Bata Group

As we reflect on our time together at the Global Bata Children’s Program (BCP) Conference in Bangkok, we are reminded of how meaningful it is to come together with a shared purpose; learning from one another, sharing success stories, and celebrating the impact being created within local communities. Together, we continue strengthening a culture where the Bata Children’s Program is embraced across Bata Group. Marsha Doucette, Chair of the Global BCP Board and Bata Family member, shared words that continue to inspire and guide our work: “Being part of the Bata Family means carrying forward a legacy rooted in purpose. What I see in this community is a deep commitment to creating real change—one child, one step at a time. Together, we are shaping a future where every child has the opportunity to thrive.” Her message reflects what the Bata Children’s Program stands for: purpose, collaboration, and long-term commitment to local communities. Across teams and countries, we are creating impact together; sharing ideas, learning from one another, and celebrating the success stories that show the difference we can make as one community. The conference also reinforced an important opportunity ahead of us: continuing to strengthen our Bata culture so that BCP is championed throughout the organization. By supporting one another and sharing experiences, we can continue creating meaningful local impact. As Thomas Bata believed from the very beginning, a shoe could do more than protect your feet, it could create opportunity and bring people closer together. That spirit continues to guide the work being done through BCP today. Supporting communities has always been part of Bata’s DNA, and together, step by step, we carry this legacy forward. Let's continue to celebrate the positive impact we make in the communities around us!  #BataBCP #WeAreBata #CreatingImpactTogether

We are proud to be featured in a thoughtful conversation with Bangladesh Brand Forum exploring the evolving journey of Bata Group. For decades, Bata has been part of everyday life for millions of Bangladeshis, and as consumer expectations evolve, so does our commitment to staying relevant for every new generation. In this insightful conversation, our CEO, Panos Mytaros reflects on Bangladesh’s unique and dynamic consumer landscape, the importance of emotional equity in building enduring brands, and how Bata continues to evolve while staying true to its core purpose. The discussion also explored the importance of making Bata relevant and meaningful to consumers, being clear about what the brand stands for, simplifying our offerings, and staying true to our ethos of creating "unreasonably good shoes, made available to everyone, everywhere." Thank you to Bangladesh Brand Forum and Sajid Mahbub, MCIM for the thoughtful feature and engaging discussion. #WeAreBata #BrandLeadership #FootwearIndustry #RetailInnovation #BrandStrategy #BusinessGrowth

🎊 We are delighted to announce the Global Bata Children’s Program (BCP) Conference, will be taking place in Bangkok, Thailand from May 5th to 7th, 2026. This inspiring program will bring together leaders and coordinators of the Bata Children’s Program from across the globe. For over a decade, the program has been committed to unlocking the potential of children worldwide, working hand in hand with local communities and partners. We extend our sincere thanks to the Bata Shoe Foundation for their continued support in bringing this conference to life. Across three impactful days, attendees will come together to exchange ideas, celebrate powerful stories of growth and impact, and engage directly with local communities through meaningful school volunteering initiatives. Under the theme ‘Creating Impact Together: One Step at a Time,’ this year’s conference will focus on collaboration, progress, and the collective power of small steps to drive meaningful change. Stay tuned as we share more details about this exciting event. #BataBCP #WeAreBata #CreatingImpactTogether

At Bata Group, we are excited to announce the launch of the third year of our global partnership with SOS Children's Villages International. Last year, through our collaboration on the YouthCan! Program, we empowered over 3,500+ young people across six countries—Kenya, Zambia, Peru, Colombia, Thailand, and Bangladesh. This was made possible by the incredible support of more than 1,400+ Bata employee volunteers, who contributed over 7,500+ hours of their time. The partnership created meaningful opportunities for our employees to share their expertise by mentoring young people on key topics that strengthened their employability skills. It also opened pathways to internships and employment opportunities, while strengthening essential life skills in areas such as financial modelling, language literacy, cybersecurity, and digital safety. In addition, seed funding provided direct support to youth-led entrepreneurship programs, enabling learners to work on real-world business challenges. Mental health and psychosocial support were key priorities this year. We successfully integrated learning with sports to better engage young people, recognising that mental well-being is just as important as education. Building on this strong foundation, we are excited to further expand our initiatives with an enhanced approach and a broader, more impactful reach. A heartfelt thank you to all our employee volunteers for making this partnership such a success. We look forward to continuing this journey and deepening our impact together in 2026! Let’s make a difference, every step of the way!  #WeAreBata #BataBCP #SOSChildrensProgram #YouthCan

