Your brand voice,
in every AI draft.

Your team already writes with ChatGPT and Claude. We built Ellora to be the AI content editor inside those apps. It learns how your brand sounds, then fixes each draft before anyone has to.

Works in the AI apps your team already uses

ClaudeChatGPTPerplexityGeminiCursor

AI can write. It just can’t write like you.

Ask any model for a launch post and you’ll get one in seconds. It will be fluent, and it will sound like everyone else’s. That gap is where most AI content dies.

  1. It sounds like everyone else.

    Models write in the average of everything they’ve read. Readers notice in a sentence, and once they notice, they stop trusting the rest.

    blog · opener

    “in today’s fast-paced world…”

    → open on the reader’s problem

  2. Every app writes in its own voice.

    Claude sounds one way, ChatGPT another, and each writer prompts differently. Over a hundred drafts, that drift becomes your brand.

    formal → casual → breezy → clipped

  3. Someone still has to fix it.

    A model writes a draft in thirty seconds. The editor who rewrites it before it goes out still needs an hour.

    47 drafts in review · 1 editor

Your AI content editor, at work.

Add one line to your prompt and every draft gets checked for voice, AI slop, argument, and format. Each problem comes back with the fix already written.

ellora_reviewblog · launch post

Draft

Ellora isn’t just a checker, it’s a second editor. Teams are arguably drowning in drafts. Due to the fact that review is manual, quality slips. In other words, the editor is the bottleneck. Not faster drafts. Better ones. That’s the whole point. This is why we built it.

Written in Claude, via MCP. The writer never left the app.

7 mandatory findings open

red 2 · yellow 5

Engines

  • VoiceDNA58
  • AI Editor44
  • Narrative71
  • Editorial66

Findings

7 mandatory findings

  • struct.not-x-y

    Not faster drafts. Better ones.

    → just state Y

  • struct.in-other-words

    In other words, the editor is the bottleneck.

    → just say it once, well

  • struct.not-just-but-also

    isn’t just a checker, it’s a second editor

    → say what it IS, not what it isn’t

  • struct.due-to-the-fact

    Due to the fact that review is manual

    → use "because"

  • hedge.arguably

    teams are arguably drowning in drafts

    → commit. say it or drop it

  • cliche.whole

    That’s the whole point.

    → say specifically what the "whole point" is

  • struct.this-is-why

    This is why we built it.

    → just make the point without the signpost

Every finding carries the sentence, the rule that fired, and a fix you can drop straight in.

What your editor checks.

Four checks read the same draft at once. Each one returns its own findings and its own verdict.

VoiceDNA

Voice conformance

Your voice, measured from what you’ve already published. Every draft is held to it, so a new hire sounds like you from their first piece.

voice_profile · acme-editorial

sentence length
17 words
rhythm
varied
point of view
second person
lexical density
0.52

AI Editor

Desloping

A rule table for the phrasing that marks writing as machine-made, like stock transitions and hollow openers. Each one comes back flagged, with the rewrite written.

  • struct.same-better

    Same speed. Better voice.

    → state the claim once, plainly

  • hedge.worth-noting

    It’s worth noting that reviews take time.

    → just note it directly

  • …and 335 more rules, applied on every call.

Narrative

Argument integrity

Reads the piece as one argument rather than a pile of sentences. It catches claims that contradict each other and conclusions the text never earned.

narrative · polarity

Every launch needs a long runway. Later, the same draft says to ship the patch without one.

This reverses the explicit polarity established in sentence 1.

Keep one position, or name the condition that changes it.

Editorial

Format-aware standards

The bar you set for each format. A landing page is judged as a landing page and a changelog as a changelog, against a brief the writer may never have opened.

writing_brief · v1

audience
Head of content at a 50-person SaaS team
intent
Get them to start a free account
blog+ desloping+ voice profile− leverage− seamlessly

Set up in minutes. Then just write.

You don’t switch editors or paste drafts between tools. Ellora runs inside the app you already write in, while the draft is being written.

Give your app the skill once. After that, the only thing anyone has to do is write.

Once, at setup

  • Give your app the skill

    Paste one line into Claude, ChatGPT, or Cursor. It connects to Ellora over OAuth, so there’s no key to manage.

  • Build your voice

    Share 2 to 20 pieces you’ve already published. Ellora turns them into a voice profile.

  • Set a brief per format

    Who it’s for, what it should do, the words you use and the ones you avoid.

On every draft

  1. the app drafts

    you write as normal

  2. ellora_review

    7 mandatory findings

  3. the app rewrites

    from rewrite_guidance

  4. passed: true

    no regressions

The review and the rewrite repeat on their own until the draft passes. Every pass is logged, and each rewrite you accept teaches the profile.

People are tired of reading AI slop.

Writers, readers, and the companies they work for are saying it in public. Every quote below links to where it was said.

I would much rather read a short, real reply full of grammatical errors than an essay that’s “well-structured” and perfectly spelled but that represents the meaningless average of all possible thought.
Ed Newton-Rex@ednewtonrexOpens in a new tab

None of this is a reason to stop using AI to write. It is a reason to stop shipping the first thing it hands you.

Readers can tell, and they trust you less for it.

You don’t have to take our word for it. Readers have said it out loud, and the numbers have already moved.

31%

trust a brand less when its marketing looks AI-written. Only 7% trust it more.

CivicScience, via CNNOpens in a new tab

Ellora is open to everyone. Start free on your own, or talk to us about your team.

Start free. Bring the team when you’re ready.

Free gives one person every check Ellora runs. Enterprise adds more voices and the people who write in them.

Free

$0

For one person who writes with AI and wants it to sound like them.

  • One voice profile, built from your own writing
  • Every check on every draft: VoiceDNA, AI Editor, Narrative, and Editorial
  • Writing briefs, and a dictionary of words to use and avoid
  • Review history, and a profile that learns from the rewrites you accept
  • Works in Claude, ChatGPT, Cursor, and any app that supports MCP
  • Not included: Team members, with control over who’s an admin
  • Not included: Briefs and the dictionary shared across the team
  • Not included: Team history, with a dashboard of words reviewed
  • Not included: A 30-minute call on your own content, then setup with your team
Create account

Free accounts show as Solo in the app.

Or paste this into your AI app. It walks you through sign-up.

set up https://getellora.com/SKILL.md

Enterprise

Custom

For teams that publish under one brand.

  • A voice profile for each brand, product line, or author
  • Every check on every draft: VoiceDNA, AI Editor, Narrative, and Editorial
  • Writing briefs, and a dictionary of words to use and avoid
  • Review history, and a profile that learns from the rewrites you accept
  • Works in Claude, ChatGPT, Cursor, and any app that supports MCP
  • Team members, with control over who’s an admin
  • Briefs and the dictionary shared across the team
  • Team history, with a dashboard of words reviewed
  • A 30-minute call on your own content, then setup with your team

Thirty minutes on your own drafts. We’ll go through setup, the voices you need, and pricing.

Book a callOpens in a new tab

Contracts run six months or a year. Questions? [email protected]