Mattered

BACKGROUND

Please describe your company and position.

I am the Executive of Zest Health

Describe what your company does in a single sentence.

Value based dermatology practice

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mattered to accomplish?

• Serve as Zest's retained creative partner for ongoing visual execution across marketing, communications, sales enablement, and internal initiatives—focusing strictly on design execution using existing brand assets, not strategy or media buying.

SOLUTION

How did you find Mattered?

Online Search

Why did you select Mattered over others?

• Pricing fit our budget
• Company values aligned
• Very client centric

How many teammates from Mattered were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Mattered supported a full revamp of all sales enablement materials including pitch deck development, net-new creation of ~15 1-pagers, assests for an RFI and marketing look book are examples. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

15+ B2B sales and marketing assets delivered including partner QBR decks, one-pagers, whitepapers, event collateral, and journey maps. Established consistent brand identity across all Zest touchpoints with streamlined single-task creative workflow.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Vic, Lauren and the rest of the team were concisently excellent and responsive to our dynamic needs. Very collaborative and easy to work with, while also bringing their expertise and experience to shape the deliverable. 

What was your primary form of communication with Mattered?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Very responsive. We could move quickly and efficiently with tight deadlines. Able to manage multiple parallel projects.  

Are there any areas for improvement or something Mattered could have done differently?

They have always been responsive to feedback and delivered consistent, high-quality work. I couldn't ask for anything else. 

BACKGROUND

Please describe your company and position.

I am an executive of Smirk

Describe what your company does in a single sentence.

Smirk allows users to search a comprehensive database and view detailed statistics and emails from any company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mattered to accomplish?

• Elevate and modernize Smirk's UI design
• Create a clean and intuitive UX
• Restructure and code v2 of our platform

SOLUTION

How did you find Mattered?

Referral

Why did you select Mattered over others?

• High ratings
• Great UI Design

How many teammates from Mattered were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

1. UI/UX Design:
   1. Research & Discovery: Conducting extensive research to understand user needs, industry trends, and best practices.
   2. Wireframing & Prototyping: Creating wireframes and interactive prototypes to visualize the new design.
   3. Visual Design: Developing a modern and cohesive visual design that aligns with Smirk’s brand identity, ensuring an elevated and timeless aesthetic.
   4. User Experience: Designing an intuitive and user-friendly experience that enhances navigation and usability.
2. Development:
   1. Front-End Development: Implementing the new design using the latest front-end technologies to ensure responsiveness and cross-browser compatibility.
   2. Back-End Development: Restructuring and coding v2 of the platform to improve performance, scalability, and maintainability.
   3. Integration: Ensuring seamless integration with existing databases, APIs, and third-party services.
   4. Testing: Conducting rigorous testing to identify and fix bugs, and ensure the platform functions flawlessly.
3. Design Deliverables:
   1. Comprehensive research and discovery report.
   2. Wireframes and interactive prototypes.
   3. Final visual design mockups.
   4. Design assets and style guides.
4.  Development Deliverables:
   1. Fully responsive front-end implementation.
   2. Optimized and scalable back-end code for v2 of the platform.
   3. Integrated and tested platform with all functionalities working seamlessly.
   4. Detailed documentation of the code and system architecture.
5. Project Management Deliverables:
   1. Regular progress reports and updates.
   2. Detailed project timeline and milestones.
   3. Post-launch support and maintenance plan.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project yielded several measurable outcomes demonstrating its success. It helped us simplify the user flow, increase searches per day, and add a "People also search for" feature, which increased time on site.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Mattered’s project management was exemplary throughout the engagement. They consistently delivered items on time and were highly responsive to our needs. Their team maintained clear and open communication, providing regular updates and promptly addressing any questions or concerns. Their proactive approach ensured the project stayed on track and met all milestones, making the entire process smooth and efficient.

What was your primary form of communication with Mattered?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about Mattered was the quality of their design and the candid nature of their sales process. The design they delivered was both visually stunning and highly functional, exceeding our expectations. Moreover, their sales process felt different from other agencies; it was transparent, honest, and focused on truly understanding our needs rather than just making a sale. This genuine approach fostered a strong sense of trust and collaboration from the start.

Are there any areas for improvement or something Mattered could have done differently?

While our overall experience with Mattered was highly positive, one area for improvement could be the speed of their initial response times. At the start of the project, there were occasional delays in communication. Improving the responsiveness during the initial phase would further enhance their already excellent service. Additionally, providing more frequent updates during critical milestones could help keep clients even more informed and engaged throughout the process.