Q1 at Bata Group was a powerful reminder that the best way to understand a global business is to experience it locally. Over the past few months, our CEO Panos Mytaros has been on the ground across Bolivia, Chile, Peru, Bangladesh, Malaysia, the Czech Republic, India, and Indonesia, connecting with our people, consumers, and communities. Because real insight doesn’t come from reports, it comes from being there. From meeting the Honourable Prime Minister in Bangladesh to discuss industry growth and long-term investment, to engaging with students at National Institute of Fashion Technology on the future of design and retail, these were moments that mattered. In Chile, Indonesia, and Bolivia, there was strong momentum and alignment with local teams. In Indonesia, discussions focused on market strength and its role as a key production hub. In Bolivia, the standout was the energy of the market and the commitment of teams driving it forward. Panos also visited our highest turnover store in Prague, located in a landmark Bata building owned for over 100 years, and joined celebrations marking 150 years of Bata, honouring founder Tomáš Baťa and the legacy that continues to shape our future. This is what “One Team” looks like in action: global vision, grounded in local reality. #WeAreBata #LeadershipInAction #GlobalToLocal

In his first ever visit to Bangladesh, Panos Mytaros, Global CEO of Bata, along with Faria Yasmin, Managing Director of Bata Bangladesh met the Honourable Prime Minister of Bangladesh, Mr. Tarique Rahman, and held a constructive and forward-looking discussion.   Panos shared his perspective on Bangladesh’s evolving economic landscape, the growing opportunities within the footwear industry, and how Bata continues to play a meaningful role in this journey. He also highlighted our ongoing and future investment plans in Bangladesh, along with our commitment to strengthening local capabilities and contributing to industrial growth.   The discussion also reflected on Bata’s efforts beyond business, particularly initiatives for children through the Bata Children Program and how we aim to positively impact communities through responsible and inclusive initiatives.   The Honourable Prime Minister appreciated Bata’s long-standing contribution to the economy and industry, and ensured that he will be a part of Bata’s success story and journey, closely observing and supporting how Bata continues to progress in Bangladesh. His encouragement further reinforces our commitment to go even further.   The meeting was also attended by Elias Ahmed, Director of Finance, and Malik Kabir, Human Resources Director of Bata Bangladesh. At Bata Bangladesh, we remain dedicated to serving the people of this country,bringing world-class comfort technology, meaningful innovation, and accessible products that truly make a difference in everyday lives.    We sincerely express our gratitude to the Honourable Prime Minister for taking the time to meet with us and for his valuable support and encouragement. #WeAreBata #BusinessGrowth #Leadership

Our Leaders of Tomorrow (LOT) program is a 9-month leadership journey combining classroom sessions, online learning, and direct engagement with Dr. Holger Schlageter, steffi fehnle, and our Executive Leadership members Panos Mytaros, Gerd Graehsler, CFA , Luc Valentin We recently welcomed a new cohort of talented colleagues from across cultures and geographies, individuals with strong potential to shape Bata’s next generation of leadership. At a time of accelerated business transformation, LOT plays a critical role in building leadership capabilities aligned with our strategy. The program focuses on five core themes: Belief in Brand, Growth Mindset, Winning Culture, Strategic Thinking, and Strategic Execution. Beyond skills, the program strengthens participants’ connection to our brand and supports both personal and professional growth. Above all, LOT reflects our commitment to developing internal talent and empowering our people to grow and craft their own story at Bata. Special thanks to our Bata South Africa team for the warm welcome and our global talent management team. Michael Wyatt Lorraine Dyer,Danica, Deserene H. Raeesa Bacus , Pooja Marwah, Vashambhi Joshi #Bata #LeaderOfTomorrow #WeAreBata #Igrow

This International Women’s Day, Bata Group is proud to support women both inside and outside our company. Initiatives like the Bata Children’s Program (BCP) help create opportunities, resources, and inclusion that empower women and strengthen communities.   The theme for IWD 2026, #GiveToGain, reminds us that when we invest in women through mentorship, knowledge, resources, or time - we all benefit. Let’s commit to meaningful action and build a future where women can thrive everywhere.   💭 What actions will you take today to empower women and help them thrive?   #InternationalWomensDay #WeAreBata #IWD26 #EmpowerWomen

Sneakers for All is now LIVE! 🎉   Bata Group is proud to officially launch Sneakers for All, our new global campaign celebrating sneakers as everyday companions across cultures, moments and lifestyles.   From coffee runs and crosswalk pauses to park chats and pre yoga warmups, the campaign brings real life into the spotlight, with our sneakers at the centre.   Built on simplicity, inclusivity and smart production, Sneakers for All is a strong example of what’s possible when teams across regions collaborate with a shared creative vision.   Behind the clean visuals lies months of collaboration, creative problem solving and innovation. From a single studio shoot to AI-powered post-production that enables local relevance at scale.   🎬 Watch the BTS video to see how it all came together.   💬 What do you think of the campaign? We’d love to hear your thoughts in the comments. #WeAreBata #TeamworkInAction #BehindTheScenes #EverydayMoments