MIDA Replay, Heatmap & Insight
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See What's Costing You Sales — Then Fix It with Session Replays, Heatmaps & AI
Every abandoned cart has a reason — MIDA shows you exactly what it is. Watch real shopper journeys from first click to checkout with live recording, replays & filters, and see where they hesitate and drop off. A multilingual AI Assistant reads every session and tells you what to fix first. Revenue heatmaps reveal which clicks make money; conversion maps show what truly sells. Running ads? MIDA blocks bots and flags errors, dead searches & funnel drop-offs before they cost you sales.
- Session Recording: Watch sessions & checkout to spot where users drop off
- Dynamic Heatmaps: View live on-site, including hidden elements
- Revenue Clicks: See which elements make money & which waste space
- Search & Error Insights: See what blocks customers from buying & improving
- AI Assistant: Turn visitor behavior into actionable insights to improve revenue
- Popular with stores like yours
- Based in United States
Languages
English, Spanish, French, Hindi, Dutch, Swedish, Turkish, Danish, Japanese, Polish, Portuguese (Portugal), Vietnamese, Italian, Norwegian, Hebrew, Chinese (Simplified), Romanian, Arabic, Finnish, and German
Works with
- Checkout
- Shopify Admin
- Analytics Apps
- Checkout Apps
- Marketing Apps
- Product Bundle Apps
- Product Options Apps
- Security Apps
Categories
Customer behavior
Marketing and sales
Pricing
Choose the plan that best fits your business.
Free Plan
Free
Features
- 250 sessions/month
- Live Session Replays
- Unlimited Heatmaps
- Abandoned Cart Recordings
- Full-Funnel Analytic
- AI-Powered Summaries
- 30 Days Storage
Basic Plan
$9.90 / month
For growing stores learning behavior
Features
- 5,000 sessions/month
- Unlimited Heatmaps
- AI Error Insights
- AI Search Insights
- Email Reports
- Advanced Filters
- AI Assistant (+$5)
- Lifetime Analytics Data
7-day free trial
Growth Plan
$24.90 / month
For stores optimizing & scaling up
Features
- 15,000 sessions/month
- Unlimited Dynamic Heatmaps
- Revenue Click Tracking
- Conversion Heatmaps
- AI Heatmap Insights
- AI Assistant (+$10)
- Lifetime Analytics Data
7-day free trial
Enterprise Plan
$44.90 / month
Checkout recordings & custom plans in app
Features
- 40,000 sessions/month
- Unlimited Dynamic Heatmaps
- API Data Export
- Bulk Heatmap Export
- MCP Integration
- AI Assistant (+$15)
- Lifetime Analytics Data
7-day free trial
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (577)
MIDA app helped me realise how Meta sends bot visitors to my website whenever I run Meta ads on FB or Instagram. As a newbie in e-commerce, I was struggling to understand why the conversion rate did not match the footfall until I saw in the session replay how hundreds of bots were sent to land on the website, only to exit within 3-5 seconds. It was an eye-opener. Recommend all new websites to get MIDA and study the heatmap and session replays to understand customer behaviour in great detail.
MIDA Heatmaps are of great help in watching UX friendliness on a store, it offers more insights in a more compact view than the free Microsoft Clarity tool, which I am using as well. Also, MIDA team is incredibly helpful. I recommend this app very much!
Fantastic app that gives you a fly on the wall view of what your customers can do and find on your website. Gives you a score and suggestions for improvements! It even says if the customer had rage clicks, which unfortunately I realized mine had! I would have never known.
Support
App support provided by MIDA.
Resources
Launched
July 27, 2022
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