SWAROVSKI

First-Half Results Confirm Swarovski’s Momentum The first six months of 2026 have seen strong results for Swarovski, building on the turnaround initiated in 2022. Jewelry continues to be a key growth driver, confirming the strength of the product offering, and the relevance of the brand’s unique Pop Luxury positioning. Swarovski CEO Alexis Nasard said: “Our strong first-half performance reflects the continued traction of our LUXignite strategy, combining superlative creativity and operating discipline to deliver broad-based growth and sustained momentum, bringing joy to customers around the world.” #Swarovski #BusinessResults #LUXignite

Swarovski Illuminates LE SSERAFIM's 2026 PUREFLOW World Tour K-Pop sensations LE SSERAFIM kicked off their 2026 world tour PUREFLOW in Incheon, South Korea, debuting five bespoke stage looks created exclusively for the group. The custom looks were embellished with over 150,000 Swarovski Crystals, amplifying the energy of the stage and honoring the individuality of every member as well as turning crystal craftsmanship into a dynamic expression of light. The looks will accompany LE SSERAFIM across the whole tour, 34 shows and 24 cities, spanning Asia, Europe, and North America. LE SSERAFIM leader Kim Chaewon is a Swarovski Brand Ambassador, a collaboration that unites artistry and innovation, and emphasizes the House's ongoing influence on pop culture. #Swarovski #SwarovskiCrystals

I Started in Store... Anne Weilguny: From Store Manager in Munich Marienplatz to Swarovski Head of Sales, DACH region. At Swarovski, diverse perspectives drive shared success and Anne’s journey proves it. What I learned in-store: The value of learning from others. I will never forget: Diverse perspectives equal shared success. How I use this in my job now: I love embracing different ideas as I know it helps us achieve great results together. Build your brighter future with Swarovski: https://lnkd.in/dxt3eXfN #SwarovskiCareers #JoinOurTeam

Swarovski Global Creative Director Featured on CNN Seasons With Laura Jackson Swarovski’s Global Creative Director, Giovanna Engelbert, was highlighted as one of four female creatives redefining luxury through creativity, self-expression, and cultural relevance on CNN Seasons with Laura Jackson. The influential global broadcaster sought Giovanna’s opinion on how luxury has evolved in recent years. She shared Swarovski’s unique Pop Luxury positioning with Laura and showcased the Austrian House’s rich heritage, cultural capital, and savoir-faire. Giovanna also explained how color, the interplay between light and crystal, and her collaborations with stars that exude a sense of joy like Dua Lipa inspire her designs. Every piece is crafted to spark joy. The interview aired on CNN Seasons in early July 2026. Watch the full conversation here: https://lnkd.in/djd7YpcE #Swarovski #CreativeDirector #CNN

Madonna and Shakira Perform in Custom Swarovski The Austrian House brought its signature shine to the first-ever halftime show at the world's biggest football final. Spain took on Argentina at the MetLife Stadium in Rutherford, New Jersey, USA, while global music icons entertained fans during the break. Madonna dazzled in a Swarovski Una Angelic strandage, custom Swarovski earrings, and a bespoke Swarovski Millenia necklace with full cut crystals in a vivid shade of fuchsia that added layers of light to her performance look. Radiating pure star power, Shakira wore a custom Roberto Cavalli outfit hand-embroidered with over 200,000 Swarovski Crystals to sing the tournament anthem “Dai Dai!” Italian singer/songwriter Laura Pausini was a vision of light in a Balestra gown embellished with 8,000 Swarovski Crystals. Swarovski continues to shape pop culture on the world's most-watched stages, setting special events and stadiums alight with its crystal artistry and savoir-faire. #Swarovski #SwarovskiMillenia #SwarovskiCrystals

Introducing New Lighting Components & Swarovski Zirconia Cuts & Colors Swarovski is driven by a commitment to the architecture of light. The latest Lighting Components set the industry benchmark for craftsmanship, precision, and creative excellence with the launch of the sculptural Drop, Bead, and the radiant 224-facet Ball. Existing components are also reimagined, including the Pendeloque and Pear Shape, to bring an exquisite beauty to lighting designs. As the leading color expert in Zirconia, we’re also excited to introduce the Aurora Botanica color palette, which captures the beauty of the natural world, along with distinctive new cuts including Half Moon, Star, and Icicle, showcasing fresh silhouettes and captivating light effects. #Swarovski #Lighting #DesignInspiration #ContemporaryLuxury

Choose your hero: MARVEL X-Men x Swarovski Returns Supercharged and ready for action, MARVEL X-Men x Swarovski returns with four iconic figures in celebration of the launch of X-Men ‘97 Season 2. MARVEL's Wolverine, Cyclops, Storm and Jean Grey are rendered in luminous precision cut crystal – posed and poised for dramatic effect. Each figurine captures the strength and character of these iconic heroes, where comic-book nostalgia meets high design detail and vibrant Swarovski Crystal colors. Together, the beloved mutant outcasts channel Swarovski’s infinite savoir-faire into powerful cult pieces of modern home décor. Which hero are you choosing? #Swarovski #SwarovskiHome #XMEN

Power. Pop. Play: Swarovski Summertime. Summer gets a sugar rush as Global Brand Ambassador Ariana Grande, embraces the season of sun with joy, confidence and self-expression in the Swarovski Summertime campaign. Designed by Global Creative Director Giovanna Englebert, Swarovski Summertime is bursting with joy and vibrant color, the collection introduces a fresh, fashion-forward world where sweet fruit, candy-colored jewels, and iconic Millenia pieces come together to deliver bold summer styling for those ready to express themselves to the fullest. Layering up with new Swarovski Charms, for the ultimate in playful personalization, the campaign is a celebration of expressive and playful style, where summer isn’t just felt, it's worn, shared and lived in full color. Photographers: Mert & Marcus #Swarovski #SwarovskiGema #SwarovskiIdyllia

Swarovski Announces Winner of 2026 Academic International Competition Congratulations go to Wu Yuxin from the Beijing Institute of Fashion Technology (BIFT), 2026 winner of our second Academic International Competition. Wu's design entitled Manifesto of Innocence, stood out for its innovative use of Swarovski reignited Crystals, and strong sustainability approach with a clear commercial vision. This year, students were invited to respond to our B2B Components Spring-Summer 2026 theme Joyful Color, exploring how creativity and craftsmanship can work together to inspire more circular ways of creating in fashion design. By integrating Swarovski reignited Crystals into these programs, we give new life to materials that might otherwise go to waste. Our annual competition highlights the power of collaboration between emerging talent and industry, and challenges designers to consider how we can shape a more responsible future. Winner: Wu Yuxin, Beijing Institute Of Fashion Technology Finalists: Ziyan Chen, London College of Fashion Andrea Laburre, Istituto Marangoni Milano Kenza Lathief K, FAD Institute of Luxury Fashion and Style Dubai Rola Mutlaq, Saudi Fashion Commision Artitkhun Tiaumroong, Silpakorn University Bangkok Shuyu Yao, Savannah College of Art and Design #SwarovskiCrystals #SwarovskiSustainability #SwarovskiDesignCompetition

I Started in Store... Myriam Batoni: From boutique beginnings to Swarovski France & Benelux General Manager. At Swarovski, everything starts and ends with the customer, as Myriam’s journey shows. What I learned in-store: Keep the customer front of mind. I will never forget: The strength of working together. How I use this in my job now: I focus on harnessing the power of teamwork. Build your brighter future with Swarovski: https://lnkd.in/dSyJhDDT #SwarovskiCareers #JoinOurTeam