When should you lazy load images (and when does it hurt LCP)?A short rule list for loading="lazy": below the fold yes, LCP hero no, and retest after every theme or plugin change that touches images.Oct 14, 2026·6 min read
Is Vercel Speed Insights enough for Core Web Vitals monitoring?Strong first-party RUM on Vercel projects. Not a multi-client PageSpeed portfolio. Here is when it is enough, and when it is not.Oct 3, 2026·6 min read
Why is PageSpeed Insights worse than my local Lighthouse score?Same URL, same Lighthouse engine: different CPU, throttling, and cache. Compare tools fairly instead of merging the scores.Oct 1, 2026·8 min read
How to set performance budgets that CI and clients both keepSame LCP and CLS numbers in the merge gate and the retainer review — not two conflicting greens.Sep 30, 2026·7 min read
White label SEO reports for Core Web Vitals: what to send every monthTool roundups answer which portal to buy. This is the monthly pack: which sections, which clocks, and what clients renew.Sep 27, 2026·11 min read
Your site looks AI-generated. Here's how to fix itThe default look is underspecified taste, not a hard model limit. Brief with references, name visitor jobs, then audit the live URL and accessibility tree.Sep 24, 2026·8 min read
Put Chrome Stable on the same calendar as your deploysWhen field LCP moves and the app calendar is empty, the missing row is usually Chrome Stable, not a ghost commit.Sep 22, 2026·8 min read