to explore, compare, and purchase products seamlessly. Each step in the buying journey was designed to feel more fluid and engaging, turning what could have been a simple transaction into a brand-driven experience.\u003C/p>\n\u003Ch3>\u003Cb>What We Achieved Together\u003C/b>\u003C/h3>\n\u003Cp>We created a digital experience that ProSupps loved—one that matched the intensity of their brand and products. The immersive effects, 3D elements, and video integration set them apart in a crowded market, while the smart approach to product information made everything accessible without sacrificing style. We restructured how information was displayed, creating a clearer hierarchy that guided users seamlessly from curiosity to conversion. Every interaction reinforced their bold tagline—\u003Cstrong data-start=\"491\" data-end=\"521\">“No Excuses, Just Results”\u003C/strong>—through purposeful design choices, motivational storytelling, and a performance-driven flow that inspired users to take action. 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the values bridge since 5 months of launch.\u003C/p>\n\u003C/blockquote>\n\u003Ch3>\u003Cb>The Challenge We Tackled Together \u003C/b>\u003C/h3>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">When we first met Suzy Welch, she had thousands of followers, a reputation in the career coaching and self-help space. Suzy is a professor, author, and genuinely brilliant thinker—but she didn't have a brand to amplify her voice or a digital platform to house the ambitious vision she was building toward. The challenge? Creating a brand foundation that could grow with her, then evolving it into a full ecosystem of complex assessment tools—each with its own identity—that could help people discover their values, navigate their careers, and connect with others in meaningful ways.\u003C/span>\u003C/p>\n\u003Ch3>\u003Cb>How We Made It Happen \u003C/b>\u003C/h3>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">We started by building Suzy's core brand—messaging, colors, site architecture, and a website that set the stage for everything to come. Once her book launched, the real work began. One by one, we created separate assessment platforms: Pi360, Values Bridge, Compass Careers, Four Horsemen, and her breakout hit, Values Bridge. Each tool has its own distinct identity but lives within the Suzy Welch universe. These aren't simple quizzes—they're technically complex platforms with intricate equations, personalized results, and the ability to compare values with others to see if you're aligned. We handled all the branding, design, and development, building an empire from the ground up that continues to thrive with ongoing support across multiple products.\u003C/span>\u003C/p>\n\u003Ch3>\u003Cb>What We Achieved Together \u003C/b>\u003C/h3>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">From 12,000 followers to a multi-platform powerhouse, Suzy now has a suite of assessment tools that are genuinely changing how people approach their careers and relationships. Values Bridge alone hit 70,000 signups shortly after launch and continues to gain serious press and momentum. 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