Alexandra Samuel, Ph.D.
AI & Workplace Speaker (Lavin Agency) | Wall Street Journal & Harvard Business Review Contributor | Host, Me + Viv (meandviv.ca) | Author, Remote, Inc. & Work Smarter with Social Media | Founder, Social Signal
Greater Vancouver Metropolitan Area
8K followers
500+ connections
About
For 20 years I’ve explored how technology reshapes the way we work — and today that means harnessing AI to build stronger, more deeply human organizations. My keynotes build on the ideas and tactics I share in The Wall Street Journal and Harvard Business Review; as a speaker represented by the Lavin Agency, I translate these insights into engaging talks that help leaders and teams succeed in an AI-driven workplace. I’m also the co-author of Remote, Inc. and the author of Work Smarter with Social Media, books that show how to thrive in the evolving world of work.
As a Harvard-trained social scientist, I began by researching the Internet’s emerging impact on social capital for Robert Putnam’s Bowling Alone, while working on my own PhD. Twenty years later, I’m still just as fascinated by how technology can connect people instead of pulling us apart. Across all my work, I focus on turning complex technological change into actionable strategies — and on transforming overload and overwhelm into excitement about the workplace we can build together.
Here are a few of the core ideas audiences take from my talks—and the stories that illustrate them:
AI can build our human skills and understanding.
The Wall Street Journal — “I Wanted a ‘Team of Rivals’ to Give Me Advice. So I Turned to AI.”
https://alexlov.es/rivals
AI can extend your professional horizons — once you know how to harness its power.
The Wall Street Journal — “I Built an AI Career Coach. I’ve Never Had a Better Coach.”
https://alexlov.es/vivnews
You can leap ahead with AI, without overwhelm.
Harvard Business Review — “How to Build an AI Assistant for Any Challenge”
https://alexlov.es/hbrassist
Anyone can benefit from building their own AI helper.
HBR IdeaCast — “How to Build an AI Assistant for Any Challenge”
https://alexlov.es/aihbrpod
AI can put you on a fast path to creativity.
The Wall Street Journal — “The Joys of Talking to ChatGPT” & “How to Walk and Work with ChatGPT”
https://alexlov.es/walkgpt
AI works best when you treat it like a collaborator, not just a tool.
The Wall Street Journal — “A Guide to Collaborating With ChatGPT for Work”
https://alexlov.es/collabgpt
👉 Be first to get my newest stories: Sign up for my Thrive at Work newsletter: alexandrasamuel.com/newsletter
👉 See all my WSJ stories at https://alexlov.es/wsj and all my HBR stories at https://alexlov.es/hbr.
Services
Courses by Alexandra
Articles by Alexandra
Activity
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I joined ComPsych Chief Clinical Officer, Jennifer Birdsall, Ph.D., ABPP to co-author the ComPsych Guide WellBeing In The Age of AI. Here, we're…
I joined ComPsych Chief Clinical Officer, Jennifer Birdsall, Ph.D., ABPP to co-author the ComPsych Guide WellBeing In The Age of AI. Here, we're…
Shared by Alexandra Samuel, Ph.D.
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Vacations stress me out, because I'm always afraid that if I let myself chill out, it will be hard to get back in the swing of things when I return.…
Vacations stress me out, because I'm always afraid that if I let myself chill out, it will be hard to get back in the swing of things when I return.…
Shared by Alexandra Samuel, Ph.D.
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Most of us hear “no” from the time we start crawling. Parents tell us what not to touch, teachers tell us what not to do, and employers tell us what…
Most of us hear “no” from the time we start crawling. Parents tell us what not to touch, teachers tell us what not to do, and employers tell us what…
Posted by Alexandra Samuel, Ph.D.
Experience
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Author of Remote, Inc.:How to Thrive at Work...Wherever You Are (with Robert C. Pozen)
HarperCollins Publishers
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Independent consultant
Alexandra Samuel
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Research Director
Digital 4Sight
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Education
Skills
Publications
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Work Smarter with Social Media: A Guide to Managing Evernote, Twitter, LinkedIn and Your Email
Harvard Business Review Press
See publicationWhat if you could use online tools the way I do: to beat digital overload and focus on the work that matters most? Now you can learn to use social media like a pro. Work Smarter with Social Media: A Guide to Managing Evernote, Twitter, LinkedIn and Your Email is a new book from the Harvard Business Review Press that shares my approach to using social media on the job.
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How Pinterest Puts People in Stores
Harvard Business Review
This article and infographic shows the results of our research on how Pinterest drives sales.
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Work Smarter with LinkedIn
Harvard Business Review Press
See publicationIf you think LinkedIn is just for job hunting, you’re missing out on the many ways you can take advantage of this social network to build the professional relationships you need to advance in your career. LinkedIn can help you initiate, strengthen, and use the very real human connections that make you effective on the job—and help you get ahead. This short, practical book shows you how.
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Work Smarter with Twitter and HootSuite
Harvard Business Review Press
See publicationYou’re on Twitter but can’t keep up with the onslaught of incoming messages. You’re also not sure how to extract value from this social media phenomenon—especially as a professional tool. This book helps you take Twitter to the next level by using the free tool HootSuite, which allows you to focus on the people whose tweets matter to you and easily establish the relationships and presence you want.
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Work Smarter with Evernote
Harvard Business Review Press
See publicationWhether you’ve always wanted to try Evernote or have only dabbled with it in the past, you can take your professional life to the next level by making this tool one of your go-to systems for staying organized. Evernote can help you become more focused and effective on the job—and get ahead in your career. This short, practical book shows you how.
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On making your Mac your own
Macworld
See publicationHow the popularity of iOS has turned Mac users from technology makers to technology takers.
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Better Leadership Through Social Media
Wall Street Journal
See publicationSocial media doesn't have to be yet another responsibility on an executive's already-crowded plate. These 6 strategies can turn social media into an asset that helps you cope more effectively with the rest of your responsibilities.
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Plug In Better: A Manifesto
The Atlantic
See publicationThe trick isn't to unplug from our devices -- it's to unplug from the distractions, information overload, and trash that make us unhappy.
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Tech blog
Oprah.com
See publicationHow can the Internet help you live your best life? My blog posts for Oprah.com provided a wealth of ideas, examples and inspiration.
Projects
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What Social Media Analytics Can't Tell You About Your Customers
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We all know that some social media users are more active than others. This report gathered insights from thousands of consumers to show exactly how lurkers are different from social media enthusiasts -- and what that means for how companies serve, market to and enage their customers.
Other creatorsSee project
Languages
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French
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Recommendations received
15 people have recommended Alexandra
Join now to viewMore activity by Alexandra
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The best transparency is the kind you offer up yourself (transparently), so here's precisely where and how I use AI in my work. Audio storytelling…
The best transparency is the kind you offer up yourself (transparently), so here's precisely where and how I use AI in my work. Audio storytelling…
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Thrilled that Apple 🍎🇨🇦 Podcasts has named Me + Viv one of the best podcasts of 2026 so far. When we made our ambivalent, personal, deeply…
Thrilled that Apple 🍎🇨🇦 Podcasts has named Me + Viv one of the best podcasts of 2026 so far. When we made our ambivalent, personal, deeply…
Shared by Alexandra Samuel, Ph.D.
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Should your #AI swear? How do you feel when it does? My AIs all swear a lot. "Fuckup" and "shitshow" are terms I frequently hear from my #Claude AI…
Should your #AI swear? How do you feel when it does? My AIs all swear a lot. "Fuckup" and "shitshow" are terms I frequently hear from my #Claude AI…
Shared by Alexandra Samuel, Ph.D.
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Today marks 5 years since I started Namaste Data. And this is a post about what made those 1,500 or so days possible. This is not about revenue…
Today marks 5 years since I started Namaste Data. And this is a post about what made those 1,500 or so days possible. This is not about revenue…
Liked by Alexandra Samuel, Ph.D.
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